Find Google Ads Projects on Upwork Fast

I would like to try getting relevant Linked In leads for my digital marketing business. I specialize in eCommerce SEO, Google maps and Google ads with established businesses from 2-25 employees

We are looking to partner with an approachable, highly-communicative, personable, and talented SEO and PPC expert to help with client needs. Individual freelancers preferred instead of agencies.

In order to be considered please include SEO and PPC case studies and/or results. Experience in the energy and electrical industry is preferred, but not mandatory.

Thank you for your time!

Looking for an experienced Google Ads/PPC specialist to audit and optimize advertising for an established Italian restaurant in Greenwich Village, NYC.
Initial ad budget approximately $1,200–$1,500/month.
I need help with Google Search/Smart Campaign strategy, local targeting, keyword/search-term optimization, negative keywords, conversion tracking, Google Business Profile integration, and measuring calls/reservations/directions.
Restaurant experience strongly preferred.
Please send examples of restaurant/local hospitality campaigns you've managed, including approximate ad spend and results.
Initially looking for a one-time audit/setup, with the possibility of ongoing monthly optimization.

Tracking and Consent Specialist for Shopify and HubSpot
We are a German B2B provider of premium corporate gifts and branded merchandise. We are looking for an experienced specialist to audit and improve our consent, analytics and advertising tracking. The goal is reliable lead and revenue attribution across Shopify and HubSpot without disrupting our active Google Ads and Meta campaigns.
Current setup
• Shopify website and product pages: sc7.de
• HubSpot CRM and Marketing Hub
• HubSpot landing pages: kampagnen.sc7.de
• Google Tag Manager and Google Analytics 4
• Google Ads and Meta Ads with Meta Pixel
• Cookiebot CMP
What we need
1 Audit and protect the existing setup
• Review all current tags, pixels, integrations, conversion actions and consent settings before making live changes.
• Identify missing events, duplicates and risks across Shopify, HubSpot, GTM, GA4, Google Ads, Meta and Cookiebot.
• Keep existing campaigns, conversion history and optimization signals working during the project.
2 Consent management
• Implement a coordinated Cookiebot setup across sc7.de and kampagnen.sc7.de.
• Configure Google Consent Mode v2 and explain whether Basic or Advanced Consent Mode is recommended.
• Ensure GA4, Google Ads, Meta, HubSpot and optional heatmap tools respect accepted, rejected and partial consent.
3 Tracking and attribution
• Track the journey from an ad to the HubSpot landing page, Shopify pages, lead forms and purchases.
• Measure relevant page views, CTA clicks, form submissions and ecommerce events in GA4.
• Preserve UTMs and available Google and Meta click identifiers across the journey.
• Attribute contacts to the correct source and campaign inside HubSpot.
• Connect contacts, deals and Closed Won revenue so campaign value can be reported in HubSpot.
• Validate Google Ads conversions and Meta Pixel or Conversions API tracking without duplicate events.
4 Testing and handover
• Prepare and test changes before replacing existing components.
• Use backups, versioning and a clear rollback process.
• Test all important journeys and consent choices before and after launch.
• Provide a simple event matrix, change log and final technical documentation.
Required experience
• Practical projects combining Shopify and HubSpot
• HubSpot tracking code, forms, campaigns, contacts, deals and revenue attribution
• GTM, GA4 ecommerce, Google Ads conversion tracking and Meta Pixel or CAPI
• Cookiebot and Google Consent Mode v2
• Shopify Customer Events, custom pixels, dataLayers and server-side tracking
Please answer when applying
1. How would you track one journey across the HubSpot subdomain and Shopify website without requiring an immediate page migration?
2. How would you ensure that traffic sources, leads, deals and revenue are correctly visible in HubSpot?
3. How would you protect the tracking of our active Google Ads and Meta campaigns during implementation?
4. Which Consent Mode approach would you recommend, and why?
5. Which browser-side, server-side and native integrations would you use?
6. Please share comparable project examples, your process, required access, timeline and total cost.
We are looking for a specialist who can explain the proposed architecture clearly, work in controlled stages and leave us with a transparent and maintainable setup. Generic applications without answers to the questions above will not be considered.

We're a DTC ecommerce company built by operators with multiple 8-figure brands. Our supplement brand is scaling hard on Meta, where we're currently spending ~$60K/day (~$2M/month) with a dedicated senior media buyer in the account and a creative team producing at volume.

Google is our next channel. Right now we run branded search only. That's it. Non-brand search, Shopping, Performance Max, YouTube, Demand Gen — none of it is live. We're not looking for someone to "optimize" a mature account. We're looking for someone to build the entire Google channel from the ground up and own it.

The Role

This is a full ownership role. You are the Google Ads person. There is no one above you in the account, no agency to coordinate with, and no existing structure to inherit beyond a branded search campaign. You decide the roadmap, you build it, you run it, and you're accountable for the results.

Your two numbers: profitable new-customer acquisition and scaled spend on Google. We want Google to become a real second channel next to a $1.8M/month Meta program, not a branded-search mop-up. There is no budget ceiling here if the numbers work. Everything you do ladders up to that.

You'll work directly with the CEO, who is a performance marketer and built our Meta account himself. He is not a Google expert and he doesn't need to be — that's why we're hiring you. You'll also work closely with our Meta media buyer and creative team, sharing what's winning on each channel and pulling from a creative engine that's already running.

You'll be doing the hands-on work yourself. Campaign builds, feed setup, keyword research, bid strategy, creative asset requests, landing page feedback, reporting — it's yours. If you're used to delegating execution to a junior, this isn't the right role yet. As the channel scales, we'll build a team under you.

What You'll Do
Build the Google channel from scratch. Design the account structure and rollout sequence across non-brand Search, Shopping / Performance Max, YouTube, Demand Gen, and Display. Decide what launches first, why, and what "working" looks like at each stage.
Own every number in the account. Budgets, bid strategies, conversion tracking, audience signals, negative keywords, feed quality, search term hygiene. If it's in Google Ads or Merchant Center, it's your responsibility.
Get tracking right before spending. Enhanced conversions, server-side / GA4 setup, offline conversion imports, proper attribution windows. We scale on clean data. You know what breaks here for supplement brands and you fix it first.
Navigate supplement compliance on Google. Ad disapprovals, Merchant Center suspensions, health claim policies, landing page and product page compliance. You've dealt with this before and you know how to keep an account healthy without gutting the offer.
Scale profitably, not just scale. Know when a campaign is ready for more budget, when tROAS/tCPA targets are choking delivery, and when a "winner" is just brand cannibalization or remarketing dressed up as acquisition.
Diagnose, don't just report. When CAC moves, we want the why and the fix, not a screenshot.
Feed the creative team. Brief what YouTube, Demand Gen, and PMax assets need to be made — hooks, lengths, formats, angles — based on what the data says. Work with our Meta buyer to cross-pollinate winning angles between channels.
Push on landing pages and offers. You know Google traffic converts differently from Meta traffic. You'll flag where the funnel is leaking and work with us on page and offer tests.
Build the workflows. Naming conventions, testing frameworks, launch cadences, reporting rhythms. You're setting the standard for how Google is run here — document it so it scales past you.
Report with signal, not noise. Daily pulse on the numbers that matter. Weekly deep-dive on channel mix, brand vs. non-brand split, incrementality, and scaling opportunities.
What We're Looking For
3–5+ years running Google Ads for DTC / ecommerce, with demonstrable experience managing $300K–$1M+/month across the full Google stack, not just Search. You'll be building next to a Meta account spending $60K/day, and we expect Google to grow into six figures per month quickly. If the biggest account you've run is $30K/month, or your experience is mostly branded search and Shopping maintenance, this isn't the right role.
You've built a channel from zero before. Taken an account from nothing (or brand-only) to meaningful non-brand spend at target efficiency. You'll be asked for specifics: account context, what you built, what happened.
Supplement / health / wellness experience. You've lived through disapprovals, Merchant Center reviews, and policy walls, and you know how to work with them. This is close to non-negotiable.
Deep fundamentals: conversion tracking architecture, bid strategy mechanics, brand vs. non-brand incrementality, PMax controls and their limits, YouTube and Demand Gen creative requirements, MER / aMER thinking, LTV-informed CAC targets.
Creative strategy chops. You don't make the ads, but you know exactly which assets Google needs and can brief them clearly to a creative team that's used to producing for Meta.
Extreme ownership and availability. When Merchant Center suspends the account on a Friday afternoon, you're on it, not "next business day."
Confidence without ego. You'll hold your own in a performance debate with a CEO who knows Meta cold, back your calls with data, and say "you're right, I missed that" when you did.
Systems discipline. You document decisions, follow workflows, and communicate proactively with founders and the creative team.
Bonus Points
Experience scaling Google alongside a strong Meta program and understanding how the channels interact (halo, brand search lift, attribution overlap)
Hands-on with GA4, server-side tagging, post-purchase surveys, or third-party attribution tools
Experience with landing page / funnel testing specifically for Google traffic
Familiarity with direct-response creative frameworks (hooks, angles, awareness levels, offer testing)
What You Get
A proven product with $60K/day of Meta traction and a creative engine already producing, so you're not starting from a blank creative library
True ownership of a channel from day one, with the budget to scale it once it works
Direct daily access to the CEO, a performance marketer, not a suit
A Meta media buyer and creative strategists to collaborate with, not a silo
A path to building and leading a Google team as the channel grows
Good compensation
How to Apply

Send us:

Your track record: 2–3 Google accounts you've built or scaled — monthly spend range, brand vs. non-brand split, what CAC/ROAS did under your watch, and your specific role.
Answer this scenario (max 300 words): A supplement brand runs branded search only. Meta spends $60K/day profitably with strong creative and heavy brand demand spilling into Google. You're handed the Google account with a mandate to build the full channel. What do you launch in your first 30 days, in what order, and why? What do you need from the creative and dev teams before you spend a dollar on non-brand?
Your compliance war story: One time Google policy or Merchant Center got in the way on a supplement or health account. What happened and how did you resolve it?
Your compensation expectations and earliest start date.

Applications without the scenario answer will not be reviewed.

Kind regards,

Umut

I am looking for an experienced Google Ads/Google Tag specialist to check the conversion tracking on my existing website, curo.net.

My website and Google Ads account are already established. I want someone to verify that my Google Ads conversion tracking is configured correctly and that the appropriate conversions are actually firing and being recorded as they should.

The work should include checking the existing Google tag/conversion setup, testing the conversion actions with Google Tag Assistant, identifying any tags that are not firing correctly or are duplicated, and correcting any problems found.

I would also like confirmation at the end of the job that the relevant conversion actions have been tested and are working correctly.

I expect this to be a relatively small job, approximately 1–2 hours for someone experienced with Google Ads conversion tracking.

Please tell me specifically about your experience troubleshooting Google Ads conversion tracking and Google tags.

We’re looking for an experienced Google Ads specialist to manage and optimise campaigns for our home services business in Sydney, Australia.

Our main services are:

* Gardening & lawn care
* Pest control

We’re looking for someone who can:

* Manage and optimise our existing Google Ads campaigns
* Generate consistent, high-quality local leads
* Work towards a target cost per conversion/lead of around $10–$20 AUD
* Review keywords, search terms and negative keywords
* Improve campaign structure, targeting and ad performance
* Ensure conversion tracking is set up correctly
* Provide clear updates on performance and recommendations

Experience with Australian local service businesses is highly preferred, particularly gardening, landscaping, pest control or similar industries.

This is an ongoing role for the right person if the campaigns perform well.

When applying, please include examples of similar campaigns you’ve managed, including the cost per lead/conversion you achieved and approximate monthly ad spend.

We are looking for an experienced Retail Media / Marketplace Ads Specialist to help manage, optimize, and scale paid advertising across third-party retail marketplaces and retail media networks.

Our primary interest is Target Roundel, but direct Roundel experience is not required. We understand that the pool of people with extensive Roundel experience is limited. Candidates with strong hands-on experience managing advertising on Amazon Ads, Walmart Connect, Instacart Ads, Criteo Retail Media, Kroger Precision Marketing, or similar retail media platforms are encouraged to apply.

The ideal person understands how advertising works inside retailer ecosystems—not just traditional Google or Meta advertising. You should be comfortable working with sponsored product campaigns, keyword and product targeting, bids, budgets, placements, campaign structure, reporting, and ongoing optimization.

Responsibilities may include:

• Set up and manage retail media advertising campaigns
• Optimize campaigns for ROAS, ACOS, sales, revenue, and profitability
• Perform keyword, product, category, and audience targeting
• Manage bids, budgets, placements, and campaign structure
• Identify wasted ad spend and opportunities to improve efficiency
• Analyze search terms and campaign performance
• Launch and optimize Sponsored Product or similar marketplace ad formats
• Help develop strategies for new products and existing products
• Monitor performance and make ongoing adjustments
• Provide clear reporting and explain what is working, what is not, and what should be changed

We are specifically looking for someone with real hands-on campaign management experience. We are not looking for a general digital marketer who has only managed Facebook or Google Ads.

Experience with one or more of the following is highly relevant: Amazon Advertising Console, Amazon PPC, Amazon DSP, Walmart Connect, Target Roundel, Instacart Ads, Criteo Retail Media, sponsored marketplace advertising, retail media networks, or other third-party marketplace advertising platforms.

When applying, please tell us which retail media platforms you have personally managed, approximately how much monthly ad spend you have managed, and one example of how you improved campaign performance.

Roundel experience is a major plus, but strong Amazon/Walmart/retail media experience is absolutely acceptable.

We are an 18 year old private aviation company. We sell two products: a prepaid Jet Card and on demand charter. Average client value is very high, sales cycles are long, and volume is low. This is not an ecommerce account. We care about lead quality and downstream close rate, not clicks or form fills.

We recently brought Google Ads in house after exiting our agency. The account has a clear set of structural problems we've already diagnosed (and partly fixed) and we need an experienced operator to fix them and then run the account week to week with us.

What you'd do:

Rebuild campaign and ad group structure around search intent and CRM outcome, not legacy taxonomy

Reallocate budget toward high intent charter and Jet Card terms

Full search term hygiene and negative keyword build

Ad copy within a strict compliance framework (we provide the rules, you follow them)

Weekly optimization with a written change log

Work with us on offline conversion imports from
Salesforce as that pipeline matures

Coordinate on landing page tracking QA before any new page takes traffic (we have a checklist)

Our stack: Google Ads, Bing Ads, GA4, GTM, Mixpanel, CallRail, Salesforce, VWO. You'll have a marketing lead as your daily point of contact and a front end engineer for tracking implementation. You will not be touching GTM or tracking code directly.

Constraints you need to be comfortable with:

No changes based on a single day of data
No spend increases without written approval
No copy goes live without our review
Every change documented

Requirements:

5+ years managing Google Ads with meaningful budgets ($30K/mo or higher)

Experience with high ticket, long cycle lead gen (luxury, real estate, financial services, B2B enterprise, or similar)

Comfortable with offline conversion tracking and CRM matched attribution

Strong search term and negative keyword discipline

Clear written communication. You'll be documenting every change.

Nice to have: Bing Ads experience, luxury travel or aviation background, familiarity with Mixpanel.

How to apply: Tell me about one account where you fixed a structural budget allocation problem, what you changed, and what happened to lead quality (not just CPA). Two paragraphs max.

CPTI builds a new solar technology for consumer devices. Our first consumer product will be launched on Kickstarter at the end of September, run late pledges through the fall, move to Shopify pre-sale, and ship to backers in February 2027.

The role

You will help day to day e-commerce execution across that entire arc. This is a small team, so the work is hands on and the scope is broad. We are looking for someone who can take a task, run with it, and come back with it done.

What you'll do

Help manage the Kickstarter campaign page during the live run: updates, comments, backer questions, FAQ maintenance
Run the late pledge phase after the campaign closes
Build and launch the Shopify pre-sale store: product pages, pre-order flow, checkout, shipping and tax setup
Own customer communication end to end. Backer messages, support inbox, refund and change requests, escalation when something needs an engineer or a founder
Build and maintain Klaviyo email flows for backers and pre-sale customers
Keep backer and order data clean across Kickstarter, the pledge manager, and Shopify, including survey and address collection ahead of fulfillment
Pull weekly numbers on conversion, traffic, and revenue, and flag what is off
Help coordinate with our performance marketing agency, fulfillment partner, and 3PL as we get closer to shipping

What we're looking for

at least 1-2 years running e-commerce operations, ideally at a DTC or hardware brand
Hands on Shopify experience. You have built or run a store yourself, not just watched someone else do it
Comfortable in Klaviyo or a similar email platform
Clear, calm written English. A lot of this job is answering people who paid for a product that has not shipped yet
Self-directed. You get a goal and a deadline, not a checklist
Available during US Pacific business hours for part of the week

Nice to have

Crowdfunding experience, especially Kickstarter or BackerKit
Familiarity with GA4, Meta Ads, or Google Ads reporting
Consumer electronics or hardware background

Role Overview:
We are seeking a results-driven Performance Marketer / Media Buyer to manage, optimize, and scale multi-channel paid acquisition campaigns across Meta (Facebook & Instagram), TikTok, Google Search, and Google Local Services Ads (LSA).
You will own campaign structure, day-to-day budget pacing, ad optimization, audience targeting, conversion tracking verification, and performance reporting to drive qualified leads/conversions at target CPA/ROAS.

Key Responsibilities

Campaign Build & Management: Build and manage campaigns across Meta Ads Manager, TikTok Ads Manager, Google Ads (Search/Performance Max), and Google LSA.
Optimization & Pacing: Continuously optimize bids, audience segments, match types, negative keywords, search terms, and creative rotations to lower CPA/CPL.
Creative Iteration & Direction: Analyze ad fatigue and test ad creatives, hooks, headlines, and call-to-actions (statice, video, UGC).
LSA Management: Monitor Google Local Services Ads profile status, manage incoming lead dispute processes, review responsiveness, and adjust regional radius/job category budgets.
Tracking & Attribution: Ensure accurate setup and troubleshooting of Meta Pixel / Conversions API (CAPI), TikTok Pixel / Events API, Google Tag Manager (GTM), GA4, and offline conversion imports.
Reporting: Deliver clear weekly reporting on spend, CPC, CTR, CPA, conversion rates, and ROI/ROAS with data-backed optimization insights.


Requirements & Qualifications

2+ years of hands-on experience managing paid advertising budgets across Meta, Google Search, TikTok, and Google LSA.
Proven track record in lead generation and/or conversion-focused performance campaigns.
Technical proficiency with Google Tag Manager, GA4, Meta Events Manager, and TikTok Events Manager.
Strong understanding of Google LSA mechanics (Google Screened/Guaranteed verification, lead flow, and dispute management).
Analytical mindset with experience building dashboards (Looker Studio or Google Sheets).
Excellent written and verbal communication skills.
Start your proposal with the word "PERFORMANCE" to confirm you read this entire posting.

I am looking for a google ad expert who can help me with increasing sales on my website via Google promotion

Stella Rising is the leading marketing and media agency for spirited, high-growth consumer brands and service companies.

Stella Rising is seeking a highly motivated SEM Manager to support the maintenance and growth of search services across performance and brand strategy with expertise in beauty, CPG, and retail and business services. The right candidate should be customer centric, data driven, detail oriented, and possess a love for driving results. The right candidate must be able work proficiently in a fully remote environment.

As SEM Manager you are independently developing and implementing effective paid search strategies that align with client goals and objectives. In this position, you will own end to end campaign management including strategizing, implementing, and managing SEM campaigns across various platforms such as Google, Bing, and YouTube. You will be responsible for building and executing flawless campaign setup, leading client calls and reporting. Collaborating with cross-channel teams, you will work to align your SEM strategy with the overall client goals.

Regular responsibilities but not limited to:

Manage multiple client relationships including strategy, execution, and reporting including client presentations (decks and speaking on calls) with strong support from your client or channel lead.

Working closely with designated client leads to ensure seamless collaboration, execution, and communication (80%+ of your time should be dedicated towards your clients and client teams)

Own end-to-end paid search strategy and execution (strategy development, keyword and audience research, campaign builds and implementation, budget pacing, ongoing performance analysis and optimizations, reporting, client management, A/B testing, etc.) across all search engines, channels and tactics applying industry and Stella best practices.

Apply knowledge of keyword, competitive, and audience research to develop and adjust strategy to achieve or exceed performance expectations.

Collaborate with cross-functional teams, including marketing, SEO, and creative teams to align SEM initiatives with overall marketing goals.

Proven experience in producing strong results in paid search strategy and execution (brand and performance preferred).

Certifications in both Google Ads & Microsoft Ads
Experience working with automated bidding strategies (SA360 and other bid management platforms).

Ability to collaborate as a team as well as work autonomously.

Strong critical thinking skills with the ability to solve client concerns.

Strong project management and organizational skills with high attention to detail.

Strong written and verbal communication skills including the ability to lead client-facing calls.

Advanced experience of MS Office including Excel and PowerPoint.

Proficiency across primary platforms – Google Ads, Microsoft Ads, SA360, Google Analytics (GA4), Google Ads Editor, Microsoft Ads Editor
Bachelor’s degree or relevant experience.


Required Skills and Qualifications:

Stella Rising is a women-led company that prizes diversity, creativity, hard work and intelligence, while keeping warmth, balance and human understanding at the core of our values. Named an Ad Age Best Workplace and an Inc. Best Workplace for five consecutive years, the company fosters an energetic and collaborative work environment where employees come first. In addition to surprising and delighting our team, we offer an environment where employee learning and recognition is prioritized. We take care of our team through a highly competitive benefits package that includes health, vision, dental, life insurance, a 401k with company match, wellness and technology reimbursements, home office setup support, over 7 weeks of PTO, plus Summer Fridays. If this sounds like the right opportunity for you, we would love to hear from you.

Due the volume of candidates, we will only contact qualified candidates. EOE

I need help creating marketing campaigns for my website, starting with a Back to School theme. The work includes planning campaign ideas, developing content, and supporting execution across relevant channels. I’m looking for someone who can turn ideas into clear, actionable plans and help improve traffic and engagement. Experience with campaign planning and execution is important, and I’m open to suggestions for future campaigns after the initial Back to School effort.

Marketer w/ Unique Lead Gen Strategy
HIRSCH GILLIVAN | HOLDCO
Job post: Marketer w/ Unique Lead Generation Strategy
Most job posts tell you exactly what to do. This one is the opposite.
We're Nathan Hirsch and Connor Gillivan. We own Hirsch Gillivan, a HoldCo with six companies serving ecommerce brands and B2B companies: EcomBalance (bookkeeping), EcomBalance Tax, CFO Expertise (fractional CFO), TrioSEO (SEO), Interlace Digital (paid media), and HG Media (personal branding). We’re on a mission to reach 10 companies in the portfolio and we’re building a Dream Marketing team to drive leads to all of the businesses. We’re looking for someone that can help in that pursuit.
We already run the obvious plays in house, and we're good at them. What we're after is the play we don't know exists.
So here it is. If you have a lead generation process that is genuinely different, one you've built, run, and proven at more than one company, we want to hear it. And we'll pay you to run it here for 60 to 90 days with the potential for it to become a long term position with us.
Do not apply if your answer is one of these
We have these covered in house. Pitching them is an instant no:
● Meta ads
● Google ads
● Cold email
● SEO and content marketing
● Organic social posting
● "I've run [channel] for 5 years" with no distinct process behind it
Running Meta ads for five years is a résumé. We're looking for a system.
In addition, we’re not looking for agencies. You must be 1 person that can execute the strategy.
What we're actually looking for
A repeatable lead generation process for B2B services, agencies, or professional services that most marketers are not running. You've done it before, for your own company or for your clients, and you have the numbers to prove it worked.
Some directions we're curious about. This is not a checklist, and the best answer is probably not on it:
● Partnership and referral engines that actually produce real volume
● Building and monetizing an online community of ecommerce operators
● Paid ads on a platform almost nobody is using for B2B services yet. Think X, Reddit, Quora, etc. Meta and Google are off the table, but if you've cracked a channel nobody else is buying, we want to see it.
● Podcast, newsletter, and media sponsorship placements
● Affiliate and reseller networks
● Something we haven't thought of. That's the entire point of this post.
The bar is the same regardless of channel. You have a documented process, you've run it more than once, and you can show what it produced.
Who you are
● Young, hungry, and want to prove yourself on your own process
● An operator, not a strategist. You do the work, you don't deck it.
● Comfortable being measured on leads and closed clients, not activity
● Experience marketing accounting or bookkeeping services, marketing agencies, or similar B2B service businesses is a strong plus, but not required. Adjacent service industries count.
The deal
● 60 to 90 day independent contractor test. You run your process on one or more of our companies. We give you access and support. You run the process with minimal input from us. We give you all of the information about the businesses, but we’re relying on you to execute your unique strategy.
● You set your rate. Tell us what you’d charge to implement your system for us.
● If it works, we talk full time. If your process produces legitimate leads and closed clients inside the test window, we'll talk about bringing you on to run it long term for all of our businesses.
We'll be honest about what this is. It's an experiment. We don't know what we don't know, and we're willing to fund finding out.

E-COMMERCE PERFORMANCE MARKETING EXPERT – META/INSTAGRAM + GOOGLE ADS

I am launching a new Indian ethnic-fashion e-commerce brand focused initially on sarees. The website will have online payments, COD, shipping integration, product catalogue, analytics, Meta Pixel/CAPI, Google Analytics, Google Ads tracking and Google Merchant Center.

I am looking for an experienced E-COMMERCE PERFORMANCE MARKETING SPECIALIST to manage Meta/Instagram Ads + Google Ads and build a customer-acquisition system.

GOAL:
Build and scale the brand toward ₹3–5 lakh/month revenue initially, with a long-term target of ₹10L and ₹20L+ monthly revenue.

This is NOT a guaranteed-revenue project. I want a data-driven marketer who can TEST → ANALYZE → OPTIMIZE → SCALE.

BUSINESS:
• Product: Sarees / ethnic fashion
• Price range: approximately ₹999–₹2,999
• Market: India / Pan-India
• Payment: Prepaid + COD
• Future products: Kurtis, ethnic sets, dupattas, jewellery, blouses, lehengas, etc.

META / INSTAGRAM ADS:

Create and manage campaigns using:
• Reels
• Stories
• Feed
• Carousel
• Catalogue/Product Ads
• UGC
• Model videos
• Product demonstration videos
• Collection ads
• Retargeting

Test different:
• Products
• Creatives
• Audiences
• Locations
• Offers
• Pricing
• Landing pages

The goal is to identify winning products and creatives and reduce customer acquisition cost over time.

GOOGLE ADS:

Manage:
• Google Shopping
• Search Ads
• Merchant Center
• Performance Max when sufficient data exists
• Remarketing

Focus on high-intent searches related to sarees and ethnic fashion.

FIRST 30 DAYS:

WEEK 1:
• Audit website
• Check Meta Pixel/CAPI
• Check GA4
• Check Google Ads conversion tracking
• Check Merchant Center
• Check product feed
• Check checkout/payment tracking
• Check mobile UX
• Check page speed
• Identify conversion issues

WEEK 2:
Launch controlled Meta + Google campaigns and test multiple products, creatives, audiences and offers.

WEEK 3:
Analyze:
• CTR
• CPC
• Add to Cart
• Checkout
• Purchases
• CPA
• ROAS
• AOV
• Conversion rate

Pause weak campaigns and scale winners.

WEEK 4:
Provide a detailed performance report and Month 2 scaling strategy.

REVENUE MODEL:

Example:

₹1,500 AOV:
₹3L revenue = approximately 200 successful orders
₹5L revenue = approximately 334 successful orders

₹2,000 AOV:
₹3L revenue = approximately 150 successful orders
₹5L revenue = approximately 250 successful orders

I want the freelancer to improve AOV using:
• Bundles
• Upsells
• Cross-sells
• Multi-product offers
• Prepaid incentives

ADVERTISING BUDGET:

Initial planned budget: approximately ₹30,000–₹50,000/month.

The freelancer must recommend the appropriate starting budget and explain how the budget should be allocated between Meta and Google.

Do NOT simply promise a fixed ROAS or revenue number.

COD + RTO:

COD is important for this business.

Track:
• COD orders
• Prepaid orders
• COD conversion
• COD cancellations
• RTO
• Delivered orders
• Returns
• Prepaid percentage

Help improve prepaid orders using legitimate incentives such as prepaid discounts/free shipping.

Help reduce RTO using:
• COD verification
• WhatsApp/OTP confirmation
• Pincode analysis
• High-risk order controls
• Customer communication
• Prepaid incentives

INSTAGRAM ORGANIC STRATEGY:

Create a weekly content strategy for:
• Reels
• Stories
• Product launches
• New arrivals
• Customer reviews
• UGC
• Saree styling
• Wedding/festive styling
• Behind-the-scenes
• Offers
• Best sellers

Also optimize the Instagram profile, bio, highlights and website CTA.

CONTENT/CREATIVE STRATEGY:

Provide:
• Weekly content calendar
• Reel concepts
• Ad hooks
• UGC concepts
• Product video requirements
• Ad copy
• CTA recommendations

Example creative angles:
“Looks like a ₹3,000 saree — available for ₹1,499.”
“3 sarees for your next wedding.”
“Trending sarees under ₹1,499.”

The freelancer should explain why creatives are being tested.

RETARGETING:

Create appropriate retargeting campaigns for:
• Website visitors
• Product viewers
• Add-to-cart users
• Checkout users
• Instagram engagers
• Video viewers
• Previous customers

GOOGLE MERCHANT CENTER:

Manage and optimize:
• Product feed
• Product titles
• Descriptions
• Images
• Prices
• Availability
• Categories
• Attributes
• Feed errors

ANALYTICS:

Track and report:

• Ad Spend
• Revenue
• Orders
• CPA
• ROAS
• AOV
• Conversion Rate
• Add to Cart
• Checkout
• Prepaid %
• COD %
• RTO %
• Return %
• Best Products
• Best Creatives
• Best Locations

WEEKLY REPORT:

Every week I want an actionable report covering:

1. What worked?
2. What failed?
3. Best products?
4. Best creatives?
5. Which campaigns should be scaled?
6. Which campaigns should be stopped?
7. Total spend?
8. Revenue?
9. CPA?
10. ROAS?
11. What should we change next week?

I do NOT want only screenshots from Ads Manager. I want analysis and clear recommendations.

CONVERSION OPTIMIZATION:

Continuously identify improvements to:
• Product pages
• Images
• Offers
• Trust elements
• Reviews
• CTAs
• Bundles
• Checkout
• Prepaid incentives
• Landing pages

TOOLS/EXPERIENCE:

Preferred experience with:
• Meta Ads Manager
• Google Ads
• Google Analytics 4
• Google Tag Manager
• Google Merchant Center
• Meta Pixel + CAPI
• Shopify/WooCommerce
• Looker Studio
• Microsoft Clarity/Hotjar
• Google Search Console

IDEAL FREELANCER:

I am NOT looking for someone who only boosts Instagram posts.

I need someone experienced in:
• D2C e-commerce
• Fashion/ethnic wear
• Meta Ads
• Google Ads
• COD/RTO
• Conversion optimization
• Performance marketing
• Scaling e-commerce brands

Indian e-commerce experience is strongly preferred.

APPLICATION QUESTIONS:

1. How many e-commerce brands have you managed?
2. Have you worked with Indian fashion/ethnic brands?
3. What was the largest monthly ad budget you managed?
4. What ROAS and CPA did you achieve?
5. Have you worked with COD-heavy businesses?
6. Have you reduced RTO for any client?
7. Do you manage both Meta and Google Ads?
8. Can you set up/verify Pixel + CAPI?
9. Can you manage Google Merchant Center?
10. Can you provide weekly performance reports?
11. Provide 3–5 relevant case studies/portfolio examples.
12. What is your monthly management fee?
13. What advertising budget do you recommend for the first 30 days?
14. What would your first 7 days look like?
15. How would you approach the ₹3–5L/month revenue target?

CONTRACT:

Start with a 30-day trial.

If performance, communication and strategy are satisfactory, the contract can continue for 3–6 months.

I am willing to increase the advertising budget when the data supports scaling.

IMPORTANT:

Do not guarantee ₹3–5 lakh revenue.

I want a marketer who can build a sustainable acquisition system and progressively scale:

₹3–5L/month → ₹10L/month → ₹20L+/month.

Please send a CUSTOM proposal explaining exactly how you would approach this business. Generic proposals will be ignored.

Skills: SEO, Google Analytics, Shopify, Social Media Marketing, Conversion Rate Optimization, Digital Marketing, Content Strategy, A/B Testing, Google Ads, Meta Pixel

PREMIUM ETHNIC FASHION E-COMMERCE WEBSITE – LIBAAS-INSPIRED

I am looking for an experienced e-commerce developer/team to build a premium, modern and highly conversion-focused ethnic fashion e-commerce website for a new Indian fashion brand.

The overall shopping experience should be inspired by the quality, presentation, navigation and product experience of premium brands such as Libaas, but the final website must have completely ORIGINAL branding, UI, code, images, content and design. Do not copy any copyrighted assets or source code.

BUSINESS MODEL:
• Indian D2C fashion/e-commerce brand
• Initial focus: Sarees
• Initial catalogue: 100–500 products
• Selling price: approximately ₹999–₹2,999
• Prepaid + COD
• Pan-India delivery
• Future categories: kurtis, ethnic sets, dupattas, jewellery, blouses, lehengas, etc.
• Long-term target: ₹20 lakh+ monthly revenue

MAIN OBJECTIVE:
Build a premium website that can handle paid traffic from Instagram/Meta and Google Ads and is optimized for high conversion, fast loading, SEO, mobile shopping and scalability.

WEBSITE REQUIREMENTS:

1. HOMEPAGE
• Premium fashion hero banner
• Shop Now CTA
• New Arrivals
• Best Sellers
• Featured Collections
• Sarees / Festive / Wedding / Sale categories
• Promotional banners
• Customer reviews
• Instagram/UGC section
• Newsletter/WhatsApp signup

2. COLLECTION/SHOP PAGE
• Product grid
• Search
• Filters
• Sorting
• Category
• Price
• Color
• Fabric
• Occasion
• Collection
• Availability
• Discount
• Best selling / newest / price sorting
• Mobile-friendly filters

3. PRODUCT PAGE
• Multiple high-resolution images
• Image zoom
• Product video
• Product name
• Original + sale price
• Discount percentage
• Product details
• Fabric/material
• Care instructions
• Variants
• Stock availability
• Pincode delivery checker
• COD availability
• Add to Cart
• Buy Now
• Wishlist
• Reviews
• Related products
• Recently viewed products
• Trust badges/information

4. CART & CHECKOUT
• Fast mobile-first checkout
• Guest checkout
• UPI
• Credit/debit cards
• Net banking
• COD
• Coupons
• Address/pincode validation
• Shipping calculation
• Order summary
• Payment success/failure handling
• Refund handling
• Abandoned-cart recovery

5. COD + RTO
This is very important for the Indian market.
• COD availability by pincode
• COD verification
• OTP/WhatsApp confirmation where possible
• COD/prepaid order identification
• RTO tracking
• Cancellation handling
• Return/refund workflow
• Ability to restrict COD for high-risk customers/orders

6. PAYMENT
Integrate a reliable Indian payment gateway supporting UPI, cards, net banking and other available methods.

7. SHIPPING
Integrate a suitable Indian shipping/fulfilment provider.
Required:
• AWB generation
• Shipping labels
• Order tracking
• Delivery status
• COD reconciliation
• Returns
• RTO tracking

8. ADMIN PANEL
Admin must be able to:
• Add/edit/delete products
• Bulk upload products
• Upload multiple images
• Manage categories
• Manage variants
• Manage inventory
• Manage pricing
• Create discounts/coupons
• Manage orders
• Process cancellations/refunds
• View payment status
• View shipping status
• Manage customers
• View customer order history
• Manage homepage banners
• Manage collections
• Manage reviews
• Manage basic website content

9. PRODUCT IMPORT
Initially approximately 100–500 products.
Need easy bulk CSV/product import with:
• SKU
• Product name
• Description
• Price
• Sale price
• Inventory
• Category
• Variants
• Images

10. ANALYTICS & PERFORMANCE MARKETING
This is a critical requirement.

Integrate and properly test:
• Google Analytics 4
• Google Tag Manager
• Google Search Console
• Google Merchant Center
• Google Ads conversion tracking
• Meta Pixel
• Meta Conversions API
• Purchase tracking
• Add-to-cart tracking
• Checkout tracking
• Revenue tracking
• Campaign/source attribution

I need proper event tracking, not just installing the basic pixel.

11. SEO
• SEO-friendly URLs
• Meta titles/descriptions
• Canonical URLs
• XML sitemap
• Robots.txt
• Product schema
• Breadcrumb schema
• Organization schema
• Image alt text
• Internal linking
• SEO-friendly category pages
• Blog system
• Mobile optimization
• Core Web Vitals/performance optimization

12. WHATSAPP
Where technically/API-wise appropriate:
• Customer support
• Order confirmation
• COD confirmation
• Shipping updates
• Abandoned-cart communication
• Promotional communication

13. CUSTOMER ACCOUNT
• Login/signup
• Guest checkout
• Order history
• Order tracking
• Saved addresses
• Wishlist
• Return/refund requests

14. REVIEWS
• Star rating
• Written reviews
• Verified purchase badge
• Customer photos
• Admin moderation

15. MOBILE EXPERIENCE
The website must be designed mobile-first because a significant portion of traffic will come from Instagram/Meta advertising.

Must work properly on:
• iPhone
• Android
• Tablet
• Desktop
• Chrome
• Safari
• Edge

16. PERFORMANCE
The website must be fast and optimized for paid advertising traffic.
Use:
• Image optimization
• Lazy loading
• CDN where appropriate
• Optimized scripts
• Caching
• Mobile performance optimization
• Core Web Vitals optimization

17. TECHNOLOGY
Developer should recommend the best platform.

Preferred:
• Shopify + custom premium theme
OR
• WooCommerce + custom theme

A custom frontend/backend can be proposed if there is a strong technical reason.

The platform must be scalable from 100 products to 5,000+ products and from hundreds to 1,000+ monthly orders.

18. LEGAL/INFORMATION PAGES
Create:
• About Us
• Contact Us
• Privacy Policy
• Terms & Conditions
• Shipping Policy
• Return & Refund Policy
• Cancellation Policy
• FAQ

19. TESTING
Before final delivery, test:
• Product browsing
• Search
• Filters
• Cart
• Coupons
• Checkout
• UPI
• Cards
• COD
• Payment failure
• Refunds
• Shipping
• Tracking
• Email notifications
• WhatsApp integrations
• Mobile responsiveness
• Analytics
• Meta Pixel/CAPI
• Google Ads tracking

20. DELIVERABLES
Complete working website including:
• UI/UX
• Frontend
• Backend/admin
• Product management
• Payment gateway
• COD
• Shipping
• RTO workflow
• Customer accounts
• Wishlist
• Reviews
• SEO
• Analytics
• Meta Pixel/CAPI
• Google tracking
• Merchant Center
• WhatsApp integration
• Mobile optimization
• Performance optimization
• Deployment
• Basic admin training
• Post-launch bug fixing

BUDGET:
Initial development budget: ₹25,000–₹50,000.

Please provide a fixed-price quotation and clearly mention anything that is NOT included.

FREELANCER REQUIREMENTS:

Only apply if you have real experience with:
• Shopify/WooCommerce
• Fashion e-commerce
• Indian payment gateways
• COD
• RTO
• Shipping APIs
• Meta Pixel + CAPI
• Google Analytics/Ads
• Google Merchant Center
• SEO
• Conversion optimization

Please provide 3–5 e-commerce websites you have personally developed.

APPLICATION QUESTIONS:

1. Which platform do you recommend and why?
2. Shopify or WooCommerce?
3. What is your fixed total price?
4. What exactly is included?
5. What third-party costs will I have?
6. How many days will development take?
7. Have you integrated Indian payment gateways?
8. Have you implemented COD + RTO systems?
9. Have you implemented Meta Pixel + Conversions API?
10. Have you configured Google Merchant Center and Google Ads tracking?
11. Can you bulk upload 500 products?
12. What post-launch support do you provide?
13. Send 3–5 relevant live websites from your portfolio.

IMPORTANT:
Please do not send a generic proposal.

I am looking for someone who understands E-COMMERCE + FASHION + COD + RTO + PERFORMANCE MARKETING + SEO + CONVERSION OPTIMIZATION.

The website should be built as a serious scalable D2C fashion business, not simply a basic online store.

The reference is for the LEVEL OF USER EXPERIENCE and PREMIUM PRESENTATION only. The final website must be original and legally distinct.

Skills: Website Design, SEO, Product Management, Shopify, WooCommerce, Payment Gateway Integration

I run a South-African SaaS platform that lets companies of any size discover public and private tenders, gauge the requirements and manage their bid submissions in one place. With a total budget of R10 000 (covering your fee, ad spend and any production costs) I want a 30-day digital campaign that stretches every rand, raises brand awareness and converts traffic into trial sign-ups and paid subscriptions.

Primary audience
All organisations that submit tenders in South Africa—small businesses through to large corporates—fall within scope, so the messaging must speak to their common pain points: time wasted on manual tender searches, complexity of compliance, and missed opportunities.

Channels in play
I am already committed to social media, email marketing and Google Ads. Social posts and ads should focus on Facebook, LinkedIn, Twitter and Instagram, while search and display activity will run in Google. If you feel another placement would outperform one of those, justify the switch in your proposal; I’m open to ideas that keep us within budget.

Assets available
• Logo, colour palette and brand guidelines
• High-resolution product screenshots and explainer copy
• A bank of customer testimonials you can repurpose for creative

What I need from you
• A concise strategy that maps objectives, audience segments, content angles and the spend split (content production vs paid media)
• Thumb-stopping ad creatives and short-form copy tailored to each channel
• Campaign builds: audience setup, tracking pixels, UTM tagging and email workflow design
• Ongoing optimisation and clear weekly performance reports showing qualified traffic, sign-ups and cost per acquisition

Success is measured by realistic growth in qualified sessions, trial registrations and conversions to paid plans—please indicate targets you believe are attainable on our budget.

When you reply, attach or link to at least two campaigns you have run for SaaS, B2B or tender-related services, and outline:
1. Your day-to-day approach (how hands-on you are with tweaks and testing)
2. The budget breakdown you recommend across channels and creative
3. Expected milestones and deliverables over the 30-day window

I’m after a partner who treats this like their own money, optimises relentlessly and can prove it with transparent reporting. If that sounds like you, let’s talk.

Skills: Internet Marketing, SEO, Link Building, Facebook Marketing, Email Marketing, Digital Marketing, Content Marketing, Google Ads

launching LIBUSUN Architectural Surface Systems in the U.S. market.

Our primary product at this stage is Flexible Stone — a lightweight and flexible architectural surface material designed to deliver the look and character of natural stone for interior and exterior applications.

We already have:

* a website and product catalog;
* Instagram, Facebook, and TikTok accounts;
* initial photo and video content;
* professional sample boxes in production;
* our first test shipment of products on the way to the U.S.;
* sales support in the U.S.

We have completed the initial brand preparation stage and are now moving to our most important objective:

customer acquisition and first sales in the U.S.

Who We Are Looking For

We are not looking for an SMM manager or someone who simply runs ads.

We are looking for one strong, hands-on Growth / Lead Generation Marketer who can look at LIBUSUN as a complete business and help us build our first working customer acquisition system:

Traffic / Outreach → Qualified Lead → Sample → Quote → Sale → Revenue

Paid advertising is an important part of this role, but it is not the entire role.

We need someone who can independently identify priorities, develop hypotheses, launch and test them, analyze lead quality and sales feedback, and recommend what we should do next.

We do not want to provide detailed instructions for every campaign.

We are looking for someone who is proactive, commercially minded, and capable of taking ownership of the customer acquisition process.

Main Objective for the First 30–60 Days

The goal is not to build a massive marketing system immediately.

Our priority is to:

* identify the first high-potential customer segment;
* determine the strongest positioning and offers;
* test customer acquisition channels;
* generate qualified opportunities;
* generate sample requests and project quotes;
* work toward the first sales;
* identify a repeatable customer acquisition path that can later be scaled.

Potential B2B customer segments include:

* Contractors / Remodelers / Design-Build Companies
* Interior Designers
* Architects
* Dealers / Distributors

We expect the marketer to analyze these segments and determine which 1–2 should be tested first, rather than targeting everyone at the same time.

Scope of Work

1. Go-to-Market & Customer Acquisition

Review LIBUSUN, our product, website, competitors, U.S. market, and potential customer segments.

Help determine:

* ICP / priority customer segments;
* customer pain points and buying motivations;
* positioning;
* offers;
* messaging;
* CTAs;
* initial acquisition channels.

Potential offers may include:

Request Trade Samples
Get Trade Pricing
Request a Project Quote

We want someone who can challenge our assumptions and recommend a different direction when market data suggests a better opportunity.

2. Google Ads

Analyze U.S. search demand and commercial intent.

If Google Search is an appropriate acquisition channel, independently build, launch, manage, and optimize high-intent campaigns.

This may include:

* keyword strategy;
* negative keywords;
* search term analysis;
* geographic targeting;
* campaign structure;
* ad messaging;
* offer testing;
* landing page recommendations;
* conversion tracking.

We are interested in commercial intent and qualified opportunities, not traffic for the sake of traffic.

3. Meta Ads

Build and manage Facebook and Instagram acquisition and retargeting campaigns.

We want structured testing of:

* product demonstrations;
* installation/process content;
* before-and-after concepts;
* finished applications;
* contractor/designer messaging;
* customer pain points;
* offers;
* creative angles;
* retargeting.

You do not necessarily need to personally produce every creative, but you must be able to develop the creative strategy and clearly tell us what content needs to be produced and why.

4. B2B Lead Generation / Outbound

We do not want to rely exclusively on paid advertising to find our first customers.

Experience with targeted B2B outreach is a strong advantage, including:

* LinkedIn;
* email outreach;
* Apollo;
* Sales Navigator;
* cold outreach;
* prospect database building.

We are particularly interested in reaching contractors, remodeling/design-build companies, designers, and other professional customers.

5. Funnel, Analytics & Attribution

We are not interested only in the number of leads or a low CPL.

We want to understand the entire customer journey:

Lead → Qualified Lead → Sample → Quote → Sale → Revenue

Experience with the following is strongly preferred:

* GA4;
* Google Tag Manager;
* Meta Pixel / CAPI;
* UTMs;
* CRM tracking;
* offline conversions.

Our key metrics are qualified opportunities, sample requests, quotes, CAC, sales, and revenue — not just impressions, clicks, followers, or CPL.

6. Website & Conversion Optimization

Review our website and customer journey.

Identify specific opportunities to improve:

* positioning;
* offers;
* CTAs;
* forms;
* landing pages;
* trust elements;
* conversion path.

You do not need to be a web developer.

However, you should be able to clearly explain what needs to be changed, why it needs to be changed, and how it could improve customer acquisition or conversion.

Required Experience

You should have:

* real experience working with the U.S. market;
* strong Google Ads experience;
* strong Meta Ads experience;
* lead generation experience;
* conversion tracking experience;
* understanding of sales funnels and CRM;
* sufficient English for U.S. market research, advertising, and competitor analysis.

Experience in any of the following is a strong advantage:

Construction
Remodeling
Home Improvement
Building Materials
Architectural Products
Interior Products
High-Ticket Physical Products

This Role Is NOT For

We are not looking for:

* an SMM-only specialist;
* a Meta-only media buyer;
* a Google Ads-only PPC specialist;
* someone who evaluates success primarily through CTR, CPC, or CPL;
* an agency that sells the project with a senior person and then delegates the actual work to a junior;
* someone who needs detailed instructions from us about what to do next.

We are looking for a hands-on, proactive, commercially minded marketer who will look at LIBUSUN not simply as an advertising account, but as a new U.S. business that needs to acquire customers and generate sales.

When Applying

Please do not send a generic introduction or standard agency presentation.

Instead, answer the following questions:

1. Please share 2–3 U.S. market cases that you personally managed.

Construction, remodeling, home improvement, or building materials cases are especially relevant.

Where possible, please include:

Ad Spend → Leads → Qualified Leads → Sales → Revenue / ROAS

2. Have you launched a new brand or product that did not yet have a predictable customer acquisition system? Please briefly describe it.

3. If LIBUSUN were your project, which customer segment would you test first and why?

4. Which three customer acquisition channels would you test first?

5. What advertising/media budget would you recommend for the first 30 days, and how would you allocate it?

6. How would you build tracking for:

Lead → Qualified Lead → Sample → Quote → Sale → Revenue?

7. What specifically would you personally deliver during the first 30 days?

8. What is your fee for the initial 30-day stage, and what exactly is included in that fee?

My Google Ads account has been suspended under “Unacceptable business practices: public figure impersonation.” I have already submitted an appeal and reached out to Google support, yet the account remains inactive.

The immediate goal is to rectify every element that triggered this policy strike so the account can be reinstated without further flags. I need a specialist who truly understands Google’s public-figure-impersonation rules, identity verification requirements, and the nuances of the Policy Manager.

Scope of work
• Audit the entire account—ads, landing pages, extensions, billing profile, business info—to pinpoint exactly where the impersonation concern originated.
• Advise and implement the necessary changes (creative edits, disclosure wording, verification updates, or structural fixes inside Google Ads).
• Prepare a concise, policy-aligned rectification summary that can be supplied to Google should another appeal be required.
• Guide me through any follow-up steps until the account is fully re-enabled and ads are serving again.

Acceptance criteria
The suspension is lifted and campaigns are eligible; or Google’s policy team provides written confirmation that no further violations remain.

If you have recent, provable success resolving this specific suspension type and can move quickly, I’m ready to proceed.

Skills: Internet Marketing, Testing / QA, Business Plans, Software Testing, Search Engine Marketing, Digital Marketing, Marketing Strategy, Google Ads

We are looking for an experienced *B2C Lead Generation Specialist* to help our real estate and construction business generate a consistent flow of *qualified homeowner and property-owner leads*.

The ideal candidate should have hands-on experience generating leads for *construction, remodeling, home improvement, real estate, roofing, kitchens & bathrooms, or other residential services*.

### Responsibilities

* Develop and manage B2C lead generation campaigns
* Generate qualified leads from homeowners and property owners
* Set up and optimize *Facebook & Instagram Lead Ads*
* Manage *Google Ads / PPC campaigns* for high-intent residential customers
* Research and build accurate local target audiences
* Create lead-generation funnels and landing pages
* Implement Meta Pixel, Conversion API, Google Analytics, and conversion tracking
* Test different offers, creatives, audiences, and ad copy
* Reduce cost per lead while improving lead quality
* Track campaign performance and provide regular reports
* Help develop offers such as *free estimates, consultations, inspections, and promotional discounts*
* Work with our CRM to ensure leads are captured and followed up properly
* Continuously optimize campaigns based on lead quality and conversions

### Ideal Candidate

* Proven experience in *B2C lead generation*
* Experience with *construction, remodeling, real estate, or home services*
* Strong knowledge of *Facebook/Instagram Ads and Google Ads*
* Experience targeting homeowners in specific cities, states, or service areas
* Understanding of landing pages, funnels, retargeting, and conversion tracking
* Ability to generate *qualified leads*, not just cheap leads
* Strong analytical and optimization skills
* Excellent communication and reporting skills
* Experience with CRM and marketing automation is a plus

### Target Customers

Our campaigns will primarily target:

* Homeowners
* Property owners
* Real estate investors
* Home buyers/sellers
* Customers looking for remodeling or construction services
* Kitchen and bathroom renovation customers
* Residential improvement customers

### What We’re Looking For

We want someone who can take ownership of the *entire lead-generation process*, from campaign strategy and advertising to lead tracking and optimization.

Please include examples of your previous *B2C construction, remodeling, real estate, or home-service lead generation campaigns*, including results such as leads generated, cost per lead, conversion rate, and advertising budget.

*This can become a long-term position for the right specialist.*

Paid Social Media Buyer — Affiliate / Direct Response

Affiliate Product Systems, LLC Contract · Remote · Part-time to start

We are standing up a new affiliate advertising business and need someone who has genuinely done this before.

The shape of it: we find affiliate products with real demand and little competition on paid social, run Meta ads to review-style pre-sell pages on our own domain, and those pages hand off to the merchant. We earn commission on the sale.

What already exists, so you are not starting from a blank page

The research and tracking system is built and running. Forty merchants have been through an eligibility gate that reads each one's own affiliate terms, and fourteen have cleared it. The pre-sell pages are live with the Meta Pixel and Conversions API installed, and every ad, page and affiliate link carries one ID so spend can be matched against commission later.

What we do not have is you.

The entity is being formed now, so the ad account does not exist yet. We would rather it was created by the person who is going to run it than inherit a structure you would have built differently.

What we need

A separate Business Portfolio, ad account, page and pixel, isolated from an existing portfolio that holds our agency's client accounts. Getting that structure right the first time matters more to us than moving fast.

Business and domain verification done properly.

Campaigns built, launched and managed. We are starting with a two to four thousand dollar validation spend and will scale what works.

TikTok and possibly X later, but Meta first.

Required skills

Account architecture and setup

Building a Business Portfolio from scratch, including ad account, page, pixel and asset assignment
Business verification and domain verification, including the DNS or meta-tag methods
Understanding how enforcement and restrictions propagate across a portfolio, and how to structure so they do not
Managing roles and partner access without over-granting
Payment method setup, spend limits and billing thresholds

Tracking and measurement

Meta Pixel installation and debugging, including standard versus custom events
Conversions API setup, including server-side event delivery and event deduplication with a shared event ID
Building and configuring custom conversions from a custom event
Aggregated Event Measurement and event prioritisation
Reading Events Manager diagnostics and event match quality
UTM and sub-ID parameter discipline, and joining platform data to a downstream conversion report that arrives days or weeks later

Media buying

Campaign, ad set and ad structure for a small validation budget
Advantage+ and broad targeting, and knowing when manual targeting is still the better call
The learning phase: what it takes to exit it, what resets it, and why that constrains how many creatives can be read at once
Budget scaling discipline, incremental rather than doubling
Kill decisions on early proxy signal rather than waiting for confirmed revenue
Cost-per-result analysis against a modelled breakeven, not against platform-reported ROAS
A/B testing structure that produces a readable result on limited spend

Creative direction

Direct response fundamentals: hook, angle, offer framing, call to action
What earns a click through to a pre-sell page, as distinct from what sells a product outright
Static, video and UGC-style formats, and which to test first at low budget
Iteration from performance data rather than from preference
Working from an existing naming and versioning convention so every result traces back to the exact asset that produced it

Compliance

Meta Advertising Standards as they apply to advertorials and pre-sell pages
The personal attributes rule, and why copy addressed at the reader's assumed condition gets rejected
Restricted and special ad categories
Landing page policy: claim substantiation, no misleading pre-sell, no before-and-after
FTC affiliate disclosure requirements, clear and conspicuous placement
Merchant trademark and brand-bidding restrictions, and reading affiliate programme terms for what they actually permit
Appeals and account review processes, and how to avoid needing them

Affiliate specifics

How affiliate networks report, and the lag between pending, confirmed and reversed commission
Cookie windows and what they mean for attribution
Sub-ID conventions across networks, since the parameter differs on each
The gap between an optimisation proxy and confirmed revenue, and how to report both without conflating them

Working practice

Documenting what you build as you build it
Explaining your reasoning to non-buyers clearly enough that we can automate the reporting around it
Honest reporting on losing tests, early rather than late

Nice to have

TikTok Ads Manager and the TikTok Pixel or Events API
X Ads
Google Ads or YouTube, for later expansion
Experience with a third-party tracker such as Voluum or RedTrack
Basic HTML and tag debugging, enough to diagnose a page-side tracking issue rather than escalate it
Please do not apply if

You have only ever run ads for a brand with its own product and its own checkout. This is not that, and the difference is the whole job.

You have never installed a Conversions API or worked with a custom conversion event. Meta never sees our sale, so the event we optimise toward is the outbound click off our page, and if that sentence needs explaining this is not the right role.

You would describe yourself as a generalist. We have generalists.

How we work

Weekly, and we like people who say what they actually think.

Expect a call every week or two where you walk through what you are doing and why. Our developer built the tracking side and will be on some of them. The reason is not oversight. Everything here gets documented as it is built, so the work survives any one person leaving it, and so we can automate the reporting around you rather than pay you to do it by hand. It is the same standard we hold ourselves to.

Start at roughly ten hours a week through setup and launch, then whatever the account genuinely needs. If the numbers earn it, this grows.

To apply

Two or three sentences on how you would structure the Business Portfolio, given that it has to stay isolated from our existing client accounts.

Then a short account of an affiliate or direct-response campaign you ran. What it cost, what it earned, and what you would do differently.

Skip the general portfolio. We would rather read two honest paragraphs than a deck.

We need a specialist to review our current Amazon advertising setup and identify opportunities to improve performance and efficiency. The work includes analyzing campaigns, identifying issues, and recommending practical optimizations. You should be able to assess campaign structure, keyword targeting, bidding strategies, and overall ad performance. The goal is to provide a clear audit with actionable recommendations that can be implemented to strengthen our Amazon ad strategy.

I run a WordPress site that advertises my computer-repair services to both domestic and business customers. To launch a focused Google Ads campaign, I need a single, dedicated landing page aimed exclusively at business users.

Here’s the scope in a nutshell:

• I will supply all marketing copy.
• The page must present three key services—Network setup and troubleshooting, Workstation setup and repair, and Data backup and recovery—in a clear, professional-and-corporate layout.
• A single, prominent call-to-action in the form of an embedded contact form is essential; no phone or email links on this page.
• Please build the page inside my existing WordPress install so it inherits the current theme’s branding yet feels tailor-made for B2B traffic. Responsive design, fast load times, and basic on-page SEO (proper headings, meta title, and description) are expected so the AdWords Quality Score doesn’t suffer.

Deliverable: one polished, fully functional landing page ready to publish. If you’ve crafted high-converting WordPress landing pages before—especially for IT or tech services—I’d love to see a sample when you bid.

Skills: PHP, Website Design, SEO, WordPress, HTML, Web Development, Google Ads, Web Design

**Full-Stack Digital Marketer for New Business Launch – Google Business Profile, Social Media Management, and Paid Ads (Instagram, Facebook, TikTok, LinkedIn)**

***

## Project Overview

I’m launching a new business and need an experienced digital marketer (or small agency) to own the end-to-end setup and ongoing management of my online presence. This includes creating and optimizing my Google Business Profile, building and running all core social channels, and managing paid advertising across all major formats to drive brand awareness, leads, and early customers.

I’m looking for someone who can act as a strategic partner, not just a task executor: someone who understands how to position a new brand, set up tracking and analytics, and run integrated campaigns across organic and paid social.

***

## Scope of Work

### 1. Google Business Profile (GBP) Setup & Optimization
- Create and verify Google Business Profile
- Optimize categories, services, description, photos, posts, Q&A, and reviews strategy
- Set up messaging, booking/CTA links, and UTM tracking where applicable

### 2. Social Media Account Setup & Branding
- Set up or optimize business profiles on:
- Instagram
- Facebook Page
- TikTok
- LinkedIn Company Page
- Ensure consistent branding (bio, links, highlights, cover images, pinned posts, etc.)
- Advise on content pillars and tone of voice for a new brand

### 3. Content Strategy & Organic Social Management
- Develop a 90-day content plan aligned with launch goals (brand awareness + lead gen)
- Create and schedule posts (static, carousels, Reels/Shorts, Stories) tailored to each platform
- Write captions, hashtags, and basic copy in line with brand voice
- Engage with comments/DMs and build community in the first months

### 4. Paid Advertising (All Major Formats)
- Plan, set up, and manage ads across:
- Meta (Facebook & Instagram): Feed, Stories, Reels
- TikTok Ads
- LinkedIn Ads (depending on target audience)
- Google Ads (Search/Display/YouTube) if relevant to the launch
- Build audience segments, creatives, and landing page recommendations
- Implement conversion tracking (pixels, tags, GA4, offline conversions if needed)
- Optimize campaigns weekly for cost per lead and ROAS

### 5. Analytics, Reporting, and Optimization
- Set up dashboards (Looker Studio, Data Studio, or similar) to track:
- Reach, engagement, follower growth
- Clicks, leads, cost per lead, and key conversion events
- Provide weekly or bi-weekly performance reports with insights and next steps
- Continuously test creatives, audiences, and offers

### 6. Launch-Specific Marketing Support
- Help plan and execute a “new business launch” campaign (pre-launch teasers, launch week push, post-launch follow-up)
- Suggest simple lead magnets, offers, or promotions to accelerate early traction
- Coordinate with me on any existing assets (logo, brand guidelines, website, etc.)

***

## What I’ll Provide

- Business name, niche, and positioning (I can share more in chat)
- Logo/branding assets (or direction if still being finalized)
- Access to existing accounts (or approval to create new ones)
- Budget for ad spend (separate from your fee)
- Quick feedback loops on creatives and messaging

***

## What I’m Looking For

- Proven experience launching new brands or businesses from scratch
- Strong portfolio showing:
- Google Business Profile setups with measurable impact
- Social media growth and engagement results
- Paid ad results (Meta, TikTok, LinkedIn, and/or Google) with real numbers (spend, CPL, ROAS, etc.)
- Ability to handle both strategy and execution (content + ads + reporting)
- Clear communication in English and comfortable with regular check-ins (weekly calls or updates)
- Familiarity with small-business budgets and practical, ROI-focused marketing

Bonus if you have experience in:
- Local service businesses or B2B/B2C hybrid models
- Industries like home services, energy, tech, or professional services
- Working with entrepreneurs who want a “marketing partner,” not just a poster

***

## Engagement Model & Budget

- Initial phase: 1-4 weeks focused on setup, launch, and early optimization
- Potential for ongoing monthly retainer if we’re a good fit
- Please include in your proposal:
- Your recommended approach for a new business launch
- Examples of similar projects (links + brief results)
- Your pricing structure:
- One-time setup fee (GBP + social + ad accounts + tracking)
- Monthly management fee (organic + paid)
- Any minimum ad-spend

We’re seeking a Spanish-speaking specialist to manage and optimize paid advertising campaigns for a P&C insurance agency. The role focuses on generating qualified leads through Google Ads and Meta Ads, improving campaign performance, and supporting ongoing lead generation efforts. You will review current campaigns, identify optimization opportunities, manage ad spend, and help improve lead quality and conversion rates. This is an ongoing role for someone who can work independently, communicate clearly, and contribute to consistent lead generation for the business.

We are a GCC-based women’s wellness brand preparing to launch an Instagram campaign to test demand for two products before manufacturing.

Most of the campaign is already built. We need an experienced Meta Ads specialist to review everything, fix any issues, optimize the setup, and make sure all tracking is working correctly before launch.

Scope

* Review campaign structure, objectives, audiences, budget and placements
* Review creatives, hooks and CTAs
* Check Meta Pixel, Shopify integration and conversion events
* Make sure landing-page views, form submissions and purchase/price intent are tracked correctly
* Test the full journey from ad → landing page → form
* Make sure the two products are being tested fairly
* Recommend clear success/failure benchmarks
* Confirm the campaign is ready to launch


Goal

The campaign should give us usable data to decide what to do next, including:

* Which product shows stronger demand
* Which creatives and audiences perform best
* Whether customers show real purchase intent
* Whether we should manufacture, test further, or change direction

Project details

* Instagram via Meta Ads Manager
* 2 products
* 5+ video ads per product
* Approx. QAR 3,000 ad spend
* Shopify website
* Qatar / GCC target market

This is a one-off audit and optimization project, not ongoing monthly management.

When applying

Please include:

* Relevant Meta / Shopify tracking experience
* Examples of similar campaigns
* Any GCC experience
* Estimated turnaround time

The selected freelancer will be required to sign an NDA before receiving access.

We are looking for an Intermediate to Expert Google Ads / Performance Marketing Specialist to create, launch, manage, optimize, and report on Google Ads campaigns for our AI-based SaaS products.

We currently have two products that we want to promote through Google Ads:

Product A – AI Digital Marketing SaaS
An AI-enabled SaaS platform that helps users generate SEO content and meta tags for their products.

Product B – AI Course Learning Platform
An AI-powered course learning platform that includes AI simulation software to provide a more interactive learning experience.

The primary objective is conversions. We are not looking for someone who simply launches campaigns and waits for results. We want someone who can understand the products, identify the appropriate audiences, build campaigns strategically, monitor performance, optimize based on data, and continuously improve conversion performance.

Responsibilities
Google Ads Campaign Management
Research and create appropriate Google Ads campaigns for our products.
Identify relevant keywords, audiences, search intent, and targeting strategies.
Create and manage Search, Display, Performance Max, YouTube/video, and other relevant Google Ads campaigns where appropriate.
Develop appropriate ad copy, targeting, bidding, and campaign structures.
Set up conversion goals and ensure campaigns are optimized toward meaningful conversions.
Monitor campaign performance and make data-driven optimizations.
Identify underperforming keywords, ads, audiences, placements, and campaigns and take corrective action.
Continuously look for opportunities to improve conversion rates and reduce inefficient ad spend.
Google Analytics, GTM & Tracking
Integrate and configure Google Analytics (GA4) and Google Tag Manager (GTM) where required.
Configure appropriate conversion events and tracking.
Ensure that Google Ads conversion tracking is correctly connected to the relevant analytics/tagging setup.
Test the tracking setup and verify that conversions are being recorded accurately.
Troubleshoot tracking issues when required.
Ensure the overall setup is operational before campaigns are scaled.
YouTube Ads
Create and configure YouTube advertising campaigns where appropriate.
Recommend suitable YouTube campaign types, audiences, targeting, and objectives.
Track and analyze YouTube campaign performance.
Optimize campaigns based on conversion and engagement data.
Reporting & Documentation

We require clear documentation of the work performed.

For each campaign/project, you should provide an SOP/process document covering:

Campaign setup and structure
Target audience and targeting strategy
Keywords and/or audience selection
Bidding strategy
Ad formats and creatives used
Conversion tracking setup
GA4/GTM configuration performed
Tests performed
Results obtained
Optimizations performed
Recommendations / next steps

We want to be able to understand what was done, why it was done, and what the results were.

What We Expect From You

We are looking for someone who can take ownership of the Google Ads side of the projects.

You should be comfortable saying things like:

"Based on the product, target audience and conversion objective, I recommend starting with X campaign structure because..."

rather than simply following a predefined checklist.

You should be able to analyze campaign data and explain why you are making particular changes.

Required Skills
Google Ads
Google Ads Campaign Management
Google Search Ads
YouTube Ads
Conversion Optimization
Keyword Research
Audience Targeting
Google Analytics 4 (GA4)
Google Tag Manager (GTM)
Conversion Tracking
Campaign Performance Analysis
Google Ads Reporting
A/B Testing / Campaign Optimization
Preferred Experience

Experience working with SaaS, AI products, software products, EdTech, or technology businesses is strongly preferred.

Experience with lead-generation and/or SaaS conversion funnels will be an advantage.

Deliverables

The successful freelancer will be responsible for:

Google Ads campaigns created and configured.
YouTube Ads campaigns where appropriate.
GA4/GTM and conversion tracking configured and tested where required.
Campaign monitoring and ongoing optimization.
Regular performance reports.
SOP/documentation describing the work performed, setup, results, and optimization steps.
Recommendations for subsequent campaigns and improvements.

Google Ads and LinkedIn Ads copy translation from English into French, Italian, and Turkish.

We are a B2B beauty technology company, so the ad copy should reflect that and target a B2B audience.

You will receive a document with the copy and all other details and instructions.

Deadline: September 18, 2026

We are looking for an experienced Google Ads specialist to help us set up, manage, and optimize Google Ads campaigns for businesses in the Netherlands.

We work with Dutch SMEs and are looking for someone who understands lead generation and knows how to turn Google Ads traffic into actual qualified leads and customers.

This is not just a one-time project. We are looking for a reliable specialist for a long-term collaboration, with the possibility of managing multiple client accounts.

Your responsibilities
Set up and manage Google Search campaigns
Conduct keyword research for the Dutch market
Create and optimize campaign structures
Write and test high-converting ad copy
Set up and verify conversion tracking
Optimize bids, keywords and negative keywords
Improve CPA / cost per lead
Analyze campaign performance and identify opportunities
Provide clear reporting and recommendations
Scale campaigns that are performing well
What we're looking for

You should have proven experience with:

Google Ads for lead generation
Google Search campaigns
Conversion tracking
Google Tag Manager and GA4
Keyword research
Landing page / conversion optimization
Managing campaigns based on ROI, CPA and lead quality

Experience working with Dutch companies or campaigns targeting the Netherlands is a strong advantage.

Speaking Dutch is not mandatory, but you should be comfortable working with Dutch keywords and ad copy using our input when necessary.

To apply

Please include:

Your experience with Google Ads lead generation
Examples of campaigns/results you have achieved
Your average monthly ad spend managed
Whether you have experience with Dutch / Netherlands-based campaigns
How you normally optimize campaigns to reduce cost per lead
Your hourly rate or monthly management fee

Please start your application with the word “NETHERLANDS” so we know you have read the full job description.

We are looking for someone who is proactive, data-driven and focused on generating measurable business results.

If the collaboration works well, there is potential to manage multiple Google Ads accounts for our clients on an ongoing basis.

Anticipated start date: Mid-to-late October

We are seeking a Paid Media Manager contractor to support the planning, execution, management, and optimization of paid media campaigns. This is a manager-level, hands-on role for someone who can independently manage day-to-day campaign performance, identify opportunities, and provide clear recommendations.

What you will be doing:
Planning, launching, managing, and optimizing paid media campaigns across Google Ads, paid social, and programmatic channels.
Managing day-to-day campaign performance, including budgets, pacing, bids, targeting, placements, and creative.
Conducting keyword, audience, bid, and competitive research to identify opportunities for growth and optimization.
Monitoring campaign performance and making data-driven optimizations to improve ROI, CPA, and other key performance metrics.
Ensuring campaigns are targeted to the most relevant audiences, search queries, and other criteria.
Managing campaign budgets and pacing to ensure spend is allocated efficiently and in line with client goals.
Overseeing the implementation, tracking, and reporting of A/B tests.
Reviewing campaign builds, budgets, settings, tracking, and other parameters to ensure quality and accuracy before launch and throughout campaign execution.
Compiling clear reports, identifying meaningful insights, and making optimization recommendations based on performance data and client objectives.
Collaborating with internal teams to coordinate campaign launches, client deliverables, reporting, and performance updates.
Supporting the development of ad copy, creative, and other campaign assets as needed.
Staying informed of industry trends, platform updates, and paid media best practices.
Who you are:
Have at least 3 years of hands-on paid media experience; 5 or more years of experience is preferred.
Have manager-level experience owning paid media strategy, execution, optimization, and reporting across multiple campaigns or accounts.
Have experience across Google Ads, paid social, and programmatic advertising platforms.
Candidates without experience in all three areas must have strong hands-on experience managing both Google Ads and Meta Ads campaigns.
Have healthcare advertising experience; Medicare advertising experience is strongly preferred.
Have experience managing campaign budgets, pacing, bids, targeting, and performance.
Can analyze campaign data, identify the story within the data, and turn insights into clear optimization recommendations.
Are proficient in Excel, including pivot tables and formulas, and comfortable aggregating data from multiple sources.
Have strong attention to detail and can ensure campaign builds, tracking, budgets, and settings are accurate.
Can independently manage priorities and deadlines while communicating progress, risks, and recommendations clearly.
Have strong written and verbal communication skills and are comfortable collaborating with cross-functional teams.
Agency experience is preferred.