Detailed Case Studies for Freelance Success

Toronto Scrap Metal Company

We’re a small scrap metal recycling company serving Toronto and the GTA. Our recent major business customers found us through Google, and we want to strengthen this source of inquiries.

We need someone to improve our Google Business Profile and website’s local search visibility, with a focus on commercial and industrial scrap pickup customers.

Please include:

* One relevant case with results in calls, qualified inquiries, or customers.
* What you would review and improve first.
* Your fee, timeline, and how you would measure results.

We have an existing Google Business Profile and a Wix website. We’re looking for hands-on work and clear reporting, starting with a small paid audit and action plan.

Website: https://www.metalicarecycling.center
Please apply only if you have relevant case studies and can clearly explain how you would help our business attract qualified inquiries through Google. Include specific actions, examples of past results, and your pricing. If you cannot provide these, please do not apply. Generic proposals will not be considered.

I’m ready to give my brand a visual identity and I need a fresh, professional logo that will work just as well on a website header as it will on print materials. The name and core idea behind the brand are set; what’s missing is the distinctive mark that captures its personality and makes it instantly recognisable.

Here’s what I’m looking for:
• A primary logo plus any supporting lock-ups (icon, wordmark, stacked/horizontal variants).
• Source files in vector format (AI or EPS) along with high-resolution PNG/SVG exports.
• A simple colour and typography guide so I can keep future use consistent.

When you send your proposal, please outline your concept development process, the number of initial sketches or directions you’ll share, and the revision structure you typically follow. I’m especially interested in seeing how you move from rough ideas to polished finals, so feel free to link to past logo case studies that demonstrate this journey.

If you have any questions about the brand tone, intended audience, or technical specs, let me know and I’ll respond quickly. Looking forward to seeing your creative approach and turning this brief into a standout logo.

Skills: Graphic Design, Logo Design, Photoshop, Illustrator, Branding, Typography, Adobe Illustrator, Vector Design

Project Overview

We are seeking an experienced video editor to create a polished, engaging sizzle reel using footage from nine professional case study videos comparing Zensa Numbing Cream to a compounded numbing cream during aesthetic treatments.

The case studies document the performance of both numbing creams throughout three key stages: application, dwell time, and treatment. Our goal is to consolidate the most compelling footage and insights from all nine videos into a cohesive, high-quality sizzle reel that effectively communicates the comparison and highlights the professional treatment experience.

The final video should feel elevated, engaging, and professionally produced, with a visual style aligned with the beauty, skincare, and medical aesthetics industries.

Scope of Work

Review all nine existing case study videos and identify the strongest footage, testimonials, and key moments.

Edit a concise, compelling sizzle reel that showcases the comparison between Zensa Numbing Cream and a compounded numbing cream.

Highlight key stages of the process, including product application, dwell time, and the treatment itself.

Incorporate relevant practitioner commentary, patient feedback, and comparative observations where appropriate.

Create smooth transitions, engaging pacing, and a cohesive narrative across multiple case studies.

Incorporate professional text overlays, motion graphics, and branded elements to emphasize key takeaways.

Apply consistent color correction, audio balancing, and overall visual refinement.

Deliver a high-resolution final video suitable for marketing, presentations, and digital distribution.

Ideal Candidate

We are looking for an editor who has:

Demonstrated experience producing professional sizzle reels, case study compilations, testimonials, or promotional videos.

A strong portfolio showcasing the ability to transform multiple videos into one cohesive, engaging narrative.

Experience editing content for beauty, skincare, medical aesthetics, medspa, or healthcare brands (strongly preferred).

Excellent storytelling instincts, attention to detail, and an understanding of pacing and visual hierarchy.

Proficiency in Adobe Premiere Pro, After Effects, DaVinci Resolve, or comparable professional editing software.

The ability to maintain a polished, premium brand aesthetic without relying on excessive effects or distracting transitions.

Deliverables

One professionally edited sizzle reel incorporating footage from the nine case studies.

Branded text overlays and graphics as needed.

Professional audio mixing and color correction.

Final high-resolution export.

Revisions based on team feedback.

To Apply

Please include:

A brief introduction outlining your relevant editing experience.

Examples of previous sizzle reels, case study compilations, or similar projects you have edited.

Any relevant experience working with beauty, skincare, medspa, or medical aesthetics brands.

Your estimated turnaround time and project rate.

We are particularly interested in editors who can demonstrate strong storytelling capabilities and experience producing premium, professional marketing content. Applications with relevant portfolio examples will be prioritized.

We’re a growth agency working with e-commerce brands, and we’re bringing on new clients. We need an experienced Facebook/Meta ads media buyer to own paid social for these accounts.

What you’ll do:

Build, launch, and manage Meta ad campaigns for multiple e-commerce brands
Set up and structure accounts (campaigns, ad sets, audiences, budgets)
Run creative and audience testing, then scale what works
Monitor performance daily and optimise for ROAS, CPA, and profitability
Work with our creative team on briefs based on what the data shows
Send clear weekly reports on spend, results, and next steps

What we’re looking for:

2+ years running Meta ads for e-commerce or DTC brands
A track record of profitably scaling accounts (case studies or screenshots welcome)
Strong understanding of Pixel, Conversions API, and attribution
Comfortable with Shopify and its analytics
Organised enough to manage several accounts at once
Clear, proactive communication in English

Nice to have:

Experience with TikTok or Google Ads
Experience with creative strategy and UGC

To apply, please include:

A brief summary of your Meta ads experience
One or two e-commerce accounts you’ve scaled, with spend and ROAS figures
Your typical approach to testing creative and scaling budget

Please start your proposal with the word “SCALE” so we know you’ve read the full post.

Sales & Outreach Partner for a Website Design Studio | Base Pay + Commission

We’re a small website design and development studio looking for an experienced sales and outreach partner to help bring in new projects.

Our services include Framer website design and development, website redesigns, and custom business tools such as client portals and booking systems. We work with businesses directly and support creative agencies as a white-label partner.

We’re looking for someone who can identify suitable prospects, start conversations and help turn those conversations into paid projects.

What you’ll do:

• Research businesses and agencies that fit our services.
• Identify relevant decision-makers.
• Conduct personalised outreach through cold email, LinkedIn or cold calling, depending on your strengths.
• Manage follow-ups and qualify prospects based on their needs, budget and timeline.
• Book qualified discovery calls with the founder.
• Maintain a shared sales pipeline with clear updates and next steps.

If you have experience closing website projects, please mention this. We’re open to a broader role that includes managing the sale through to a signed agreement and initial payment.

What we’ll provide:

• Portfolio examples and case studies.
• A walkthrough of our services and process.
• Clear service packages, pricing guidelines and scope boundaries.
• Agreed messaging, outreach templates and qualification criteria before outreach begins.
• Direct access to the founder for technical questions and proposals.

Compensation:

We’re proposing an initial paid trial, plus commission on projects generated through your outreach. The base payment, commission percentage, attribution and payment triggers will be agreed before starting.

To apply, please answer:

1. What experience do you have generating clients for website designers, developers or agencies?
2. Can you share a relevant campaign example, your role and the results?
3. Which outreach channel would you recommend starting with, and why?
4. Do you specialise in appointment setting, closing, or both?
5. What paid trial and compensation structure would you propose?

We’re looking for someone who communicates naturally, represents the studio professionally and can help build a repeatable sales process.

Title: Local SEO Expert Needed: Home Tuition Agency, Delhi NCR (Milestone-Based)

About us
Home Guru Tutors is a home tuition agency in Delhi NCR. We send verified tutors to students' homes for school subjects and JEE/NEET preparation. We want to grow enquiries from parents through organic search.

Goal
Rank for hyperlocal searches like "home tutor in Dwarka," "class 10 maths home tuition Noida," and "NEET biology tutor Gurgaon," and turn that traffic into calls, WhatsApp chats, and demo-class bookings.

Scope of work
website creation (technical SEO, speed, mobile, indexing)

Keyword research and a locality-wise plan for Delhi, Gurgaon, Noida, Ghaziabad

Google Business Profile optimization (service-area business) and a review-collection process

Location + class/subject landing pages (10-15 in phase 1), with unique, non-templated content

Schema markup, sitemap, Search Console and GA4 setup, conversion tracking for calls, forms, and WhatsApp clicks
Parent-focused blog content plan (topics, briefs, and optional writing)

Citation/directory listings (Justdial, Sulekha, UrbanPro, etc.) with consistent name, address, and phone
Monthly reporting focused on enquiries and rankings by locality

Deliverables and milestones
Phase 1 (weeks 1-2): Website Creation, keyword/locality plan, tracking setup
Phase 2 (weeks 3-6): Business Profile, first 10-15 location pages, technical fixes
Phase 3 (months 2-3): blog content, citations, review process, reporting

Requirements
Proven local SEO results, ideally for service, education, or tutoring businesses
Experience with Google Business Profile and multi-location pages
White-hat methods only. No bulk or purchased backlinks.

Clear communication and monthly progress calls

Please include in your bid
2-3 case studies with before/after rankings and enquiries (links preferred)
Your plan for the first 30 days.

Which tools you use, and whether reports and accounts will be shared with us

Price for each phase, and your monthly retainer after the 3 months
Your estimate of realistic timelines (no guaranteed rankings)

Any references we can contact

Terms
Milestone payments. We will own all accounts (website, Search Console, GA4, Business Profile).
3-month initial engagement with a review point.
Bids that guarantee #1 rankings or promise bulk backlinks will not be considered.

Skills: Internet Marketing, SEO, Link Building, Analytics, Content Writing, Search Engine Marketing, Keyword Research, Website Development

We are an aggressive, fast-scaling acquisition agency managing 20+ home-service contractor accounts across the US (roofing, remodeling, decking, concrete, and painting).

We are seeking a senior, numbers-driven Meta Media Buyer who specializes in US local service lead generation to own campaign strategy, creative iteration, and account scaling.

You will not just launch ads—you will own media buying performance and collaborate directly with our automation and creative teams to ensure inbound leads convert into booked contractor estimates.

Core Responsibilities:

Account Architecture & Scaling: Build, test, and scale CBO and Advantage+ campaigns utilizing simplified, high-efficiency account structures (1 Campaign to 1 Ad Set to 5-10 modular creative assets).

Creative Strategy & Angle Testing: Formulate weekly testing matrices (pain angles, price anchors, risk-reversal guarantees) and provide direct creative direction to our video editing team.

Technical Tracking & Automations: Work hand-in-hand with our Automations Lead to verify Meta Conversions API (CAPI), custom conversion events, and webhook data flows into our GoHighLevel (GHL) pipeline.

Landing Page & Form Optimization: Audit lead flow and landing page conversion rates (GHL/Manus), testing offer-led hooks, form qualifying questions, and speed-to-lead sync to keep CPA down.

Systems & SOPs: Help establish and refine internal media buying SOPs for launch readiness, campaign audits, and lead quality verification.

Measurable Target KPIs:

Cost Per Lead (CPL): $3.00 to $15.00 on native Instant Forms; $15.00 to $40.00 on high-intent landing pages (niche dependent).

Cost Per Link Click (CPC Link): Under $3.00 across active accounts.

CPM Control: Keep local service CPMs below $50.00 to $60.00 through proactive creative rotation and audience refresh.

Pipeline Contact Rate: Drive qualified inquiries that hit an 80% plus contact rate inside GHL.

Technical & Background Requirements:

Proven track record managing $10k to $50k+ per month in US local service / contractor lead generation on Meta.

High familiarity with GoHighLevel (GHL) pipelines, custom fields, and webhook triggers.

Strong understanding of CAPI, Meta Pixel event setup, and offline conversion tracking.

Bilingual (English and Spanish) is a massive plus, as many of our contractor clients are Spanish-speaking business owners.

How to Apply:

Provide screenshots or live case studies of local contractor lead-gen campaigns you managed on Meta within the last 6 months (showing spend, CPL, and lead volume).

Briefly explain how you scale a local contractor account past $100/day without triggering audience fatigue or resetting the learning phase.

Start your proposal with the word "CONVERSIONS" so we know you read the full post.

Project Overview

We need a HubSpot Sales Hub setup tailored to our B2B contract manufacturing sales process. This is a short-term, fixed-scope project — not ongoing maintenance. We need someone who can hit the ground running, ask the right questions upfront, and deliver a fully configured, working sales system within 2–3 weeks.

Scope of Work

1. Deal Pipeline Configuration Set up a custom B2B deal pipeline with the following stages:

Inquiry Received
Discovery / Needs Assessment
NDA Signed
Proposal Sent
Sample / Pilot Approved
Purchase Order Signed
Closed Won / Closed Lost

2. Contact & Company Properties Create and configure custom properties including:

Lead Source (Trade Show / Website / Referral / Cold Outreach / Other)
Product Category of Interest (Cosmetics / Topical NHPs / Supplements / Essential Oils / Other)
Account Type (Wholesale / Private Label / Contract Manufacturing)
NDA Status
Preferred Communication Method

3. Email Templates Build 5 sales email templates inside HubSpot:

Initial inquiry response
Discovery call follow-up
Proposal cover note
Sample approval request
Post-deal check-in

4. Task & Follow-Up Automation Configure automated task reminders for:

Follow-up 3 business days after proposal sent (no response)
Follow-up 7 days after sample shipped (no approval received)
Re-engagement trigger for deals inactive for 14+ days

5. Calling Setup Configure HubSpot's built-in calling feature:

Verify and connect business phone number
Set up call outcome options (Connected / Left Voicemail / No Answer / Meeting Booked)
Confirm call logging is working correctly to contact timeline

6. Lead Source Tracking Set up UTM parameter tracking for inbound leads from:

Google Ads (pureoylhealthcare.com)
Trade show / PLMA 2026 leads (manual entry with source tagging)

7. Basic Reporting Dashboard Create a simple sales dashboard showing:

Deals by stage
Total pipeline value
Lead source breakdown
Deals closed this month vs. target

8. Team Training Document Deliver a short written guide (max 2 pages) explaining how the team uses the system day-to-day — covering contact creation, deal management, logging calls, and task management.

What We Are NOT Looking For
Full HubSpot Marketing Hub or CMS setup
Shopify or e-commerce integration (already handled separately via Klaviyo)
Ongoing monthly management or retainer
Custom API development or third-party integrations beyond HubSpot's native tools
Ideal Candidate
Proven HubSpot CRM experience (Sales Hub specifically — not just Marketing Hub)
Portfolio or case studies showing B2B pipeline setup for small/mid-size companies
Comfortable asking clarifying questions upfront to scope accurately before starting
Strong written English for the training documentation deliverable
Available to start within 1 week of hire
HubSpot certifications (Sales Software, CRM Implementation) are a strong plus
Deliverables
Fully configured HubSpot Sales Hub matching the scope above
Short written training guide for team use
30-minute screen-share walkthrough of the completed setup (via Zoom or Google Meet)

Hiring for our B2B fintech client. We need a GEO/AEO specialist to audit the site and content, then execute a strategy to grow the brand's citations across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews. This is hands-on execution, not just a strategy deck.
Scope:
Technical audit: AI crawler access, robots.txt/llms.txt, schema markup, site structure (subjected to accesses)
Content audit: answer-ability, formatting, canonical definitions, entity clarity, topical coverage vs. competitors
Benchmark current citation/visibility share vs. competitors
Build and help implement a prioritized roadmap (technical, content, schema, off-site authority)
Set up ongoing citation tracking
Requirements:
Proven GEO/AEO experience - not traditional SEO only
Track record improving brand citations in LLMs, with case studies/evidence
Strong technical SEO (schema, crawler access, site architecture)
B2B SaaS/fintech experience preferred
Able to work directly with client content/dev teams

Automation agency building scalable, reliable systems for clients in the Marketing, Real Estate, and eCommerce niches looking for an experienced, highly reliable Automation Developer to build robust, production-grade workflows.

We need someone who builds systems that run reliably in daily business operations. If your experience consists only of hobby projects, basic tutorials, or simple proof-of-concepts, this role is not for you. We need enterprise-grade logic, proper error handling, and scalable architecture.

Scope of Work
► Workflow Development: Build complex, multi-step automation workflows using n8n (self-hosted or cloud).
► Database & CRM Design: Design, structure, and manage relational databases and operational interfaces in Airtable.
► AI & Chatbot Integration: Develop, train, and integrate AI-powered chatbots and conversational agents into existing business flows.
► API Integrations: Connect various third-party APIs, CRMs, marketing tools, and payment gateways seamlessly.
► Maintenance & Optimization: Troubleshoot, optimize, and maintain existing production workflows to ensure high uptime, proper logging, and efficient execution.

Who We Are Looking For
• Production Experience: Proven track record of building automations that are actively used in daily, real-world business operations.
• Core Stack: Deep expertise in n8n, Airtable, and AI/LLM integrations (e.g., OpenAI, custom vector databases, conversational agents).
• Architecture & Logic: Ability to design logical, scalable architectures with rigorous error handling, retry mechanisms, and data validation.
• Niche Knowledge: Experience with Marketing, Real Estate, or eCommerce automations is highly preferred. If you lack experience in these specific niches, you must provide strong, complex examples from other industries.
• Reliability: Excellent communication, proactive problem-solving, and a commitment to delivering stable, well-documented workflows.

How to Apply
To ensure your proposal is reviewed, please include the following in your cover letter:

Video Walkthroughs or Case Studies: Provide links to detailed video walkthroughs (e.g., Loom) or comprehensive written case studies of 2 or 3 automations you have built. We need to see the backend logic, how you handle errors, and how the system is used in production. (Do not just send a link to a live frontend; we need to see the workflow architecture).

Screening Question: In 2 to 3 sentences, explain your approach to handling API rate limits, webhook failures, and error management in a complex n8n workflow.

Logistics: Your estimated weekly availability (in hours) and your preferred hourly or fixed project rate.

Note: Proposals that do not include the requested video walkthroughs or case studies and the answer to the screening question will be automatically declined without review.

We operate several successful eCommerce stores across the Furniture, Auto Parts, and Smart Home Solutions niches. We are seeking a highly analytical, CRO-focused UX Designer to optimize our landing pages, product flows, and overall user experience.

Important note: This is strictly a UX and conversion rate optimization role. It is NOT a graphic design, branding, or web development project. We need functional, data-driven solutions that remove friction and increase sales, not just visual updates.

Scope of Work
► UX Audits & Analysis: Review existing Shopify and WooCommerce stores to identify friction points, drop-off areas, and usability issues using available data.
► CRO Optimization: Design data-driven improvements for product detail pages (PDPs), category pages, cart flows, and checkout processes to maximize conversion rates.
► Wireframing & Prototyping: Create low-to-mid fidelity wireframes and interactive prototypes focused on user behavior, information architecture, and conversion logic.
► A/B Testing Support: Provide clear design variations and hypotheses for A/B testing, along with detailed annotations for our development team to implement.

Who We Are Looking For
• Experience: 3+ years of dedicated UX design experience with a proven track record in eCommerce (specifically Shopify and/or WooCommerce).
• CRO Expertise: Deep understanding of conversion rate optimization principles, user psychology, and eCommerce best practices.
• Niche Familiarity: Experience designing for complex, high-consideration, or technical products (e.g., Furniture, Auto Parts, Smart Home, or similar niches) is highly preferred.
• Data-Driven Mindset: Ability to use analytics (e.g., heatmaps, session recordings, GA4) to inform design decisions, rather than relying solely on intuition.
• Strict Focus: You clearly understand the difference between UX/CRO and graphic design. Your portfolio should highlight problem-solving and metrics, not just visual aesthetics.
Project Details
• Duration: Initial commitment of 1 to 3 months.
• Future Opportunity: Successful candidates will be offered a steady, ongoing workload across our portfolio of stores.
• Collaboration: 100% remote, async-friendly communication with clear, structured handoffs to our internal development team.

How to Apply
To ensure your proposal is reviewed, please include the following in your cover letter:
Detailed Case Studies: Provide links to 2 or 3 detailed UX/CRO case studies. You must explicitly explain the specific problem you solved, the structural or functional changes you made to the landing page or flow, and the measurable impact on conversion rates (e.g., "Increased PDP add-to-cart rate by X%").

Screening Question: In 2 to 3 sentences, describe your step-by-step process for identifying the primary friction point on a high-traffic eCommerce landing page.

Logistics: Your estimated weekly availability (in hours) and your preferred hourly or fixed project rate.

Note: Proposals that do not include detailed case studies with measurable results and the answer to the screening question will be automatically declined without review.

Project Brief: Facebook Ads & Google Ads for Halloween Products
I’m looking for an experienced e-commerce advertising specialist to help launch and manage campaigns for my Shopify store targeting the US market.

My store currently focuses on 3D-printed graphic T-shirts, and I’m planning to introduce five Halloween products to expand the catalog and generate additional sales.

Project Requirements:

Review and evaluate all five products, especially products #2 and #4.
Develop and manage Facebook/Instagram Ads campaigns, with Google Ads as a potential secondary channel.
Assist with advertising account setup, Shopify integration, and conversion tracking.
Recommend effective ad creatives, audiences, and testing strategies.
Monitor performance and optimize campaigns based on sales and profitability.
Target Market: United States, subject to platform targeting policies.

Planned Weekly Ad Budget:

Meta Ads: $4,500
Google Ads: $2,000
The budget is flexible and will be adjusted based on initial testing results.

I also have a potential US-based supplier offering 3–5-day delivery and would appreciate your advice on balancing shipping speed and product costs.

What I’m Looking For:

Someone with proven e-commerce advertising experience, strong analytical skills, transparent pricing, and the ability to provide practical recommendations.

Please share relevant case studies, your weekly management fee, any additional costs, and your proposed strategy for evaluating and launching the products.

Ideally, I’d like to get the initial setup and product evaluation underway within the next 24–48 hours, depending on account access and platform requirements.

My goal is to identify promising products, launch efficiently, and generate profitable sales through a data-driven advertising strategy.

Skills: Internet Marketing, Google Adwords, Facebook Marketing, Advertising, Shopify, Digital Marketing, Google Ads, Facebook Ads

We are Legal Fit, a law firm offering legal and business services. We’re looking for an experienced digital marketing strategist to own our marketing strategy, run paid campaigns, build a steady flow of qualified leads, and grow our organic visibility through SEO.

What you’ll do

Marketing strategy

Build a clear marketing strategy and 90-day action plan based on our services and target clients
Define target audiences, client personas, and positioning for each practice area
Set KPIs (leads, cost per lead, conversion rate, organic traffic) and report on them monthly
Plan content and campaigns across website, social media, and email

Lead generation

Design lead generation funnels that turn visitors into consultation requests
Create lead magnets, landing pages, and consultation-booking flows
Set up tracking: Google Analytics 4, Google Tag Manager, conversion tracking, Meta Pixel, UTM parameters
Build email follow-up sequences to nurture leads into clients
Continuously optimize to lower cost per lead and raise conversion rates

Campaign management

Plan, launch, and manage paid campaigns on Google Ads (Search, Display, Performance Max), Meta (Facebook & Instagram), and LinkedIn
Build campaigns per practice area, each with its own audience, budget, ad copy, and landing page
Write ad copy and brief creatives (images, short videos, carousels) in line with our brand
Set up audience targeting, lookalike audiences, and retargeting for website visitors
Run A/B tests on ads, headlines, and landing pages to improve results
Manage and allocate ad budgets across channels based on performance
Plan seasonal and event-based campaigns (e.g., trade events, new service launches)
Ensure all ads comply with platform policies for legal services advertising
Provide weekly campaign updates and a monthly report (spend, impressions, CTR, leads, cost per lead, ROI)

SEO

Run a full SEO audit of our WordPress website (technical, on-page, off-page)
Lead keyword research and build a content plan around high-intent legal searches
Optimize site structure, speed, metadata, internal linking, and schema
Set up and manage Google Business Profile and Google Search Console
Build quality backlinks through legitimate methods (no spam or PBNs)
Coordinate with our content writer on SEO briefs

Requirements

Proven experience in marketing for law firms, financial, or professional-services businesses (case studies required)
Track record of generating qualified, high-value service leads, with real numbers
Proven experience managing paid campaigns with a monthly budget of $[X]+ (please share results)
Strong hands-on SEO skills and experience with tools like Ahrefs, SEMrush, GA4, Search Console, Google Tag Manager
Familiarity with WordPress
Clear communication and regular reporting
Arabic is a plus [remove if not needed]

Deliverables (first month)

Marketing strategy document + 90-day plan
SEO audit report with prioritized fixes
Tracking and analytics setup
Campaign plan and first 2 paid campaigns launched with tracking in place
Monthly performance report

We are looking for a pro-active, experienced and highly skilled Social Media Manager to manage Sevenesy (fashion jewelry brand) organic presence across TikTok and Instagram on a long-term monthly retainer, 20 hours per week.

The goal is to grow brand awareness, increase discovery, build a strong brand image, and turn attention into customers.

Responsibilities

* Manage the TikTok and Instagram content calendar
* Plan and publish feed posts, Reels, TikToks, and Stories
* Lead the creative direction of the feed
* Keep the brand visually elevated, cohesive, and recognizable
* Identify trends, sounds, and formats with real performance potential
* Create content ideas designed to generate reach, engagement, and sales
* Source, brief, and coordinate UGC creators
* Organize and repurpose creator content and existing brand assets
* Write captions, hooks, and on-screen text for each platform
* Manage comments and engagement in the Sevenesy brand voice
* Track weekly performance, including reach, saves, shares, follows, engagement, and link clicks
* Provide a monthly report with results, insights, and recommendations

Requirements

* Experience managing TikTok and Instagram for fashion, beauty, jewelry, or lifestyle brands
* Strong creative taste and visual judgment
* Strong understanding of short-form video and organic social growth
* Ability to recognize which trends are likely to perform
* Experience briefing UGC creators
* Strong copywriting and brand-voice skills
* Ability to use performance data to improve the content strategy
* Reliable availability for a long-term retainer partnership

This role requires 10-15 posts per week on TikTok which then is posted on Instagram & Facebook (cross-posting) .

Please include relevant account examples, case studies, results, your monthly retainer fee, and your availability.

I'm seeking an experienced social media marketer to create a campaign that generates quality leads for our brand new holiday park selling luxury lodges.

Key Features to Highlight:
- Private fishing lake
- Proximity to St Andrews golf courses
- Luxury lodge design and comfort

Target Audience:
- Retired or soon-to-retire couples
- Families looking for holiday escapes
- Investors seeking rental income

Desired Action:
- Arrange a phone call with our sales team

Ideal Skills and Experience:
- Proven track record in real estate or luxury goods social media marketing
- Strong copywriting and visual content creation skills
- Ability to analyze and optimize campaign performance

Please provide a portfolio and any relevant case studies.

Skills: Copywriting, Internet Marketing, Facebook Marketing, Marketing, Social Media Marketing, Digital Marketing, Lead Generation, Content Creation

Founding AI Operations Architect (Fractional / Contract)

Company: MarketSmart
Position: Founding AI Operations Architect
Employment Type: Fractional Contractor / Independent Consultant
Location: Remote (U.S.-based preferred)
Commitment: Approximately 15–20 hours per week
Contract Duration: Initial 90 days, with potential extension to 180 days
Compensation: 115–150 per hour (flexible for exceptional candidates)
Start Date: As soon as practical

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About MarketSmart

MarketSmart is focused on helping organizations strengthen their customer relationships and drive meaningful business outcomes through technology and data-driven solutions.

We are embarking on an ambitious initiative to transform our Customer Success (CS) operations into an AI-first, largely autonomous department.

Our vision is to build an intelligent Customer Success operating system where AI agents manage the majority of repeatable operational activities, allowing our human team to focus on strategic customer relationships, complex decision-making, and high-value interactions.

We are seeking a Founding AI Operations Architect who can lead the technical architecture, development, deployment, and operationalization of this transformation.

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About the Role

This is not a traditional AI consulting, advisory, or strategy-only position.

We are looking for a highly experienced, hands-on AI architect and engineer who has personally built and deployed production AI agents capable of executing real business workflows with minimal human intervention.

The ideal candidate combines deep technical expertise in agentic AI systems, production software engineering, business process automation, and HubSpot API integrations.

You will take ownership of designing and implementing an AI-powered Customer Success operating model that integrates directly with our existing HubSpot infrastructure.

You must be comfortable independently translating business requirements into functional systems, developing production-ready integrations, managing deployment, and delivering measurable operational improvements.
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Key Responsibilities
1. AI Systems Architecture and Development
* Design, build, and deploy production-grade AI agents that autonomously execute Customer Success workflows.
* Develop intelligent automation systems capable of interpreting customer data, making operational decisions, and executing appropriate actions.
* Implement agent orchestration, decision logic, workflow triggers, and exception-handling mechanisms.
* Build scalable and maintainable solutions using modern AI frameworks, APIs, and cloud infrastructure.
* Ensure agents can operate reliably with minimal day-to-day human oversight.

2. HubSpot Integration and Automation
* Architect and develop robust integrations between AI agents and HubSpot using HubSpot APIs.
* Enable agents to retrieve, analyze, create, and update CRM records.
* Work with HubSpot objects, associations, custom properties, workflows, and external systems.
* Implement secure authentication, permissions, monitoring, and error-handling mechanisms.
* Ensure automated activities are accurately documented and reflected in HubSpot.
* Maintain HubSpot as the organization's primary system of record.

3. Customer Success Process Transformation
* Design and implement intelligent automation for critical Customer Success activities, including:
* Customer Health Monitoring: Track engagement, adoption, and customer health indicators to identify emerging risks.
* Customer Roadmap Execution: Monitor commitments, milestones, and action items to ensure accountability.
* Proactive Customer Engagement: Initiate appropriate follow-ups, reminders, and customer communications.
* Quarterly Success Reviews (QSRs): Automatically prepare reports and review materials using verified customer information.
* Renewal Risk Identification: Detect potential retention risks and recommend or initiate recovery actions.
* Workflow Accountability: Execute, track, and document operational activities directly in HubSpot.
* Human Escalation: Route sensitive, complex, or high-impact situations to appropriate team members for review.

4. Production Deployment, Reliability, and Security
* Develop secure, production-ready AI systems with appropriate permission controls and safeguards.
* Implement monitoring, audit logs, error handling, and recovery procedures.
* Establish human approval checkpoints for workflows requiring additional oversight.
* Conduct testing and validation to ensure accuracy, reliability, and operational consistency.
* Document system architecture, integrations, and operational procedures.
* Provide a maintainable system and structured knowledge transfer to internal stakeholders.

5. End-to-End Technical Ownership
* Independently lead the project from requirements gathering and architecture through implementation and deployment.
* Establish practical implementation priorities and technical milestones.
* Deliver functional software rather than strategy documents or demonstrations alone.
* Collaborate with company leadership and engineering stakeholders.
* Communicate progress, risks, technical dependencies, and measurable outcomes.
* Ensure successful documentation and handoff.
---------------------------------------------------------------

Required Qualifications

Candidates must meet both core requirements: proven production AI engineering experience and hands-on HubSpot API integration experience.

1. Production AI Engineering
* Demonstrated experience personally designing, developing, and deploying AI agents into production environments.
* Proven ability to build agents that independently execute actions within business systems, beyond generating recommendations or conversational responses.
* Strong experience with AI agent orchestration, API integrations, webhooks, and workflow automation.
* Proficiency in Python and/or TypeScript.
* Experience deploying, monitoring, and maintaining cloud-based applications and automated systems.

2. HubSpot API Engineering — Mandatory
* Demonstrated hands-on experience engineering production integrations using HubSpot APIs.
* Strong understanding of HubSpot CRM records, associations, custom properties, workflows, and external system integrations.
* Experience managing API authentication, rate limits, failures, duplicate actions, permission controls, and data integrity.
* Ability to design AI-powered workflows that interact directly with HubSpot to retrieve information and execute CRM actions.
* Must be able to provide at least one verifiable example of a production HubSpot integration personally developed.

**Important: Experience limited to HubSpot administration, basic workflow configuration, or CRM usage does not satisfy this requirement.

3. Business Process Automation and Operational Ownership:
* Proven ability to translate complex business processes into automated workflows with defined decision rules, triggers, and escalation paths.
* Experience implementing reliability, security, logging, monitoring, and recovery mechanisms.
* Demonstrated ownership of complete technical implementations, from initial requirements through production deployment and handoff.
* Ability to work independently, prioritize effectively, and deliver measurable business outcomes.
---------------------------------------------------------------

Preferred Qualifications:
* Previous experience with SaaS Customer Success operations or customer lifecycle automation.
* Experience automating customer health scoring, adoption monitoring, retention, and renewals.
* Familiarity with multi-agent orchestration frameworks.
* Experience integrating AI agents directly with HubSpot.
* Experience building systems for lean or fast-moving organizations.
* Background as a Fractional Head of AI, Agentic AI Architect, AI Automation Architect, Principal Applied AI Engineer, or hands-on Fractional CTO.
---------------------------------------------------------------

Initial Engagement and Expected Deliverables:
This engagement will begin with a 90-day implementation period, with the potential to extend to six months.

Initial 30-Day Objective:
Demonstrate the ability to deliver an initial working AI agent integrated with HubSpot that executes a meaningful Customer Success workflow.

Broader Engagement Objectives:
* Establish the architecture for an AI-driven Customer Success operating system.
* Deploy production-ready agents that automate priority Customer Success activities.
* Enable agents to read and update relevant HubSpot data securely.
* Establish monitoring, approval, escalation, and exception-handling procedures.
* Demonstrate measurable improvements in operational efficiency and execution.
* Deliver technical documentation and a structured handoff.
* Success will be evaluated based on working software, operational reliability, measurable business outcomes, and long-term maintainability.
---------------------------------------------------------------

Engagement Structure:
* Schedule: Approximately 15–20 hours per week
* Duration: Initial 90 days, with potential extension to 180 days
* Work Arrangement: Remote; U.S.-based candidates preferred
* Hourly Rate: 115–150, with flexibility for exceptional qualifications
* Start: As soon as practical following selection

We welcome independent contractors and small specialized AI engineering firms. However, the selected engagement must have one clearly accountable technical lead who will personally own the architecture and implementation.




How to Apply
To be considered, please submit your resume or professional profile along with responses to the following questions:
Production AI Experience: Describe two AI agents you personally built and deployed into production. What business processes did they automate, and what measurable outcomes did they achieve?
Autonomous Execution: Have you developed AI agents that independently execute actions within business systems rather than simply generating recommendations? Please provide examples.
HubSpot API Integration: Describe a production integration you personally built using HubSpot APIs. What systems did it connect, and what actions did it automate?
AI-to-HubSpot Experience: Have you connected AI agents directly to HubSpot? If yes, describe the agent's capabilities and the actions it performed.
Reliability and Security: How have you handled HubSpot API failures, duplicate actions, authentication, permission controls, and data integrity?
Customer Success Automation: Have you automated SaaS Customer Success, account management, customer engagement, or renewal workflows? Please provide examples.
Implementation Approach: How would you approach transforming a traditional, human-driven Customer Success department into an AI-first operating model?
Initial Delivery: Could you independently deliver an initial working, HubSpot-integrated AI agent within 30 days?
Availability and Compensation: What is your hourly rate, weekly availability, and earliest possible start date?
Implementation Ownership: Will you personally architect and build the solution, or will implementation responsibilities be delegated to other team members?
Supporting Materials: Please include relevant case studies, architecture examples, demonstrations, references, or links to production systems wherever available.
What We're Looking For
We value demonstrated technical execution over impressive titles or consulting credentials.
The successful candidate will be someone who can take ownership, move quickly, solve complex technical problems, and build production systems that create measurable business value.
If you have personally built production AI agents, engineered HubSpot API integrations, and are excited about transforming Customer Success through intelligent automation, we encourage you to apply.

Content & Community Conversion Strategist
Summary
We are seeking a highly talented Content Strategist to help our founder build a high-converting personal brand alongside our rapidly growing company.

We are not looking for someone to chase viral trends, impressions, or vanity metrics. We require a strategic mastermind who can design a targeted, unconventional roadmap to educate our audience, cultivate a highly engaged community, and drive measurable conversions in an elegant and impactful way.

What You Will Be Doing:

Extracting Vision: Interviewing the founder regularly to capture his insights and build high-level content frameworks around his ideas.

Architecting Funnels: Designing a content-to-conversion pipeline that moves engaged audiences off social media platforms and into owned ecosystems (e.g., email lists, private communities, or lead generation workflows).

Strategic Direction: Providing clear creative briefs and an overarching strategy behind every post, ensuring each piece of content has a purposeful call-to-action that aligns with our sales goals.

Unconventional Marketing: Developing targeted campaigns that go beyond standard daily posting—such as securing high-leverage podcast features, building niche community spaces, or designing interactive lead-capture events.

What We Are Looking For:

A storyteller and strategist who understands how to build a premium thought-leadership brand that prioritizes audience quality, lead generation, and customer lifetime value over follower count.

Proven professional experience in conversion copywriting, community building, or high-level creative brand direction.

A forward-thinking mindset with the ability to step outside the box to generate genuine curiosity that seamlessly translates into organic leads.

How to Apply:
Please share your portfolio or case studies highlighting previous founders and brands you have successfully scaled, specifically noting your impact on community engagement and conversion rates.

We are looking for professional who can work along with us to support our client on SEO/GMB Realted activities. Please share your interest and send us your project based budget.

I need a modern, responsive website that presents my boutique consulting firm as the go-to partner for Strategic Sourcing. The entire build should revolve around showing our services and proven expertise rather than chasing quick enquiries; value and credibility on every page matter most.

Design and structure
A clean, professional look that works flawlessly on desktop, tablet, and mobile. Think clear navigation—Home, About, Services, Insights, and Contact—with room to add case studies later. WordPress or another straightforward CMS is fine as long as I can update copy and upload new articles without touching code. Good on-page SEO and fast load times are essential.

Key features
• Landing Page (Hero image changes dependent on customer's location)
• 3 pages of speciality focus. Space for logos of customers
• 1 contact / intake
• 1 page of project examples loaded through CMS- hidden for now - Heading, strap line, summary, Outcome, image
• To upload into DMS
• To download from DMS
• Document Management tool for policy, reports etc. 5-6 meta data fields. Auto dcoument naming / Numbering based on fields.
• Google Analytics (GA4) connected and a simple cookie notice in place for compliance.
• CMS to include Json Schema editing
• Load onto hosting and test.

Acceptance criteria
• Looks consistent in the latest versions of Chrome, Edge, Firefox, and Safari.
• Core Web Vitals in the green on Google PageSpeed for both mobile and desktop.
• All text, buttons, imaes and form fields editable through the CMS.
• Contact form tests successfully with a sample submission.

Source files, admin credentials, and a brief hand-off video or document showing me how to edit content will complete the project.

Please share links to comparible sites you have developed

Skills: PHP, Website Design, Graphic Design, HTML

Social Media Marketer Wanted — Home Décor E-commerce & Dropshipping Experience Required

We’re looking for an experienced social media marketer with a proven track record growing e-commerce and dropshipping brands in home décor, interiors, or home and garden.

You must know how to turn social media marketing into online sales and profitable growth.
Relevant dropshipping experience is required. This is not a position to learn on the job.

Please apply only if you can:

- Name brands you have worked with and explain your responsibilities.
- Show measurable results, including sales, revenue, acquisition costs, or return on ad spend where applicable.
- Provide verifiable evidence beyond screenshots alone, such as detailed case studies, supporting data, or client references.
- Explain the timeframe, budget, and your contribution to those results.

Experience with Lights of Scandinavia, Residence Supply, Vennetto, Hestiaco, or similar brands is a strong advantage.

If you do not have relevant experience, cannot name a brand, or cannot substantiate your results, please do not apply. Let’s respect everyone’s time.

Real experience. Real results. Thank you.

Freelance SEO Specialist – ina4
Remote | Flexible hours | Competitive day rate

ina4 is an agency helping businesses grow online. Our client list is expanding, and we’re looking for an experienced freelance SEO specialist to join our network and help deliver results that clients can see in their rankings, traffic and revenue.

What you’ll be doing
You’ll plan and deliver SEO work across a range of client accounts. That includes technical audits and fixes, keyword research and content strategy, on-page optimisation, and link-building campaigns. You’ll also report on performance in a way that clients can understand, and work closely with the ina4 team to put your recommendations into practice.

What we’re looking for
You’ll have at least two years of hands-on SEO experience, ideally in an agency or with multiple clients. You’ll be confident with tools such as Google Search Console, GA4, Screaming Frog, and Ahrefs or Semrush. We’d like to see a track record of measurable results, such as case studies, ranking improvements or traffic growth. You’ll also need to communicate clearly with non-technical clients and manage your own workload. Experience with local SEO or e-commerce is a bonus.

Why work with ina4
This is a fully remote role, so you can work from wherever suits you. You’ll get a steady pipeline of varied projects with interesting clients, flexible hours, and fair and prompt payment. There’s also the chance to build a long-term relationship with a supportive team.

We are a growing Fintech SaaS company seeking a talented Marketing Designer. To be clear: this is NOT a UX/UI role. We need a visual storyteller who can translate complex financial concepts, data, and SaaS metrics into clean, engaging, and highly shareable marketing assets. You will be the driving force behind our visual brand presence across digital channels.

𝗦𝗰𝗼𝗽𝗲 𝗼𝗳 𝗪𝗼𝗿𝗸
► Social Media & Carousels: Designing high-converting LinkedIn and X graphics, multi-slide educational carousels, and paid ad creatives.
► Infographics & Reports: Translating complex data, financial trends, and industry research into visually compelling, easy-to-digest infographics and one-pagers.
► Email Marketing: Designing responsive, on-brand email templates and campaign graphics for newsletters and product updates.
► Web Assets: Occasional design of landing page visuals, website banners, and blog headers, with clean handoff to our development team.

𝗪𝗵𝗼 𝗪𝗲 𝗔𝗿𝗲 𝗟𝗼𝗼𝗸𝗶𝗻𝗴 𝗙𝗼𝗿
• Experience: 3+ years in marketing or graphic design, with a strong preference for candidates who have worked in Fintech, B2B SaaS, or financial services.
• Visual Storytelling: Proven ability to make dry, complex, or text-heavy financial information look modern, clean, and engaging.
• Software Proficiency: Expert proficiency in industry-standard design software.
• Brand Stewardship: Ability to strictly adhere to existing brand guidelines while bringing fresh, creative ideas to the table.
• Communication: Excellent written English, responsiveness, and the ability to iterate based on constructive feedback.

𝗛𝗼𝘄 𝘁𝗼 𝗔𝗽𝗽𝗹𝘆
To ensure your proposal is reviewed, please include the following in your cover letter:
Portfolio Links: Provide links to exactly 2 or 3 relevant marketing design projects (e.g., B2B SaaS infographics, LinkedIn carousels, or email templates). Do not send pure UX/UI case studies or unrelated consumer retail work.

Screening Question: In 2 to 3 sentences, briefly explain your process for turning a complex, text-heavy financial report into an engaging visual infographic.

Logistics: Your weekly availability (in hours) and your preferred hourly rate or fixed project rate.

Note: Proposals that do not include the requested portfolio links and the answer to the screening question will be automatically declined without review.

Looking for a Paid Marketing Agency or Freelancer – Lab-Grown Diamond Jewelry (USA Market)

We are looking for an experienced paid marketing agency or individual freelancer to help grow our lab-grown diamond jewelry business in the USA market.

We are specifically looking for someone with proven experience running **Meta Ads (Facebook and Instagram) and Google Ads for diamond jewelry brands**, preferably lab-grown diamond jewelry businesses targeting customers in the United States.

### Scope of Work

- **Meta Ads Management:** Plan, launch, and manage Facebook and Instagram advertising campaigns focused on generating sales and qualified customers.
- **Google Ads Management:** Develop and optimize Google Search, Shopping, Performance Max, and other relevant campaigns to drive high-intent traffic and conversions.
- **Campaign Strategy:** Develop a clear advertising strategy based on our products, target audience, competitors, and business goals.
- **Performance Optimization:** Continuously analyze campaign performance and improve ROAS, conversion rates, customer acquisition costs, and overall profitability.
- **Creative Strategy:** Recommend effective ad creatives, product images, videos, offers, and messaging that appeal to US customers.
- **Tracking and Analytics:** Ensure proper conversion tracking, GA4 integration, and reliable reporting to measure campaign performance.
- **Sales Growth:** Focus on generating actual purchases and profitable revenue rather than simply increasing traffic or engagement.
- **Reporting:** Provide regular reports covering ad spend, revenue, ROAS, conversions, cost per acquisition, and other key performance indicators.

### Required Experience

- Proven experience managing Meta Ads and Google Ads campaigns targeting the USA.
- Strong understanding of the diamond jewelry, fine jewelry, or luxury e-commerce industry.
- Experience with lab-grown diamonds is highly preferred.
- Knowledge of the US jewelry market, customer behavior, seasonal trends, and purchasing patterns.
- Experience managing advertising budgets and optimizing campaigns for profitable growth.
- Ability to analyze data, identify opportunities, and implement strategies that deliver measurable results.

### Please Share the Following Information

To help us evaluate potential partners, please include:

1. **Relevant Experience:** How many years of experience do you have running Meta and Google Ads in the USA?
2. **Industry Experience:** Have you worked with any diamond jewelry or lab-grown diamond jewelry brands targeting US customers?
3. **Case Studies:** Please share examples of similar businesses you have worked with and the results you achieved.
4. **Performance Metrics:** Where possible, share verifiable results such as advertising spend, revenue generated, ROAS, conversion rates, or customer acquisition costs.
5. **Proof of Experience:** Please provide portfolio links, case studies, anonymized dashboard screenshots, or other evidence demonstrating your experience. We respect client confidentiality and do not expect you to disclose any confidential information.
6. **Proposed Strategy:** Briefly explain how you would approach growing a lab-grown diamond jewelry business in the US market.
7. **Pricing:** Share your monthly management fees, proposed advertising budget, and any additional costs.

### Important Consideration

We are looking for a long-term marketing partner who understands the jewelry industry and can help us achieve sustainable, measurable business growth.

**General e-commerce advertising experience alone may not be sufficient.** We strongly prefer someone who has hands-on experience with diamond or fine jewelry brands and understands the challenges of advertising high-value products in the US market.

*Apply only if you have worked and have experice in same niche and josb post must be started with word "DIAMOND"

We are open to working with either an agency or an individual freelancer. The engagement will be paid, and we are interested in evaluating candidates based on their relevant experience, transparency, strategy, and ability to deliver results.

If you have the right experience, please share your details, relevant case studies, and proposed approach. We look forward to finding the right partner to grow our business together.

Google Ads + Meta Ads Specialist for Shopify Store (DTC, US)

We run a small Shopify store selling personalized physical products, shipping to the US. We are looking for an experienced paid-ads specialist to manage and improve our Google Ads and Meta Ads.

Current situation:

Our products are already integrated with Google Merchant Center and the feed is live.
We have already run a few Google Shopping and Meta (Advantage+) campaigns.
This is NOT a from-scratch setup. We need optimization, restructuring, and ongoing management, not a new account build.
Performance is around break-even, and we want to reach consistently profitable results (lower CPA, higher ROAS) and then scale.

What we need:

Audit our existing Google Ads (Shopping) and Meta campaigns.
Optimize and restructure campaigns, bidding, feed, audiences, and creative strategy.
Improve conversion tracking and attribution (GA4, pixels, UTMs).
Bring CPA below our break-even point and scale profitably.
Ongoing management with clear weekly reporting.

Requirements:

Proven Shopify DTC e-commerce experience.
Strong track record in Google Shopping and Meta Ads (please share real results/case studies with numbers).
Experience optimizing existing Merchant Center feeds and live campaigns.
Clear, data-driven communication in English.

Engagement:
Ongoing (hourly or monthly retainer). We prefer to start with a paid audit or short trial. If the results are strong, there is a clear opportunity for long-term, ongoing work.

Please answer when applying:

Share 1-2 Shopify stores where you improved ROAS, with actual numbers.
How would you approach a store that is currently at break-even on paid ads?
Your experience optimizing existing Google Shopping feeds and Meta Advantage+ campaigns.
Your rate and weekly availability.

To confirm you have read the full posting, please start your proposal with the word LJ. Proposals that do not start with this word will not be reviewed.

About the Role

We are looking for an experienced Social Media Strategist with a strong background in healthcare who can turn social media platforms into effective lead-generation channels.

We need someone who understands that social media success is not just about posting consistently, increasing followers, or getting likes. The real goal is to attract the right audience, build trust, generate qualified leads, and convert social media engagement into meaningful business opportunities.

You will be responsible for developing and executing a results-driven social media strategy across LinkedIn, Instagram, and Facebook, tailored to our healthcare niche and target audience.

What You'll Do

Develop a comprehensive social media strategy focused on lead generation and business growth.

Create platform-specific strategies for LinkedIn, Instagram, and Facebook.

Identify and reach our ideal healthcare audience through targeted content and audience-building strategies.

Plan content that educates, engages, builds credibility, and encourages potential clients to take action.

Develop effective lead-generation campaigns, calls to action, and conversion-focused content.

Optimize social media profiles to improve credibility, visibility, and lead conversion.

Analyze audience behavior, engagement quality, leads, and conversions to identify growth opportunities.

Track performance and continuously refine the strategy based on measurable results.

Stay updated on healthcare social media trends, industry regulations, and platform best practices.

What We're Looking For

Proven experience as a social media strategist, preferably in healthcare, medical services, health and wellness, or a related industry.

Demonstrated ability to generate leads and business opportunities through social media.

Strong understanding of LinkedIn, Instagram, and Facebook algorithms, audiences, and growth strategies.

Experience developing content strategies that drive inquiries, consultations, appointments, or other relevant conversions.

Ability to understand the target audience's needs and create content that builds trust and encourages action.

Proficiency in social media analytics, performance tracking, and conversion optimization.

A strategic mindset with the ability to connect social media activities to actual business goals.

How We Measure Success

We care about meaningful results, not vanity metrics.

Success will be measured by:

Qualified leads generated through social media.

Inquiries, consultations, appointments, or other relevant conversions.

Lead quality and relevance to our target audience.

Conversion rates and the effectiveness of different content strategies.

Sustainable audience growth that contributes to business objectives.

To Apply

Please include the following in your proposal:

Relevant experience: Share examples of healthcare or similar businesses whose social media accounts you have managed.

Results: Tell us about a campaign or account where you generated measurable leads, inquiries, or conversions. Include actual numbers where possible.

Case studies: Share relevant portfolio links, analytics screenshots, or other evidence of your results.

Important: We are not looking for someone who simply schedules posts or focuses on follower growth. We want a strategic partner who understands how to turn social media into a reliable channel for attracting potential clients and generating business.

If you know how to connect content, audience targeting, and conversion strategy to measurable results, we'd love to hear from you.

I run bdog, a small Australian business that builds websites for small businesses on a monthly plan. We started with health clinics and are now going after professional services and trades as well. Our offer is simple. We rebuild a business’s homepage for free, have it ready by the next business day, and I walk the owner through it on a 15 minute call. They only pay if they want to go ahead, from $249 a month plus GST.

Here’s where we’re at. In the last three weeks we spent $2,107 on Meta and got 36 leads. Thirteen of those turned into calls, so it’s costing us about $162 per call. The catch is that most of those only happened because I rang them. Only 4 booked a call on their own.

A few honest challenges. So far our ads have been AI generated videos. They brought in leads, but I don’t think they build much trust, and I think they’re holding us back. We also can’t show real client sites yet because we’ve only just started and the first ones are still being built. What we do have is a set of example homepages we designed for made up businesses, and they’re clearly labelled as examples. Videos of me talking to camera are definitely happening, just not yet, so for now the creative needs to work without me in it.

We’ve already built a new landing page with a short four question form, a booking page and a confirmation page, with the pixel firing Lead and Schedule. It isn’t live yet. I’ve also got a research doc on what’s working for similar Australian service businesses on Meta, plus 24 ad scripts ready for when I film. I’ll share both with whoever I shortlist.

What I need from you is to rebuild the account so it books calls. That covers the campaign structure, the optimisation and the tracking, including the Conversions API if we need it. I also need you to make or source ad creative that works without real client sites and without me on camera. I want more people booking a call on their own, not just more leads. And I want a short weekly update on spend, leads, booked calls, show ups and cost per booked call.

The ad budget is $150 a day, separate from your fee. The first goal is to bring the cost per call down from $162 and get more people booking without me having to chase them. I’ll judge it on booked calls that actually turn up, not on leads.

To apply, please answer these:
1. Tell me about a Meta campaign you ran that booked sales calls for a service business. What did a booked call cost, and what changed it?
2. With no client case studies and no founder videos yet, what creative would you test first and why?
3. How would you set up the account on $150 a day?
4. What would you need from me in the first week?
5. What’s your fee, monthly or project plus monthly?

Australian experience is a big plus. And please don’t promise me a cost per call before you’ve seen the account.

Job Description

About the Project:
We are developing a B2B SaaS app for Shopify merchants in a highly competitive niche. Our product is designed to solve a critical merchant pain point, but winning in this category requires a mathematically sound growth engine rather than guesswork.

We are looking for a senior performance marketer with hands-on experience in Shopify App Store Ads and SaaS growth to partner with us. Your initial mission is to help us define our unit economics and build a predictable, scalable paid acquisition machine.

Key Responsibilities & Deliverables

Unit Economics & Funnel Modeling:
- Benchmark industry metrics for competitive Shopify app categories (CPI, Install-to-Trial, Trial-to-Paid conversion rates, churn impact).
- Calculate target CAC and break-even thresholds based on our pricing tiers and projected LTV.
- Recommend initial testing spend, scaling budget, and target payback period.

Acquisition Engine Architecture:

- Primary focus: Set up, structure, and optimize Shopify App Store Search Ads (keyword intent clustering, competitor bidding strategy, negative keywords, bid adjustments). - This part is crucial!
- Secondary channels (if ROI-justified): Evaluate viability of supplementary channels (Google Search, Meta, niche partner placements) for merchant targeting. - This part is nice to have!
- Advise on listing optimization (ASO) to maximize organic spillover and paid conversion rates.

Execution & Optimization (Phase 2):

- Run search campaigns
- Run structured A/B tests on keywords, ad copy, and search terms.
- Set up attribution tracking to measure true ROAS from ad click down to paid subscription renewal.
- Systematize campaign scaling rules to maintain CAC within target limits.

What We Are Looking For
- Proven Shopify App Store Ads Experience: Direct track record of scaling B2B Shopify apps (please be ready to share anonymized case studies or metrics).
- Strong SaaS Analytics Mindset: You treat marketing as a financial equation (CAC:LTV, Payback, Retention) rather than vanity clicks/installs.

Deep Knowledge of the Shopify Ecosystem: You understand merchant behavior, seasonal Shopify trends (BFCM), and app store ranking algorithms.

# SEO Specialist Wanted — No Agencies, No BS, Proven Results Only

I've dealt with far too many SEO agencies and freelancers on Upwork who promise everything and deliver very little.

**If you're going to copy and paste a generic proposal, don't bother applying. I won't read it.**

I want someone who genuinely understands SEO, can interpret search data, develop a strategy and demonstrate results.

### First, prove you know the basics.

Before applying, I want you to research the following keywords and provide their estimated **monthly USA search volumes**:

1. Art Gallery Lighting
2. Museum Lighting
3. Art Lighting for the Home — or identify the highest-value commercial keyword targeting homeowners who want to illuminate their art collections.

Tell me which tools you used (Ahrefs, Semrush, Google Keyword Planner, etc.), what the numbers are, and which keywords you would prioritise and why.

If you can't do this basic research, we're not a good fit.

### Our SEO Strategy

We manufacture specialist lighting for art galleries, museums and private art collections.

Our strategy is straightforward:

**Real projects. Real expertise. Real guides. Real value.**

We've completed numerous installations internationally and are documenting them as detailed case studies with original photography, actual lighting challenges, solutions and results.

These projects will support our main commercial guide pages, including:

- Art Gallery Lighting
- Museum Lighting
- Art Collection / Home Art Lighting

We want a clear SEO structure, intelligent internal linking, technically sound pages and content that genuinely deserves to rank.

**We do NOT want hundreds of generic, 2,000-word AI-generated blog articles.** We've already been sold that strategy. It produced very little value.

### Backlinks — This Is Important

We're developing comprehensive art lighting guides, including downloadable PDFs, that help galleries, architects, art advisors and collectors understand how to light artwork properly.

These are genuine resources that other websites could find valuable and reference.

**Tell me exactly how you would earn quality backlinks to these guides.**

I want specifics:

- Who would you approach, and why would they link to us?
- How would you find relevant websites and contacts?
- What would your actual outreach strategy look like?
- How many realistic, quality links could you earn per month?
- Show me examples of relevant editorial links you've secured for previous clients.

I'm not interested in spammy directories, PBNs, paid link farms or meaningless backlink packages.

### To Apply

Answer these three things:

**1. Keyword research:** Provide the three keyword groups' US monthly search volumes, sources and your recommendation.

**2. Backlink strategy:** Explain exactly how you would get relevant websites to link to our art lighting guides.

**3. Proof:** Show me actual SEO results you've achieved, preferably with Google Search Console data, examples of rankings improved and links you've earned.

No generic introductions. No long agency presentations. No vague promises.

**I want someone who knows what they're doing, thinks independently and can actually execute.**

If you're the real deal, your application will make that obvious.

I am looking for an experienced digital marketing freelancer or agency to help grow Elyff Events, a Singapore-based events company, into a recognised B2B corporate events brand. The objective is to increase brand awareness among Singapore companies, attract corporate clients and generate consistent qualified enquiries and bookings. I am looking for expertise in technical SEO, local SEO, GEO (Generative Engine Optimisation), AEO (Answer Engine Optimisation), Google search visibility, AI-powered search optimisation for ChatGPT and Perplexity, competitor analysis, keyword research, website optimisation, content marketing, LinkedIn marketing and B2B lead generation. The ideal candidate should conduct a comprehensive website and digital presence audit, develop and implement a 90-day growth strategy, and demonstrate measurable results in organic visibility, AI search discovery, corporate leads and conversions. Experience in Singapore's corporate market and B2B events industry is preferred. Please provide relevant case studies, your proposed strategy, deliverables, timeline and transparent pricing for the initial audit, implementation and ongoing monthly support. Website: https://elyffevents.com.sg/

Skills: Internet Marketing, SEO, Link Building, Marketing, Google Analytics, Digital Marketing, Content Marketing, Lead Generation

My website’s new homepage must instantly build trust with senior decision-makers at large organisations. The copy has to open with a confident headline, move quickly into our credentials, showcase past results and qualifications, then lead visitors toward an unmistakable call-to-action—all while remaining SEO-friendly.

Here is what I need from you:
• A complete content map for the hero, service snapshot, proof section (case studies, stats, awards), and final CTA panel.
• Compelling, benefit-oriented micro-copy for buttons and forms.
• Title tag and meta description that echo the on-page message without keyword stuffing.
• Two revision cycles so I can fine-tune tone and emphasis after internal review.

Expect to receive current brand guidelines, draft wireframes, and a list of key achievements as soon as we start, and feel free to ask clarifying questions early—speed and accuracy are important. Once the final copy meets these checkpoints—clear headlines, proof-driven body text, strong CTA, and basic on-page SEO—I will sign off immediately and move it into development.

Skills: Website Design, SEO, Ghostwriting

Senior Digital Marketing Manager – B2B Marketplace | Meta Ads, Social Media & Analytics

About Equippo

Equippo AG is a Switzerland-based international marketplace specialising in used construction equipment, including excavators, wheel loaders, dumpers and other heavy machinery.

We connect equipment sellers and buyers across international markets, with a focus on transparency, trust and efficient equipment transactions.

Website: https://www.equippo.com

We are looking for a highly experienced, hands-on freelance Digital Marketing Manager to take ownership of our marketing activities and help us improve qualified lead generation, equipment sales and marketing profitability.

This is a long-term opportunity for someone who can work independently, manage multiple marketing channels and deliver measurable commercial results.

We are not looking for someone who specialises exclusively in social media or paid advertising. We need a commercially minded, full-stack digital marketer who can manage the overall marketing function.

Key Responsibilities

1. Marketing Strategy & Operations
- Take ownership of ongoing digital marketing activities, priorities and execution.
- Develop and implement cost-efficient marketing strategies focused on qualified leads, equipment sales and profitability.
- Manage marketing budgets and identify opportunities to reduce unnecessary spending.
- Coordinate with Sales, Operations and management.
- Independently identify problems, recommend solutions and implement improvements.

2. Paid Advertising – Meta Ads (Immediate Priority)
- Plan, launch, manage and optimise Facebook and Instagram advertising campaigns.
- Develop audience targeting, campaign structures, creatives and retargeting strategies.
- Set up and maintain conversion tracking, including Meta Pixel, GA4 and relevant CRM integrations.
- Optimise campaigns based on qualified leads, acquisition costs, sales conversions and ROAS.
- Manage advertising budgets efficiently.

Experience with Google Ads is also required for potential future expansion, but Meta Ads will be our initial priority.

3. Social Media Management & Content Creation
- Manage our presence across relevant social media platforms, including Facebook, Instagram, LinkedIn, YouTube and potentially TikTok.
- Develop content strategies, calendars and publishing schedules.
- Create or supervise professional posts, reels, short-form videos, graphics and advertising creatives.
- Transform existing equipment photos and videos into engaging content.
- Build brand awareness, trust and engagement among construction equipment buyers and sellers.
- Monitor content performance and continuously improve results.

4. Classifieds & Marketplace Advertising
This is an important part of the role.

- Manage advertising and listings across international construction equipment classifieds platforms.
- Analyse platform costs, leads, qualified leads and resulting equipment sales.
- Evaluate marketing performance using ROAS and other profitability metrics.
- Identify underperforming platforms and recommend budget reallocations.
- Help optimise advertising contracts, listing visibility and overall classifieds spending.
- Coordinate with internal teams to ensure advertised equipment and inventory information remain accurate.

5. Marketing Analytics & Performance Reporting
- Track marketing KPIs, including leads, qualified leads, conversion rates, cost per lead, acquisition costs, ROAS, revenue and sales performance.
- Analyse marketing spending against actual business results.
- Maintain and improve dashboards and reporting using Google Sheets, GA4, Looker Studio and CRM data.
- Identify wasted marketing spend and opportunities to improve profitability.
- Provide regular, actionable performance reports to management.

6. Marketing Processes & Automation
- Take over existing marketing workflows and recurring responsibilities.
- Improve operational efficiency through automation and better processes.
- Maintain clear documentation and reporting.
- Ensure marketing activities run smoothly with minimal supervision.

Required Experience & Skills

- At least 5 years of relevant digital marketing experience, preferably with responsibility for multiple marketing channels.
- Proven hands-on experience managing Meta Ads campaigns and delivering measurable commercial results.
- Strong analytical skills, particularly ROAS, conversion tracking, lead attribution and budget optimisation.
- Experience creating or managing social media content, including video and graphic creatives.
- Experience with B2B marketing, marketplaces, e-commerce or high-value products.
- Familiarity with Google Ads, GA4, Google Sheets and CRM systems such as HubSpot.
- Excellent written and spoken English.
- Ability to work independently, take initiative and manage priorities without constant supervision.

Additional advantages:
- Experience with construction equipment, industrial machinery or automotive markets.
- Experience managing international classifieds or marketplace advertising.
- Experience with Looker Studio, HubSpot and marketing automation.
- German or French language skills.

Working Arrangement

- Type: Remote, long-term freelance collaboration.
- Duration: More than 6 months, with an initial paid trial period.
- Start: Immediately, ideally by 2 November 2026.
- Availability: Approximately 25–35 hours per week.
- Working hours: At least 4 hours of overlap with Central European business hours.
- Target budget: USD 1,200–1,900 per month, depending on experience, availability and scope.
- Advertising spend: Separate from the freelancer's compensation.

We are open to working with an experienced individual or a small team led by one senior marketing professional.

If you use assistants or subcontractors, you must remain the main point of contact and take full responsibility for quality and results. Any subcontracting must be agreed in advance, and all personnel costs should be included in the proposed monthly retainer.

Important: Immediate Handover

Our current Head of Marketing will have their last working day on 13 November 2026.

We therefore need someone who can start quickly, participate in structured knowledge-transfer sessions and take over ongoing marketing responsibilities with minimal disruption.

After onboarding, you should be capable of managing the marketing function independently, with limited internal marketing supervision.

What Success Looks Like

- Existing marketing operations continue without interruption.
- Marketing spending is evaluated and optimised based on commercial performance.
- Meta Ads campaigns are launched and managed professionally.
- Social media content is created and published consistently.
- Classifieds performance is actively monitored and improved.
- Management receives clear reporting and actionable recommendations.
- Marketing contributes to qualified leads, equipment sales and improved profitability.

How to Apply

Please answer the following questions in your proposal:

1. Relevant experience: Have you independently managed the overall marketing function for a B2B, marketplace or e-commerce business? Please describe your responsibilities.

2. Performance marketing: Share a real example of a Meta Ads campaign you managed, including the advertising budget, results and how you measured commercial success.

3. Analytics and profitability: How would you evaluate multiple advertising platforms if some generated many leads but few actual sales?

4. Content creation: Please provide examples of social media posts, reels, videos or advertising creatives you personally created or managed.

5. Availability and pricing: Can you start immediately, work approximately 25–35 hours per week and overlap with European business hours? What monthly retainer would you propose?

6. Working structure: Would you perform the work yourself or with assistants? Which responsibilities would you personally handle?

Please include relevant case studies or examples of measurable results. Generic proposals without evidence of relevant experience will not be prioritised.

We are looking for a reliable, commercially minded marketing professional interested in building a long-term working relationship and taking genuine ownership of our marketing performance.