Master Contract Negotiation with Vollna

A NOTE TO PROSPECTIVE AGENCY PARTNERS
We're excited to invite your agency to participate in what we believe will be one of the most compelling consumer tech launches Canada has seen in years. SUBER represents a fundamental reimagining of how on-demand platforms should work—built on transparency, safety, and genuine value sharing with the communities we serve.

We're looking for a true thought partner who will help us achieve rapid market penetration while building lasting brand affinity.

This RFP is designed to give you the opportunity to showcase your most creative, insight-driven thinking. We warmly encourage you to propose your own unique strategies for each channel—how you would position SUBER, which creative ideas you believe will cut through the noise, how you would allocate budget for maximum impact, and what measurable results you expect to deliver.

The more you show us your distinctive approach to winning the Canadian market, the better. We're not looking for generic playbooks or boilerplate channel lists. We want to see your original strategic thinking, backed by data and Canadian market expertise, specifically tailored to SUBER's unique positioning and ambitious launch timeline.

This is a fast-moving, high-stakes engagement with zero ramp-up time. The selected agency will go live with full campaigns on January 1, 2026. If your team thrives on challenges like this and has the Canadian market experience to execute flawlessly from day one, we're eager to see your proposal.

1. Issuing Company & Background
SUBER is a next-generation SuperApp consolidating ride-hailing, comprehensive delivery solutions (food, grocery, pharmacy, retail), parcel logistics, and over fifty professional service categories into a single, transparently designed platform. Built on principles of operational transparency, equitable compensation models, and industry-leading safety protocols, SUBER eliminates the inefficiency of managing multiple applications, fragmented payment systems, and inconsistent user experiences that have characterized the on-demand economy.

What makes SUBER fundamentally different:

Transparent Pricing: No surge pricing surprises. Users see exactly what they'll pay before booking.

Driver Empowerment: Service providers see destinations and earnings before accepting trips—a revolutionary departure from competitor practices that conceal this information.

Industry-Leading Safety: Optional audio/video recording with explicit consent, real-time trip sharing, and comprehensive emergency response systems.

Fair Compensation: 60% base commission rising to 75% for five-star service, plus the Driver Support Fund helping newer providers build sustainable businesses.

The Millionaire Programme: Industry-first lottery reward system offering meaningful cash prizes to active users and service providers, creating emotional connections beyond transactional relationships.

Unified Ecosystem: One account, one wallet, one interface for all service needs—from transportation to professional home services.

SUBER's Canadian market entry represents a direct challenge to incumbent platforms that have prioritized short-term profit extraction over stakeholder value creation. We're entering a mature, competitive market where Uber, Lyft, DoorDash, and Skip The Dishes dominate. Our success depends on aggressive, intelligent marketing that communicates our differentiation clearly and builds trust rapidly.

This is where you come in. We need an agency partner who understands the Canadian market intimately, can move at startup speed, and has the creative firepower to make SUBER unmissable across Toronto, Vancouver, Montreal, Calgary, Ottawa, and Edmonton from day one.

2. Project Overview & Objectives
SUBER will launch in Canada on January 1, 2026. There is no pre-launch marketing phase, no soft launch, no testing period. All strategy development, creative production, media bookings, App Store Optimization, influencer partnerships, PR outreach, and campaign infrastructure must be finalized and ready for immediate activation when the aggressive launch campaign goes live simultaneously across all channels.

Primary Objectives
We invite you to tell us exactly how your agency would achieve the following:

1. Rapid User Acquisition

Drive 500,000+ Canadian app downloads by March 31, 2026

Achieve 70%+ registration completion rate (download to account creation)

Generate 40%+ first transaction rate within 7 days of registration

Maintain cost-per-install targets of $3-6 iOS, $2-4 Android across all paid channels

Please share: Your channel-specific install projections, week-by-week pacing strategy, creative approaches for conversion optimization, and retargeting frameworks for abandoned installs and registrations.

2. Service Provider Recruitment

Attract and onboard 10,000+ drivers and 5,000+ professional service providers across all categories by March 31, 2026

Ensure supply-side adequacy in all Tier 1 markets from launch day

Please share: Your provider-specific acquisition strategies, messaging emphasizing our 60-75% earnings model and Driver Support Fund, channel recommendations, and projected cost-per-driver-activation.

3. Brand Awareness & Differentiation

Establish SUBER as the transparent, safe, and fair alternative to incumbent platforms

Achieve 40%+ aided brand awareness and 15%+ unaided awareness by March 31, 2026

Generate 50+ million earned media impressions through national and local PR

Build 100,000+ combined social media followers across Instagram, TikTok, and Facebook

Please share: Your brand positioning strategy, key messaging pillars, creative concepts demonstrating clear differentiation from Uber/DoorDash/Skip, and measurement methodology for awareness tracking.

4. Market Penetration

Achieve meaningful transaction volume in all Tier 1 markets within 90 days

Establish SUBER as a top-10 app in "Travel" and "Lifestyle" categories in Canadian App Stores

Generate 50,000+ monthly organic sessions to SUBER.ca by March 31

Please share: Your geographic prioritization strategy, city-specific tactics, out-of-home placement recommendations, and local partnership frameworks.

5. Community Trust Building

Generate authentic user testimonials, positive reviews (4.5+ star average), and organic social engagement

Position SUBER leadership as thought leaders in platform economics, safety innovation, and fair gig work

Create viral referral loops achieving 15%+ referral rate and 0.3+ viral coefficient by March

Please share: Your PR story angles, influencer partnership frameworks, referral program mechanics, and community management protocols.

3. Scope of Work – Paid Marketing Channels
For each channel below, we invite you to share:

Your recommended strategy and tactical execution plan specific to SUBER's January 1 launch

Targeting approach: audience segments, demographics, interests, behaviors, geographies

Creative concepts: messaging frameworks, visual ideas, format recommendations

Budget allocation: recommended spend by week, format, and campaign objective

Projected KPIs: installs, CPI, CTR, conversion rates, ROAS—with clear assumptions

We encourage detailed, SUBER-specific strategies that demonstrate your understanding of our differentiation and the competitive Canadian landscape.

3.1 Google Ads (Search, Performance Max, YouTube, App Campaigns)
Please share your strategy for:

Search Campaigns: How would you structure campaigns to capture high-intent queries like "ride hailing Canada," "food delivery Toronto," "transparent taxi app," "no surge pricing ride," "safe delivery app," plus hundreds of service-specific variations (plumbers, electricians, tutors, etc.) across all major Canadian cities? Describe your keyword research approach, match type strategy, bidding methodology, and expected impression share targets.

Performance Max: How would you leverage Google's AI-driven automation across Search, Display, YouTube, Gmail, and Discover to maximize conversions at target CPA? Describe your asset group structure, audience signal strategy, and optimization approach for the cold-start period.

YouTube Advertising: What creative concepts would you deploy for skippable in-stream, non-skippable, bumper ads, and YouTube Shorts? How would you tell the SUBER story—emphasizing safety features, transparent pricing, and the Millionaire Programme—in 6, 15, 30, and 60-second formats? We'd love to see storyboard concepts for at least 2-3 distinct video approaches.

Google App Campaigns: How would you structure campaigns optimized for install volume versus high-value user acquisition? Describe your creative asset strategy and bidding approach.

Budget Recommendation: Please provide your recommended spend allocation across Search, Performance Max, YouTube, and App Campaigns with weekly pacing for January-March 2026. Include projected installs, CPI, and total user acquisition by sub-channel.

3.2 Meta (Facebook + Instagram) – All Formats
Please share your strategy for:

Campaign Architecture: How would you organize campaigns by objective (App Installs, Engagement, Traffic), audience type (Cold, Warm, Hot), and creative format (Feed, Stories, Reels, Carousel)? Describe your campaign structure and budget allocation philosophy.

Audience Segmentation: Define your audience strategy including cold audiences (demographics, interests, lookalikes), warm audiences (website visitors, video viewers, social engagers), and hot audiences (registered non-transactors, lapsed users, high-value lookalikes).

Creative Strategy by Format:

Feed Ads: What visual concepts would stop the scroll? Share 3-5 distinct creative approaches (e.g., safety feature demos, surge pricing comparisons, Millionaire Programme winner stories, driver testimonials, multi-service carousels).

Stories & Reels: How would you leverage full-screen vertical formats for immersive storytelling and entertainment-first content that drives conversions?

Advantage+ App Campaigns: How would you use Meta's automation for install efficiency?

Testing Framework: Describe your A/B testing approach for creative, audiences, placements, and messaging. How quickly would you iterate and scale winners?

Budget Recommendation: Provide recommended spend allocation across Facebook and Instagram, by format and audience type, with projected installs, CPI, CTR, engagement rate, and ROAS.

3.3 TikTok Ads
TikTok reaches approximately 12.9 million adults in Canada with strong dominance among Gen Z and younger Millennials. This channel requires creative innovation and authentic content that doesn't feel like traditional advertising.

Please share your strategy for:

In-Feed Ads: How would you create native video content that blends seamlessly into users' For You feeds while driving app installs? Share at least 3-5 creative concepts with strong hooks. Examples we're thinking about: "POV: You actually see your destination before accepting the ride" or "When your delivery app gives you lottery tickets just for ordering lunch 🤑"—but we want your ideas.

TopView & Branded Takeover: Do you recommend these premium formats for SUBER's launch? If yes, describe creative execution. If no, explain why budget is better allocated elsewhere.

Branded Hashtag Challenges: Propose at least one hashtag challenge concept that would incentivize user participation. Describe mechanics, creator seeding strategy, prize structure, and projected participation rates.

Spark Ads: How would you identify and amplify organic SUBER content or user-generated content showing authentic experiences?

Creator Partnership Framework: For each tier (nano 1K-10K, micro 10K-100K, mid-tier 100K-500K, macro 500K+), how many creators would you recommend, what selection criteria, compensation structure, content deliverables, and projected costs? Please identify 3-5 specific Canadian TikTok creators you'd recommend partnering with and why.

Canadian Market Specificity: Which Canadian TikTok trends, creators, sounds, and cultural moments would you leverage? How would you ensure content feels authentically Canadian?

Budget Recommendation: Provide total TikTok budget allocation across paid ads vs. creator partnerships, with projected installs, CPI, engagement rate, and estimated earned media value.

3.4 Snapchat Ads (18-34 Focus)
Snapchat reaches approximately 12.8 million Canadians with strong penetration in the 18-34 demographic critical for on-demand platform adoption.

Please share your strategy for:

Snap Ads: Describe your creative approach for full-screen vertical video ads with swipe-up functionality driving to App Store/Google Play.

Story Ads: How would you use the branded tile in Discover feed leading to a collection of 3-10 Snaps?

AR Lenses & Filters: Would you recommend custom augmented reality experiences or location-based filters? If yes, describe concepts. If no, explain alternative budget allocation.

Targeting Strategy: How would you target 18-24 and 25-34 age segments with interest-based approaches around transportation, food, entertainment, and technology?

Budget Recommendation: Provide Snapchat budget allocation by format with projected installs, CPI, and engagement metrics.

3.5 Programmatic Display & Video
Please share your strategy for:

DSP Selection: Which demand-side platforms would you recommend (Google DV360, The Trade Desk, Amazon DSP, others) and why?

Inventory Strategy: Premium publisher direct deals, private marketplace access, or open exchange? What's your brand safety and viewability approach?

Targeting Approach: Describe your contextual targeting (news, entertainment, technology content), behavioral targeting, demographic/geographic targeting, and retargeting strategies.

Creative Formats: Which formats (standard display, rich media, native, pre-roll video, mid-roll) would you prioritize and why?

Budget Recommendation: Provide programmatic budget allocation with projected impressions, CTR, CPI, and viewability targets.

3.6 Connected TV / OTT
Connected TV provides access to millions of monthly advertising opportunities in Canada with non-skippable ad formats and high completion rates.

Please share your strategy for:

Platform Selection: Which CTV inventory would you prioritize (Roku, Apple TV, Amazon Fire TV, Smart TVs, streaming services)?

Content Alignment: What programming categories would you target (news, entertainment, sports, lifestyle) and why?

Creative Approach: How would you optimize 15-second and 30-second video creative for big-screen viewing experiences?

Attribution Methodology: How would you connect CTV exposure to app downloads and first transactions?

Budget Recommendation: Provide CTV budget allocation with projected reach, completion rates, and attributed installs.

3.7 Out-of-Home (Transit, Billboards, Malls)
Physical advertising across Toronto, Vancouver, Montreal, Calgary, Ottawa, and Edmonton creates unavoidable brand presence in daily life.

Please share your strategy for:

Format Selection: Which OOH formats would you prioritize (bus wraps, subway posters, transit shelters, digital billboards, static billboards, mall advertising, street furniture, wild postings) and why?

Location Strategy: Which specific locations, neighborhoods, and transit routes would deliver maximum impact with our target audiences?

Creative Approach: What high-impact messaging would you feature? Examples: "No Surge Pricing," "See Your Destination Before You Accept," "Optional Trip Recording for Your Safety," "Win $1 Million with SUBER"—but we want your recommendations.

Integration: How would you integrate OOH with digital campaigns for attribution and amplification?

Budget Recommendation: Provide comprehensive OOH media plan with placement priorities, estimated reach, and frequency targets.

3.8 Radio & Podcast Advertising
Please share your strategy for:

Traditional Radio: Which stations and dayparts would you target across all markets? Describe your creative approach for 15, 30, and 60-second spots.

Digital Audio: How would you use Spotify Audio Ads, Amazon Music, and other streaming platforms?

Podcast Advertising: Which Canadian podcasts (technology, business, lifestyle, comedy, news categories) would you recommend for host-read endorsements and pre-roll/mid-roll ads?

Budget Recommendation: Provide radio and podcast budget allocation with projected reach and response rates.

3.9 Influencer & Creator Partnerships (All Tiers)
Authentic endorsements from Canadian influencers across all platforms and audience sizes can drive massive awareness and credibility.

Please share your strategy for:

Tier Strategy: How would you allocate budget and effort across nano (1K-10K), micro (10K-100K), mid-tier (100K-500K), and macro (500K+) influencers?

Platform Focus: Which platforms (Instagram, TikTok, YouTube, Facebook, Twitter/X, LinkedIn) would you prioritize for influencer partnerships and why?

Campaign Types: What content would you have influencers create (unboxing, first-use experiences, safety demos, competitor comparisons, Millionaire Programme promotion, referral code distribution)?

Creator Identification: Share your vetting process, outreach approach, negotiation framework, and contract templates.

Measurement: How would you track performance per creator and calculate ROI?

Budget Recommendation: Provide influencer budget allocation by tier with projected reach, engagement, and attributed installs.

3.10 Apple Search Ads
Direct response advertising within the Apple App Store, the primary distribution channel for iOS users.

Please share your strategy for:

Campaign Structure: How would you organize campaigns across Search Results Ads, Search Tab Ads, Today Tab Ads, and Product Page Ads?

Keyword Strategy: Describe your approach to brand terms (SUBER), category terms (ride hailing, food delivery), competitor terms (Uber, Lyft, DoorDash, Skip), and service-specific terms.

Creative Assets: What variations would you test for app preview videos and screenshots?

Budget Recommendation: Provide Apple Search Ads budget with projected installs, CPI, and conversion rate targets.

3.11 Retargeting & Lookalike Audiences
Please share your strategy for:

Retargeting Segments: How would you structure campaigns for app install abandonment, registration abandonment, category cross-sell, and inactive user re-engagement?

Lookalike Expansion: Describe your approach to algorithmic audience expansion based on high-value user characteristics across Meta, Google, TikTok, and programmatic platforms.

Frequency Management: What frequency capping and creative rotation strategies would you implement?

Budget Recommendation: Provide retargeting budget allocation with projected conversion lifts and incrementality testing methodology.

4. Scope of Work – Organic & Earned Media Strategies
For each channel below, we invite you to share your recommended strategy, content approach, resource requirements, and projected outcomes.

4.1 App Store Optimization (English + French)
Please share your strategy for:

Keyword Research: How would you identify high-volume, high-intent search terms in Canadian App Stores for both English and French?

Metadata Optimization: Describe your approach to app title, subtitle, long description, and keyword field optimization.

Visual Assets: What creative concepts would you recommend for screenshots, preview videos, and icon design?

French Localization: How would you ensure Quebec French linguistic conventions, cultural relevance, and Bill 96 compliance while maintaining conversion effectiveness?

Testing & Iteration: What A/B testing protocols would you implement for continuous optimization?

Deliverables: Please outline your ASO strategy deliverables, rank tracking methodology, and quarterly refresh approach.

4.2 SEO for SUBER.ca
Please share your strategy for:

Technical SEO: Site architecture, page speed optimization, schema markup, mobile-first design validation

Keyword Strategy: How would you map 100+ priority terms across service categories and geographic markets?

Content Development: What landing pages, service pages, city pages, and blog content would you create?

Link Building: Describe your digital PR, local citation, partnership link acquisition, and broken link building strategies.

Bilingual Approach: How would you handle French-language content and hreflang implementation for Quebec?

Deliverables: Please outline your SEO audit, keyword research database, content calendar, and monthly reporting approach.

4.3 Content Marketing & Blog
Please share your strategy for:

Content Pillars: What topics, themes, and article types would you prioritize (how-to guides, industry insights, local content, user stories, comparison content)?

Publishing Cadence: How many posts per week in English and French would you recommend?

Distribution: How would you amplify content through social media, email, paid promotion, and repurposing?

Deliverables: Please outline your content strategy, topic calendar, writer sourcing, and performance analytics approach.

4.4 Social Community Management
Please share your strategy for:

Platform Strategy: How would you approach Instagram (Feed, Stories, Reels), TikTok, Facebook, LinkedIn, Twitter/X, and Reddit differently?

Content Calendars: What posting frequency and content mix would you recommend for each platform?

Community Engagement: Describe your response protocols, engagement targets, and sentiment monitoring approach.

Crisis Management: How would you handle negative feedback, safety concerns, and reputation issues?

Deliverables: Please outline your social media strategy, content calendars, community management protocols, and monthly reporting.

4.5 PR & Earned Media
Please share your strategy for:

Target Media: Which Canadian news outlets, technology publications, and industry media would you prioritize?

Story Angles: What 3-5 PR campaign themes would you lead with? (Examples: launch announcement, fair platform economics, safety innovation, Millionaire Programme, local impact stories)

Tactics: Describe your press release strategy, media kit development, journalist relationship building, expert positioning, interview coordination, and op-ed placement approaches.

Measurement: How would you track media impressions, share of voice, sentiment, and referral traffic?

Deliverables: Please outline your PR strategy, media contact database, press materials, and monthly coverage reporting.

4.6 Referral & Viral Growth Loops
Please share your strategy for:

Referral Program Design: What incentive structure would you recommend for users and drivers? What tiered rewards for power referrers?

Viral Mechanics: How would you engineer product-integrated and marketing-driven viral features (social sharing, gamification, seasonal campaigns, Millionaire Programme amplification)?

Partnership-Driven Growth: What corporate, university, residential, and event partnerships would you pursue?

Deliverables: Please outline your referral program specifications, viral campaign plans, and partnership strategy.

4.7 Partnership & Co-Marketing
Please share your strategy for:

Partnership Categories: Which universities/colleges, residential communities, corporate/business, events/entertainment, and complementary brands would you target?

Activation Approach: Describe your outreach, negotiation, and co-marketing campaign frameworks.

Deliverables: Please outline your partnership strategy, target database, and performance tracking methodology.

4.8 Guerrilla & Street Marketing Activations
Please share your strategy for:

Activation Types: What creative, high-impact tactics would you deploy (street teams, flash mobs, pop-up experiences, vehicle wraps, free ride days, seasonal stunts, community service)?

Geographic Focus: Which neighborhoods, campuses, transit hubs, and entertainment districts would you prioritize in each city?

Deliverables: Please outline your guerrilla marketing playbook, activation concepts, and documentation approach.

5. Target Audience & Geographic Focus
Primary User Segments
Please tell us how your strategies would specifically address these audiences:

Gen Z & Young Millennials (18-34):

Early adopters, price-conscious, value safety and transparency

Heavy social media users (TikTok, Instagram, Snapchat dominant)

Urban dwellers, limited vehicle ownership

University students, young professionals, service industry workers

Established Millennials & Gen X (35-50):

Frequent users of existing platforms seeking better alternatives

Higher disposable income, family-oriented

Value transparency and no hidden fees

Facebook, Instagram, Google Search, YouTube, LinkedIn

Service Providers (All Ages):

Drivers dissatisfied with competitor earnings and lack of transparency

Delivery personnel and professional service providers seeking flexible income

Value 60-75% earnings, destination visibility, zone control, Driver Support Fund

Geographic Priorities
Tier 1 Markets (Immediate Launch Jan 1):

Toronto (GTA): 6+ million population

Vancouver: 2.6+ million population

Montreal: 4+ million population (bilingual requirements)

Calgary: 1.6+ million population

Ottawa: 1.4+ million population (bilingual)

Edmonton: 1.4+ million population

Please share: Your city-specific prioritization strategy, local tactics, and resource allocation recommendations.

Cultural & Linguistic Considerations
Quebec/Montreal:

Bill 96 compliance requiring French prominence in all materials

Cultural adaptation beyond translation

Local media and influencer partnerships

Multicultural Communities:

Diverse representation in creative

Culturally relevant messaging

Community-specific partnerships

Indigenous Communities:

Respectful consultation and partnership approaches

Community benefit programs

Culturally appropriate marketing

Please share: How your strategies would authentically address these cultural considerations.

6. Key Launch Timeline & Milestones
December 4-18, 2025: RFP Process
December 4: RFP issued

December 18, 5:00 PM EST: Proposal submission deadline

December 19-21: Evaluation

December 22-24, 2025: Finalist Presentations
Selected agencies present detailed strategies

Q&A and reference checks

December 26-31, 2025: Contract & Campaign Prep
December 26: Agency selection

December 27-28: Contract execution

December 29-31: Campaign finalization and asset upload

January 1, 2026: OFFICIAL LAUNCH
12:00 AM EST: SUBER app live in Canadian App Stores

Simultaneous activation across ALL channels

January-March 2026: Aggressive Acquisition & Optimization
Week 1: Maximum spend intensity

Week 2+: Continuous optimization and scaling

Monthly: Performance reviews and strategic adjustments

7. Required Deliverables
Due December 29, 2025 (Pre-Launch)
Strategic Documents:

Comprehensive 90-Day Integrated Marketing Plan

Channel-specific strategy documents

Creative brief and messaging framework

Media plan with detailed budget allocation

ASO strategy (English + French)

Influencer partnership framework

PR strategy and media outreach plan

Measurement framework

Creative Assets (Minimum):

50+ unique static images for all platforms

30+ video assets (15, 30, 60-second formats)

App Store screenshots and preview videos (iOS + Android, English + French)

OOH designs for all formats

Radio scripts and produced spots

Display ads in all IAB standard sizes

Operational Setup:

Campaign structure in all platforms

Conversion tracking and analytics implementation

Social media optimization and content calendars

Influencer contracts

PR embargoed releases

OOH placement confirmations

Ongoing Deliverables (Jan-March 2026)
Weekly:

Performance dashboards

Optimization logs

Social content calendars

Community management reports

Bi-Weekly:

Creative performance analysis

A/B test results

Competitive intelligence

Influencer reports

Monthly:

Comprehensive performance reports

Budget recommendations

PR coverage reports

SEO/ASO ranking reports

Quarterly:

Q1 comprehensive review

Q2 strategic recommendations

ROI analysis by channel

Brand awareness study results

8. Performance Metrics & KPIs
We invite you to propose realistic targets based on your recommended budget allocation and market analysis.

User Acquisition Metrics
Metric Target Range (Please Refine)
App Downloads (by March 31, 2026) 500,000+
Registration Completion Rate 70%+
Cost Per Install (CPI) iOS: $3-6, Android: $2-4
First Transaction Rate (within 7 days) 40%+

Engagement & Retention
Metric Target Range
Day 1 Retention 40%+
Day 7 Retention 25%+
Day 30 Retention 15%+
Monthly Active Users Growth 20%+ MoM

Brand Awareness
Metric Target by March 31
Aided Brand Awareness 40%+
Unaided Brand Awareness 15%+
Social Media Followers (Combined) 100,000+
Earned Media Impressions (Q1) 50+ million

Channel-Specific KPIs
Please propose your own KPI targets for:

Paid Search CTR, conversion rate, impression share

Paid Social CTR, engagement rate, video completion rate

App Store ranking and conversion rate

Organic social engagement rate and reach growth

SEO organic sessions and keyword rankings

Referral rate and viral coefficient

9. Budget Parameters & Pricing Structure
Budget Philosophy
We believe in transparency and are committed to investing appropriately in SUBER's Canadian launch success. We encourage you to recommend the budget level you believe is necessary to achieve our ambitious objectives, with clear rationale for your recommendations.

What We Need From You
1. Recommended Total Budget Range

Please propose your recommended total marketing budget for the 90-day launch period (January-March 2026)

Separate into: agency fees, media spend, creative production, influencer partnerships, tools/technology, contingency

2. Itemized Pricing Structure

Agency Fees: Strategy, account management, creative services, community management, PR, reporting (monthly retainer or project-based)

Media Management Fees: Percentage of media spend or flat fee

Production Costs: Video production, photography, graphic design, copywriting (itemized by deliverable type)

Influencer Partnerships: Management fees plus creator compensation

Technology & Tools: Analytics platforms, attribution software, social listening, A/B testing tools

Contingency: Recommended reserve for optimization and opportunities

3. Performance-Based Bonus Structure (Encouraged)

We warmly welcome creative proposals for performance-based compensation tied to measurable outcomes. Please share any bonus structures you'd be excited to be measured against, such as:

Install volume milestones

Cost-per-acquisition achievements

ROAS targets

Retention rate benchmarks

Brand awareness lift

We believe great partnerships align incentives, and we're open to innovative compensation models that reward exceptional results.

10. Agency Qualifications & Mandatory Submissions
Agency Experience Requirements
Please provide:

1. Canadian App/Consumer-Tech Launch Case Studies (Minimum 2)

Company/product name and description

Launch objectives and challenges

Your agency's role and strategies deployed

Timeline and budget scale

Measurable results achieved (installs, CAC, ROAS, brand awareness, market penetration)

Client reference contact

2. Team Credentials

Bios for all team members who would work on SUBER account

Canadian market experience and relevant expertise

Proof of bilingual capabilities (English/French) if applicable

Technology platform certifications (Google Ads, Meta Blueprint, etc.)

3. Your Original 90-Day Launch Plan

This is the heart of your proposal. Please provide a detailed strategic plan showing:

Week-by-week tactics and milestones (January 1 - March 31, 2026)

Channel activation sequence and budget pacing

Creative concepts with visual examples or detailed descriptions

Media flighting schedules

Key decision points and optimization triggers

Risk mitigation strategies

4. Recommended Channel Mix & Budget Allocation

Percentage breakdown across all paid and organic channels

Rationale for your allocation decisions

Flexibility scenarios (if budget increases or decreases 20%)

5. Projected KPIs & Assumptions

Install volume projections by channel and week

CPI, CAC, ROAS projections with clear assumptions

Retention and engagement forecasts

Brand awareness lift expectations

Sensitivity analysis showing best/worst case scenarios

6. References

Minimum 3 client references for similar scope engagements

Contact name, title, email, phone

11. Evaluation Criteria
Proposals will be evaluated based on the following weighted criteria:

Criterion Weight What We're Looking For
Strategic Thinking & SUBER Fit 30% Depth of understanding of SUBER's unique positioning; originality and insight in strategic approach; clear differentiation from generic playbooks; Canadian market expertise

Creative Excellence 25% Quality and breakthrough potential of creative concepts; demonstration that creative will cut through competitive noise; appropriate tone and cultural relevance

Execution Capability 20% Team credentials and relevant experience; proven ability to execute complex multi-channel campaigns; technology and process sophistication; ability to move at startup speed

Projected Performance 15% Credibility of KPI projections; clarity of assumptions; realistic ROI expectations; data-driven approach to optimization

Value & Budget Efficiency 10% Cost competitiveness; transparent pricing; performance-based alignment; efficient budget allocation across channels

Selection Process
December 19-21: Internal evaluation committee reviews all submissions

December 22: Finalist agencies notified (3-4 agencies)

December 22-24: Finalist presentations (90 minutes each: 60-minute presentation + 30-minute Q&A)

December 26: Final agency selection and notification

December 27-28: Contract negotiation and execution

December 29-31: Immediate campaign activation preparation

12. Proposal Submission Instructions & Deadline
Submission Requirements
Format: PDF document, maximum 75 pages including case studies and appendices

Required Sections:

Executive Summary (2 pages max)

Agency Overview & Team Introduction (5 pages max)

Case Studies (10 pages max)

Strategic Response to Scope of Work - Paid Channels (15 pages max)

Strategic Response to Scope of Work - Organic & Earned (10 pages max)

Your Original 90-Day Launch Plan (15 pages max)

Budget & Pricing Proposal (5 pages max)

References & Supporting Materials (as needed)

Deadline: December 18, 2025, 5:00 PM EST (Eastern Standard Time)

13. Terms, Conditions & Contact Information
General Terms
SUBER reserves the right to reject any or all proposals

SUBER is not obligated to award a contract as a result of this RFP

All materials submitted become property of SUBER and will not be returned

Agencies are responsible for all costs associated with proposal preparation

Selected agency must be able to begin work immediately upon contract execution (December 27-28, 2025)

Contract term: Initial 6-month engagement (January-June 2026) with option to extend based on performance

Confidentiality: All information shared during this process is confidential and proprietary

I have kids clothing company I was looking for trusted inspector to check the material from my supplier and get my work done!

We are seeking a high-performing, results-focused Sales Manager to join our dynamic team. The ideal candidate will have a successful background in sales training, measurement, and management, as well as a strong proficiency in leveraging technology to optimize sales processes. The Sales Manager will recruit, train, and manage a sales team, develop and deploy sales strategies, and obsessively track metrics and measurements to maximize ROI.

Key Responsibilities:
- Develop and manage the sales process and individual sales representatives to achieve monthly targets through effective prospecting, outreach, account management, and closing.
- Establish and monitor sales metrics and key performance indicators (KPI’s) that drive business growth.
- Set and refine monthly sales targets and create compensation plans that reward meeting and exceeding those targets.
- Collaborate with the marketing team to drive lead generation through campaigns, tradeshows, and webinars.
- Utilize our CRM (Lawmatics), Sharepoint, Microsoft apps, Calendly, and Excel to monitor, report, and improve team performance.
- Observe and participate in day-to-day sales calls, providing continuous improvement feedback to the sales reps.
- Lead and inspire the sales team for unique sales opportunities.
- Foster a positive team spirit and proactively assist team members to achieve their goals.
- Conduct consultative sales calls to illustrate the value and benefits of our services.
- Recruit, train, and retain new client engagement team members.
- Drive and lead weekly sales review meetings.
- Maintain timely updates in the CRM system with details of all interactions with prospects and clients.
- Stay current with industry trends, legal industry information, and bar rules.

Qualifications:
- Entrepreneurial mindset with a strong interest in consultative solutions selling.
- Proven track record in recruiting, training, measuring, and managing a successful sales team in a relationship-building selling environment.
- Demonstrated success in lead generation, prospecting, contract negotiation, and closing customers.
- Experience with CRM (Lawmatics), Sharepoint, Microsoft apps, Excel, and advanced reporting.
- Independent self-starter with excellent problem-solving and analytical skills.
- Proactive, can-do attitude with great follow-through, resourcefulness, and attention to detail.
- Motivational leader and metrics-driven decision maker with intimate knowledge of the sales funnel.
- Strong communication and interpersonal skills with the ability to be personable yet persistent.
- Knowledge of the legal industry is a plus.
- Real-life experience and overcoming major obstacles are valued.

Benefits:
- Competitive salary and performance-based bonus structure

How to Apply: If you are a motivated leader with a passion for sales and a proven track record of success, we would love to hear from you. Please submit your resume and a cover letter detailing your relevant experience and why you would be a great fit for our team.

Join Ackah Business Immigration Law and be part of a team that values excellence, innovation, and growth!

We are looking for an experienced Influencer Marketing Manager to build and lead our influencer program. We want a partner who can design, launch, and optimize influencer campaigns that drive measurable results.

You will be responsible for building our influencer marketing program from the ground up, including:
- Developing a clear influencer marketing strategy aligned with our product/service, audience, and growth goals
- Identifying the best platforms and creator types (e.g., TikTok, YouTube, Instagram, LinkedIn, etc.)
- Defining content formats and campaign concepts that resonate with our audiences
- Overseeing campaign execution and coordinating content timelines and deliverables
- Ensuring content is on-brand, accurate, and compliant with our guidelines
- Setting up tracking, reporting, and dashboards to measure performance
- Continuously optimizing based on data (A/B tests, creator mix, messaging, formats, etc.)
- Educating our team along the way so we understand the process and can collaborate effectively

Requirements
- Proven experience running influencer marketing campaigns
- Strong understanding of creator niches, pricing, and negotiation
- Ability to manage campaigns from strategy to execution
- Clear communication skills, especially when guiding beginners
- Ability to work autonomously and provide recommendations
- Experience with performance measurement and reporting

Send legal notice in China to supplier for delayed order

We are seeking an experienced lawyer to assist in a legal dispute with a commercial landlord. The ideal candidate will have expertise in reviewing and identifying issues within lease agreements. Responsibilities include analyzing the lease terms, advising on potential legal actions, and representing us in court if necessary. Your legal insight will be crucial in navigating this situation effectively. Please provide your relevant experience and any successful cases in similar matters.

I am seeking an experienced corporate lawyer and I'm looking to build a long-term working relationship, preferably located in Irvine, Orange County, or the surrounding area.

I’ve registered an LLC in California. I am looking for someone who is preferably experienced in music, entertainment, and fashion law, and be familiar with the specific business and legal needs of creative industries.

If you’re interested, please share your website, LinkedIn profile, or other professional links so I can learn more about your background and experience.

Job Overview:

Serenity Estate Home Care is a fast-growing, licensed home care agency based in Maryland, providing exceptional non-medical care to seniors and families in the community. We are looking for a proactive and professional Virtual Assistant with experience in healthcare contract negotiation, outreach, and partnership development to help us expand our relationships with hospitals, assisted living communities, and senior living facilities.
You will represent our agency in a professional manner to initiate, manage, and follow up on potential partnerships that lead to new referral relationships.

Key Responsibilities:

Research and identify potential hospital, hospice, and assisted living community partners within Maryland and surrounding areas.
Conduct outreach via phone calls, email, and LinkedIn to introduce Serenity Estate Home Care and schedule meetings.
Prepare partnership proposals, vendor applications, and referral agreements for review.
Support the CEO with follow-up communications, meeting coordination, and documentation.
Track partnership activity and maintain an organized CRM or Google Sheet of leads and contacts.
Negotiate partnership terms (with guidance and approval) to ensure mutually beneficial agreements.
Maintain professionalism and confidentiality at all times when representing the company.

Qualifications:

Proven experience as a Virtual Assistant, Business Development Assistant, or Healthcare Partnership Coordinator.
Prior experience in home care, hospice, home health, or senior living industry (strongly preferred).
Excellent communication, negotiation, and follow-up skills.
Confident speaking on the phone and via email with healthcare professionals.
Familiarity with CRM tools (HubSpot, ClickUp, or Google Sheets) to track outreach.
Strong organizational skills and attention to detail.
Available during U.S. Eastern Standard Time hours for check-ins or calls.

Preferred Skills (Nice to Have):
Experience preparing or reviewing vendor contracts or service agreements.
Understanding of healthcare compliance and referral relationship ethics.
Knowledge of Maryland’s healthcare network or local healthcare systems.

Compensation:

Hourly or fixed rate: Open to discussion based on experience.
Bonuses may be available for successful partnerships or signed contracts.
Long-term opportunity for the right candidate as we expand our partnerships across multiple facilities.

My name is Alex. I run a product development agency called Tune Design Office. We have been running for around 2 years now. We Design all kinds of e-commerce products for our clients and we are getting very busy and need someone to manage the sourcing, negotiations and logistics of our projects.
We have also had some issues with poor quality manufactures. This has lead to a few unhappy clients.
Is this something you can help us with?

Cheers,
Alex

We are a small ABA (Behavior Health) clinic in South Carolina in need of support to credential our current and new staff. Ideally we are looking to build a relationship that we can utilize when we re-credential and when we bring on more BCBAs.
Our goal is to have an individual that can quickly and effectively get our therapists credentialed with all our payers (we work with roughly 12-15 insurances)

HockeyStack is an Applied AI company on a mission to automate sales, marketing, and customer success for B2B companies. We build the most complete and accurate picture of the B2B buyer by integrating with every tool your team uses, partnering with third-party data providers, and deploying custom AI research agents. We use this data to power applications that automate high-value, high-complexity workflows across the go-to-market and revenue teams. Our core products include:

Marketing Intelligence – instantly answers questions like “What led to that sudden drop in pipeline?”

Account Intelligence – surfaces next-best actions to help reps move target accounts toward conversion

Since launching in January 2023, we’ve come through Y Combinator, raised a $26M Series A led by Bessemer. We’re growing 3× year-over-year, have hit multimillion ARR, and process over 60 TB of GTM data monthly. Based at our San Francisco HQ, we move fast and hire people who are ready to win.

About the Role
We are seeking a detail-oriented, US-based paralegal contractor to support our contracting workflow. The contractor will be responsible for redlining 20–25 customer contracts per day, including MSAs, SOWs, Order Forms, and related documents. This role requires fast turnaround times, strong attention to detail, and reliable responsiveness. The position is part-time at approximately 10-20 hours per week.

Responsibilities:
Review, mark up, and redline customer contracts, including MSAs, SOWs, Order Forms, and other commercial agreements.
Ensure consistency across all contractual documents and reconcile conflicting clauses when necessary.
Use track-changes or redline editing tools to provide clear comments and revisions.
Identify and flag legal or commercial risks, non-standard terms, and ambiguous language for internal review.
Maintain accurate version control and organize contract drafts for auditability.
Respond quickly to urgent requests and deliver redlines within tight turnaround windows.

Requirements:
Must be based in the United States (on-shore).
Prior experience as a paralegal or contract reviewer, with hands-on work redlining MSAs, SOWs, and Order Forms.
Strong understanding of software commercial contract structures and standard clauses.
High attention to detail and excellent written communication skills.
Ability to manage a high daily contract volume (10–15 documents per day).
Fast responsiveness and reliable availability during periods of high activity.
Comfort working as a part-time contractor with fluctuating workloads.

Time Commitment:
Approximately 10–20 hours per week
Expected throughput: 10–15 contracts daily when engaged
Remote work permitted, but candidate must be located in the U.S.

Vision: Blue Orb is a U.S. based company that creates responsible utility and infrastructure development opportunities throughout the world to conserve natural resources, preserve communities, and create extraordinary capital returns.  Inside those opportunities we create, sponsor, fund, and execute renewable power projects to completion. The result is a measurable impact with integrity and at scale for all stakeholders – our investors, the flora and fauna of local environments, communities, and all counter-parties in our projects. 

Mission: Our mission is to leave those we serve positioned for sustainability and equity in three dimensions: ecology, community, and economy. 

Key Responsibilities

1. Project Management and Execution:

-Manage from ready to build utility-scale solar PV projects, including EPC, commissioning, and operations.

-Develop, maintain, and manage detailed project schedules, budgets, and resource allocation to ensure projects are completed on time and within financial constraints.

-Define project scope, goals, and deliverables in collaboration with senior management, engineering, finance, and other stakeholders.

-Identify, evaluate, and mitigate project risks (e.g., schedule delays, budget overruns, regulatory non-compliance, supply chain issues).

2. Construction Oversight and Quality:

-Oversee Engineering, Procurement, and Construction (EPC) contractors, ensuring adherence to contract specifications, safety standards, and quality control (QA/QC) processes.

-Conduct regular site visits to monitor construction progress, resolve field issues, and enforce safety protocols.

-Manage the procurement process in collaboration with EPC contractors for major equipment (modules, inverters, racking) and services, including contract negotiation and vendor management.

-Review and approve contractor submittals, Requests for Information (RFIs), and change orders.

3. Stakeholder and Communication Management:

-Act as the primary point of contact for internal teams, EPC contractors, utility companies, landowners, local authorities, and community representatives.

-Provide regular, accurate project status reports and financial forecasts to executive leadership and key stakeholders.

-Facilitate effective communication and coordination across all project parties.

4. Financial and Contract Management:

-Track project expenditures, review progress payment applications, and manage cash flow.

-Ensure compliance with all commercial terms and technical requirements of the EPC and other project contracts.

-Manage project close-out documentation, final testing, commissioning, and smooth transition to the Operations and Maintenance (O&M) team.

Required Qualifications

-At least 5 years of proven experience in managing utility-scale solar or other large-scale energy/construction projects, preferably internationally.

-Bachelor's degree in Engineering, Construction Management, or related technical field.

-Strong knowledge of solar PV system components, construction methods, and industry best practices.

-Proficiency with project management software (e.g., MS Project, Primavera P6).

-PMP or other relevant professional certification preferred.

Required Skills & Attributes:

-Excellent written and verbal communication skills in English

-Fluent in Spanish and Portuguese languages – both verbally and in writing

-Professional, resourceful, proactive and strategic mindset

-Collaborative team player who thrives in a dynamic, fast-paced environment

-Must have grit and be self-generated to accomplish outcomes

-Demonstrated commitment to being trained and developed as a leader and to training and developing others as leaders on the team

-Must be coachable

-Must be committed to the Company culture of teamwork, transformation, and training/development on ways of being, creating games, completing promises, and fulfilling outcomes.

-Must be self-directed,

-Must be a demonstrated leader – building, training, leading, and managing teams.

-Must have a demonstrated competency in resolving breakdowns with labor issues and with production issues in other countries.

-Committed to discovering what works

-Committed to accomplishment of outcomes and to achieving extraordinary results

-Excellent project management skills with a highly organized approach and impeccable attention to detail

-Impeccable integrity with respect to time management, fiscal responsibility, and team leadership

-Demonstrated commitment to the transformation of communities on a world scale

-Must be present at work, on time for meetings, and on camera at all times

-Professional demeanor and appearance in accordance with company policy (collared shirts; no revealing clothing; professional appearance for investors, other stakeholders, and in team meetings)

-Proven ability to work in a fast-paced environment and willingness to pivot when needed to achieve goals.

-Proficient with Microsoft Office pack, Teams, and ClickUp.

-Must have access to reliable internet with a minimum bandwidth of 3 Mbps.

-Must have a dedicated work computer with minimum Windows 11 or MacOS 13 and 8 gigabytes of RAM.

• Are you fluent in English, Spanish, and Portuguese?
• Are you available to work full-time for this role?

I was wondering if you do buy/sell agreement. We are a small private company looking to sell individual shares to our employees and need a buy/sell agreement drafted

Independent Legal Advice for a Prepared Separation Agreement

I am looking to receive ILA on a separation agreement that was already prepared by a lawyer in Ontario for my ex and also get the document signed by you. I anticipate this would take no more than 2.5-3 hours in total and need the agreement signed on December 15th. Is this something you are able to do? If so, would love to hire you.

We’re Hesperios — a New York–based knitwear and lifestyle brand with a strong focus on design, craftsmanship, and community. We recently opened a beautifully curated showroom space in NYC, and we’re looking for an experienced event planner to help us activate and promote the venue.

What We Need

We’re seeking someone who can support us with:

• Planning and producing small, high-quality events in our showroom
(think intimate dinners, artist talks, workshops, small brand presentations, trunk shows)

• Helping build a programming calendar for the space
(including recommendations on themes, partners, and opportunities)

• Coordinating logistics
(invitations, vendors, catering, rentals, timelines, guest lists, run of show)

• Promoting the showroom as an event venue
either through outreach, partnerships, referrals, or your own industry network

• Working with a small, creative team
who values thoughtful design, slow living, and high-level aesthetic details

About the Space

The showroom is warm, minimal, and textural — a perfect environment for design-forward, intimate events. We want the space to become a cultural hub for:

creative conversations

brand collaborations

small dinners

workshops

community gatherings

What We’re Looking For in a Partner

We’d love to work with someone who is:

professional, organized, and great with communication

experienced in small or boutique events

connected in the NYC event / creative / cultural community

comfortable working independently

design-conscious and able to support the brand experience

able to advise on best practices, vendors, and strategy

This could be a project-based, as-needed, or ongoing role depending on fit.

Why Work With Us

Hesperios is a creative, warm, thoughtful brand with a small but collaborative team. We value autonomy, good communication, and strong relationships. You’ll have the opportunity to help shape the full event identity of a new NYC creative space.

If you feel this aligns with your background, we’d love to connect and learn more about your approach.

We are seeking an experienced IP consultant to assist with the negotiation and preparation of licensing agreements. The consultant will also be responsible for managing day-to-day intellectual property tasks, ensuring compliance and strategic alignment with our business objectives. The ideal candidate should have a strong background in intellectual property law and demonstrated experience in handling licensing agreements. Your expertise will be crucial in navigating complex negotiations and maintaining robust IP management processes.

**Relevant Skills:**
- Intellectual Property Law
- Contract Negotiation
- License Agreement Preparation
- IP Portfolio Management
- Compliance and Risk Management

We are a fast-growing pet-friendly hotel certification & training platform working with hotels across Europe. We’re looking for an experienced B2B sales professional based in the Philippines to help us close high-value deals with hotel owners and managers.

This is not an entry-level SDR role. We want someone who has spent 5+ years selling high-value B2B services into US or European markets, is confident on video, and can represent our brand as a trusted advisor to senior decision-makers.

Location: Philippines only

Experience: 5+ years in B2B sales (US/Europe markets)

Engagement: Long-term, part-time or full-time (to be discussed)

Compensation: Competitive hourly + performance-based commission (DOE)

You will be selling a combination of certification, training, and ongoing service packages to hotels, with deal sizes in the high-ticket B2B services range (not low-ticket transactional sales).

Key Responsibilities

Run high-quality discovery & strategy calls via Zoom/Google Meet with hotel owners, GMs, and revenue/marketing directors.

Deliver consultative sales conversations, not “hard sell” scripts – understand each hotel’s situation, challenges with pet guests, and opportunities.

Present the TrustPaws solution clearly: certification, academy training, QR-code upsells, and marketing benefits.

Follow up diligently with all warm leads coming from:

Cold email outreach

Inbound forms & lead magnets

LinkedIn outreach and referrals

Manage a pipeline inside our CRM (GoHighLevel) – keep all notes, tasks, and stages clean and up to date.

Collaborate with our founder & marketing team to refine messaging, objection handling, and offers.

Provide structured feedback on what you hear from the market (pricing, objections, decision processes).

Represent TrustPaws professionally on LinkedIn and in all client interactions.

Requirements

Must-Have

Based in the Philippines.

5+ years of experience in B2B sales of high-value services (e.g. consulting, SaaS, training, marketing services, or similar).

Proven track record selling to US and/or European clients (you’ve regularly spoken with decision-makers in these markets).

Excellent spoken and written English – near-native level.

Excellent video presence: confident, structured, and warm on Zoom/Google Meet, with strong screen-sharing and presentation skills.

Comfortable selling to senior decision-makers (CEOs, GMs, Directors) and managing multi-step decision processes.

Strong at consultative selling: asking great questions, listening, diagnosing, then proposing tailored solutions.

Willingness to adjust your LinkedIn profile (photo, headline, “About”, Experience section) to align with TrustPaws branding and messaging while working with us.

Familiarity with CRM tools (GoHighLevel, HubSpot, Pipedrive, or similar) – and disciplined about updating notes and stages.

Reliable internet connection, professional background for video calls, and a quiet environment.

Comfortable working with KPIs (meetings booked, show-up rate, conversion to closed-won, revenue closed).

Nice-to-Have

Experience selling to hospitality/hotels, travel, or related industries.

Experience working with cold email + LinkedIn outbound funnels (warm leads passed to you by prospectors).

Familiarity with GoHighLevel specifically (pipelines, tasks, notes).

Experience working in remote teams with European founders/clients.

What Success Looks Like in This Role

You can quickly understand the TrustPaws value proposition and present it clearly in your own words.

You keep a clean, accurate pipeline and always know which deals are at which stage.

You consistently run well-structured discovery calls, send concise follow-ups, and move deals forward.

You hit or exceed monthly targets for closed deals and revenue, with strong show-up and close rates.

Hotels see you as a trusted advisor, not just a salesperson.

Tools You’ll Use

CRM: GoHighLevel

Meetings: Zoom / Google Meet

Email & Docs: Gmail, Google Docs/Sheets

Outreach & Brand: LinkedIn

(Optional) Cold email platforms & other sales tools used by our team

How to Apply

Please start your proposal with the phrase: “I’m a senior B2B closer from the Philippines” so we know you read the full description.

In your proposal, briefly answer:

Experience Overview

How many years have you sold high-value B2B services?

Which markets have you sold into (US, UK, EU, other)?

Deal Examples

Share 2–3 examples of deals you’ve closed:

What were you selling?

Typical deal size?

Who was the decision-maker?

How long was the typical sales cycle?

Consultative Selling

Describe how you typically run a discovery call with a new prospect.

What are your favorite questions to understand a client’s needs?

LinkedIn & Presentation

Share a link to your LinkedIn profile.

Confirm that you are willing to adjust your LinkedIn profile (photo, headline, About, Experience) to align with TrustPaws branding.

Tools & Tech

Which CRMs and sales tools have you used?

How comfortable are you with keeping a clean pipeline and updating notes every day?

Availability & Compensation

How many hours per week are you available?

What is your desired hourly rate (USD) on Upwork?

What time ranges (Philippines time) can you work that overlap with European business hours?

Optionally, if you already have one:

Include a link to a short video or Loom (1–2 minutes) introducing yourself as if you were introducing yourself to a hotel GM.