Streamline Pay Per Click Advertising Projects

Need someone with basic Google Ads experience to set up a few campaigns for our site. Significant direction will be provided- successful candidate must be detail oriented and be able to follow directions well.

Budget is strict- please don't waste connects applying if your hourly rate is higher than the stated range. Please also don't apply if you only work on retainer.

• Do you know how to set up negative keywords?
• How do you use metrics to inform your strategy?

We are seeking a skilled Google Ads Expert to help drive targeted leads for our lead generation business. The ideal candidate should have a proven track record of creating and managing successful ad campaigns that convert. You will be responsible for keyword research, ad copy creation, and ongoing optimization. Your expertise will help us maximize ROI and improve our overall digital marketing strategy. If you are passionate about performance marketing and can demonstrate success in lead generation through Google Ads, we would love to hear from you.

We're looking for a highly skilled PPC Specialist to manage and optimize our paid advertising campaigns across Google Ads and potentially other platforms (Meta, Bing, etc.). Our e-commerce business is scaling, and we need someone who can own performance, reduce CPA, and grow ROAS.

Needing inbound calls for a few different verticals. Challenges with pay-per-call networks, brokers, marketing companies and others in the space include either finding the right fit or getting companies to speak to me. It's likely I'll need to generate what I need. I'm a fast learner and interested in consulting or hiring to get up to speed on what I'm in need of an expert to help me figure out what I'm missing in this marketplace.

We are seeking a knowledgeable professional to assist with analyzing our Google Ads campaigns. The ideal candidate will have experience in optimizing ad performance, improving ROI, and providing actionable insights based on data analysis. You should be able to navigate the Google Ads platform efficiently and suggest strategic adjustments to enhance our advertising efforts. If you have a proven track record in Google Ads management and can deliver results, we would love to hear from you!

We are seeking an experienced professional to assist in setting up Google Ads tracking for lead form submissions across all our company platforms. The ideal candidate will have a thorough understanding of Google Ads and conversion tracking to ensure accurate data collection and reporting. You will be responsible for configuring the tracking setup, testing it for accuracy, and providing documentation for future reference. If you have a proven track record in setting up Google Ads tracking and can ensure that our lead generation efforts are effectively monitored, we'd love to hear from you.

We are seeking an expert media buyer with a proven track record in managing call-only Google Ads and other search campaigns. The ideal candidate will have substantial experience in click-to-call strategies and demonstrate successful outcomes in previous campaigns. Your responsibilities include optimizing ad spend, targeting the right audience, and improving conversion rates. If you excel in driving quality leads through phone calls, we want to hear from you!

We are seeking an experienced Amazon marketing specialist to manage our paid promotion campaigns and optimize our clients listings for maximum visibility and sales.

The ideal candidate will have a proven track record in Amazon advertising, including PPC campaigns, keyword research, and conversion rate optimization. You will be responsible for analyzing performance data, making recommendations, and implementing strategies to enhance our marketing efforts on Amazon. If you have a passion for helping products succeed on this platform, we want to hear from you!

Great opportunity for the right fit. We're an ecomm agency specializing in paid search/social but do not manage Amazon and have a few clients that could be a great fit.

• Why should we hire you? What makes you the best?

Hi Upwork community,

We’re a Google Premier Partner digital marketing agency looking to bring on another skilled ad manager to join our growing team. This role is ideal for someone with strong experience running both Meta (Facebook/Instagram) and Google Ads campaigns, and who is comfortable managing accounts autonomously with a results-driven mindset.

🌍 Location:
We are looking for someone who can work North American hours. Nearly all our clients are in the Americas and we will require at least a reasonable amount of hours during the North American time zone work hours.

🧠 What We’re Looking For:
- At least 3+ years of hands-on experience managing Meta and Google Ads.
- Strong strategic and technical understanding of ad performance optimization.
- Experience with lead generation and/or e-commerce campaigns.
- Proficient in setting up conversion tracking using Google Tag Manager, GA4, and the Meta Ads pixel, etc.
- Ability to communicate insights clearly and confidently directly with client stakeholders, and with the internal team.
- Comfortable managing multiple client accounts and reporting on performance.
- Bonus if you're familiar with tools like CallTrackingMetrics, Zapier, or GA4.

🧾 Compensation:
You’ll be paid a flat rate per account, consistent with the model used for our current ad managers. We’ll discuss specifics during the interview based on experience and capacity.

🚀 What You'll Be Doing:
- Creating, managing, and optimizing Google Ads and Meta campaigns.
- Collaborating with internal team members (e.g. creative and reporting).
- Attending periodic check-in calls to discuss strategy and performance.
- Documenting key changes and learnings from campaigns.
This is a long-term, ongoing opportunity for someone who thrives in a performance-oriented team with autonomy, ownership, and flexibility.

If you’re passionate about ads, confident in your skills, and want to work with a great team — we’d love to hear from you!

Hello! We're a pet wellness company with over 25 years of proven success helping dogs and cats across the U.S. with natural, non-GMO supplements. We’re undergoing a digital transformation to expand our Amazon channel and need an Amazon Ads expert to help scale and optimize our campaigns.

We’re looking for:
An experienced Amazon PPC specialist who can take full ownership of our advertising strategy, drive conversions, improve ACoS, ROAS, and help us expand visibility across high-intent keywords — especially for health-related pet products.

• What is your average ACoS and ROAS across the last 3 Amazon PPC accounts you've managed?
• Describe your process for launching a new Sponsored Product campaign from scratch.
• Have you ever worked with a supplement or health-related product on Amazon? If so, what challenges did you face and how did you overcome them?
• What tools do you currently use to manage, analyze, and optimize Amazon PPC campaigns?
• You notice our top campaign’s ACoS has jumped 30% this week. Walk us through your troubleshooting steps.

We are looking for a freelance digital marketing expert to take full ownership of our paid advertising efforts across Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate will independently manage and optimize our existing campaigns, as well as develop and implement new strategies to drive more conversions in our online stores.

This is not just a one-off project—we’re looking to build a long-term collaboration with someone who can grow with us and help scale our digital performance.

Key Responsibilities:

Audit and refine our current Google Ads and Meta Ads campaigns

Set up, manage, and optimize PPC campaigns with a focus on ROI and conversions

Continuously test and iterate on ad creatives, targeting, bidding strategies, and landing pages

Identify growth opportunities through keyword research, audience segmentation, and competitive analysis

Report on performance and suggest actionable improvements

What We’re Looking For:

Proven experience managing successful Google Ads and Meta Ads campaigns

Strong analytical skills and results-driven mindset

Ability to work independently and proactively

Availability for long-term collaboration

If you're passionate about performance marketing and eager to help us grow, we'd love to hear from you!

Kristin- Good to meet you. We have a media outlet that creates speaking engagements, panel sessions and conference programs for the telecom and tech ecosystem.

I have been working with contractors and VA's as well, from Upwork, Fiverr, PHonline etc.

We would like to bring on a more steady producer/digital media manager to handle the back of the house tasks: website management, production schedules, speaker procurement, viewer data management.

The role will entail limited travel, twice a year, whereby you will be traveling in a support role for the on-site panel session productions.

Feb 27-March 3, Barcelona Spain.
May 4-6, Ft Lauderdale

I will speak with you and determine:
What work schedule makes the most sense
What your bandwidth is for hours per week

Looking forward to speaking with you and please have questions prepared for our discussion.

Regards,

AN

We have a media outlet that creates speaking engagements, panel sessions and conference programs for the telecom and tech ecosystem.

I have been working with contractors and VA's as well, from Upwork, Fiverr, PHonline etc.

We would like to bring on a more steady producer/digital media manager to handle the back of the house tasks: website management, production schedules, speaker procurement, viewer data management.

The role will entail limited travel, twice a year, whereby you will be traveling in a support role for the on-site panel session productions.

Feb 27-March 3, Barcelona Spain.
May 4-6, Ft Lauderdale

I will speak with you and determine:
What work schedule makes the most sense
What your bandwidth is for hours per week

Looking forward to speaking with you and please have questions prepared for our discussion.

Regards,

AN

We are looking for a expert vetted marketing expert who whats experience in paid ads.

We are seeking a skilled PPC expert to drive app installs through effective paid advertising strategies. The ideal candidate should have a proven track record in creating and managing PPC campaigns specifically for app installs on shopify. Responsibilities include keyword research, ad copy creation, campaign optimization, and performance analysis.

• Describe your recent experience with similar projects
• Please list any certifications related to this project

We are looking for a skilled freelancer to set up and manage Google Ads for our Google My Business (GMB) profile. The ideal candidate will have experience in creating effective ad campaigns that drive traffic and boost our online visibility. Responsibilities include researching keywords, designing ad content, and monitoring campaign performance to optimize results. If you are familiar with GMB and have a proven track record in managing Google Ads, we would love to hear from you.

Summary
I am looking for an Amazon PPC expert to help optimize our product listings and manage PPC campaigns effectively. The ideal candidate will have a proven track record of driving sales through meticulous PPC management and campaign chaining. Your expertise will be essential in analyzing performance data to refine strategies and maximize ROI. If you have a deep understanding of Amazon's advertising platform and a passion for improving sales, we want to hear from you!

Looking for an experienced Google Ads expert to review our account in a live 1:1 screen share session....our campaign has been getting many clicks, all our keywords are correctly set and our region targets set also. Still, there appears to be a large discrepancy between the clicks Google inidicates/charges for and the actual clicks we are showing on analytics from our Wix website portal. We are quite familiar with how the Google ads setup works, but need another set of eyes to glance over our Google ad settings to see if anything seems out of line. If we can receive success from advice given, we could look at long-term management of our other sites using similar parameters.

We are looking for assistance with SEM & SMM.

SEM will require a review and optimization fo current campaign in the moving and storage industry. We need to drive lead flow while managing our cost per conversion and cost per click. We are focused on certain initial markets and would like to create a recipe that can be followed into other markets. We have experience working with professionals but are looking for creative approaches to generate greater results resulting in increased lead flow, increased conversion, and ideally lower cost per click/ conversion.

SMM will require a strategy, implementation plan, and keyword approach to create greater brand exposure, drive lead flow, and generate new business opportunities. This will be a new campaign launch so additional expertise in setting up and developing campaigns is ideal.

If you only have expert skills in one of the two areas, that is ok as we are open to hiring more than one freelancer for this project. We would like this is be an ongoing project that generates leads, call volume, and new business, As long as the system is working well, leads are arriving, conversions are happening, and we are continually improving and optimizing performance we believe the relationship can continue as we open new offices in new markets.

Please provide your approach and strategy for a firm spending under 300k annually on paid ads. The eggs are blue & purple (don't worry this will make sense later). How do you plan to increase conversions, reduce cost per click, and, most importantly, generate greater campaign awareness with a higher impression share while reducing non performing keywords.

What is your plan of action for Google?

What is your plan of action for Bing?

What is your process to establish a new SMM campaign?

How do you ensure you manage your clients' costs and create a plan of action or implementation that delivers on keeping the cost per click in a profitable range? Do you use any formulas or equations to assist with that?

• How are you navigating the rise of AI platforms, and how will you position us as a client to take advantage of AI LLM platform opportunities for lead generation?
• What color are the eggs?
• Do you have experience with home service companies in the USA, such as moving and storage, roofing, where a service provider travels to a client's home or office to complete a project? Please share how you improved the client's SEM/SMM campaigns.

We are seeking a skilled Google Ads specialist to help scale our brand effectively. Your role will involve creating, optimizing, and managing Google Ads campaigns that drive traffic and conversions. You should have a proven track record of enhancing brand visibility and achieving measurable results. If you have experience with keyword research, A/B testing, and performance analysis, we want to hear from you. Your expertise will be crucial in refining our ad strategy and maximizing our ROI.

In need of a landing page for a Google Ads campaign. Needs to be conversion-focused. Must be in congruence/alignment with my existing website. Residential pressure washing company. Website is hosted and designed through Wix, so must be compatible.

We are looking for an experienced PPC (Pay-Per-Click) and CRO (Conversion Rate Optimization) Specialist to significantly enhance our tutoring business’s online presence and performance. The ideal candidate will manage, optimize, and scale PPC advertising campaigns to drive high-quality traffic and maximize conversion rates. Proven experience in the education sector is required, emphasizing a track record of achieving strong ROI through strategic, data-driven advertising.

Key responsibilities include:
• Designing, launching, and optimizing targeted PPC campaigns.
• Analyzing performance metrics to continuously improve conversions.
• Ensuring seamless integration of our CRM system, online lead forms, and Google AdWords.
• Leveraging analytics and insights to inform strategic decision-making and campaign adjustments.

The successful candidate will have:
• Demonstrable expertise managing PPC and CRO initiatives in the education or tutoring industry.
• Strong analytical skills with a clear, data-driven approach.
• A passion for education and a commitment to fostering growth and success in educational businesses.

If you are motivated by measurable results and thrive in a growth-oriented environment, we encourage you to apply and look forward to discussing your application.

Title:
Facebook & Google Ads Expert for LEGO Car Display Campaign (UK Market)

Description:
We sell high-quality LEGO car display stands targeting UK hobbyists and collectors. We’re looking for an experienced media buyer to help us launch and optimize ad campaigns on Facebook and Google (including Shopping & PMax).

You should be able to:

Set up and manage FB + Google Ads campaigns

Analyze performance and scale based on ROAS

Work with basic creatives (we’ll provide materials)

Nice to have:

Experience in toys, LEGO, hobbyist niches

Can advise on funnel strategy (TOF/MOF/BOF)

This is a test campaign with potential for long-term work. Please share past results and your fee.

I’m looking for an experienced Google Ads (AdWords) professional who can teach me step-by-step how to run successful ad campaigns.

I already have a digital marketing background and some knowledge of Google Ads, but I want to go deeper into:
• Campaign structure (Search, Display, YouTube)
• Conversion tracking setup (Google Tag Manager + GA4)
• Bid strategies and budgeting
• Keyword research and match types
• A/B testing and ad optimization
• Performance analysis and reporting
• Real-world examples and use cases

Requirements:
• Proven expertise in Google Ads with certification (preferred)
• Fluent in English
• Able to teach with real examples and answer questions in detail
• Experience working with clients in different industries
• Availability for live Zoom/Google Meet sessions (IST timezone preferred)
• Must be patient and structured in teaching approach

This is an ongoing hourly job. I’m looking for someone who can explain things clearly and help me become confident in managing campaigns independently.

Please share:
• A brief intro about your experience
• Screenshots or results from past campaigns (if available)
• Your hourly rate
• Availability in IST time

Looking forward to working with you.

We're looking for a highly experienced and performance-driven digital ads freelancer to manage and optimize our Google Ads/Tracking and Meta Ads accounts on a fortnightly basis, with up to 5 hours of work every 2 weeks.

Our key goals are:
💰 Maintain a reasonable cost per conversion
📊 Accurate and consistent tracking through GA4 & Google Analytics

We believe 5 focused hours per fortnight is sufficient for the right expert

You'll have full access to ad platforms and tracking systems

Ideal Candidate:
⭐ Proven track record managing $500 monthly budgets
⭐ Experienced in both Meta and Google Ads (Search, Display, etc.)
⭐ Skilled in setting up and managing campaigns from scratch
⭐ Advanced knowledge of GA4, Meta Pixel, and Conversion APIs
⭐ Clear communicator, efficient worker, and results-focused
⭐ Able to provide case studies or relevant past results

Examples of past results for similar clients.

Your hourly rate and availability

Build High-Ticket Sales Funnel & Meta Ads Campaign for Luxury Healthcare Concierge Service

Description:
We are a U.S.-based premium healthcare concierge brand, MediPocket USA, connecting international patients with elite hospitals and specialists in the U.S. for services like second opinions, fertility, surrogacy, and executive wellness.

We are launching a high-ticket B2B sales funnel targeted at HR heads, executives, airlines, and family offices in the UAE, India, and the U.S.

You will be responsible for:
- Building a 3–5 page high-converting funnel (landing page, thank you, booking page, etc.)
- Integrating CRM automation (GoHighLevel preferred) for lead tracking and appointment reminders
- Setting up email/SMS sequences for leads
- Designing and launching Meta (Facebook/Instagram) lead-gen ads with A/B testing
- Optimizing ads and funnel for conversions

You must have:
- Experience with high-ticket funnel strategy (especially in health, wellness, or concierge services)
- GoHighLevel, ClickFunnels, or Kajabi experience
- Strong understanding of Meta ad policies for healthcare
- Portfolio of past funnel and ad campaigns (especially high-ticket or premium services)

Bonus if you have:
- Experience in wellness, fertility, or luxury brand positioning
- Knowledge of HIPAA or global patient marketing constraints


Timeline: 2-3 weeks max for full launch

We are seeking a skilled Google Ads manager to oversee, scale, and optimize our campaigns for an e-commerce business. With an advertising budget of $4-5k, your expertise will be essential in driving traffic and improving conversions. The ideal candidate will have experience in managing Google Ads in the e-commerce sector and a proven track record of increasing ROI. If you are proficient in keyword research, ad copy creation, and performance analysis, we would love to hear from you. Let's take our Google Ads to the next level together!

Company: Paris Valley Greens, AZ's #1 artificial grass installer since 2005. We offer premium, innovative solutions for residential and commercial clients.

Project: Seeking a results-driven Media Buyer for Google Ads & Facebook/Instagram Ads. Focus on lead generation, with strong paid social expertise.

Responsibilities:

Develop, launch, and manage Google Ads (Search, Display, Video) & Facebook/Instagram Ad campaigns.
Conduct keyword/audience research and write compelling ad copy.
Set up and manage tracking (pixels, conversions) for accurate reporting.
Daily monitor and optimize campaigns (bids, budgets, targeting, creative) for CPL, CPA, ROAS.
Perform A/B testing and provide regular performance reports with insights.
Manage ad budgets effectively.

Skills & Experience:
Proven Media Buyer with hands-on Google Ads & Facebook/Instagram Ads management.
Strong success in paid social (Facebook/Instagram) lead generation.
Proficient in Google Ads (especially Search).
Expertise in audience targeting, campaign structuring, optimization techniques.
Skilled with analytics tools and pixel implementation.
Data-driven with excellent reporting skills.
(Preferred) Experience with local lead gen for home services.

We are seeking an experienced freelancer to set up and manage Native ads on Taboola. The ideal candidate must have a proven track record in implementing ad campaigns, including pixel setup, UTM tracking, and monthly management of ads. Your expertise will play a crucial role in optimizing our ad performance and maximizing ROI. Please provide examples of past work and success stories in this area.

We are seeking an Ads Specialist with a proven track record in creating and managing effective advertising campaigns across various platforms. The ideal candidate will be responsible for developing strategies, optimizing ad performance, and increasing ROI. You should have experience with A/B testing, audience targeting, and analytics. If you are passionate about digital marketing and can deliver results, we want to hear from you!

We are seeking a highly skilled Senior Ads Specialist to lead our advertising campaigns across various platforms. The ideal candidate will have extensive experience in developing and executing successful paid ad strategies that drive engagement and conversions. You will be responsible for analyzing campaign performance, optimizing ads, and collaborating with our marketing team to align efforts with business goals. If you have a proven track record in increasing ROI and a passion for digital advertising, we want to hear from you!