Brand Positioning Freelance Jobs

Find Brand Positioning jobs online. Work from home and earn money online.
Signup for free to get access to all filter attributes and instant notifications when new jobs are posted.
Setup filter
 



17 projects published for past 72 hours.
Job Title Budget
New Business Launch
not specified 6 hours ago
Client Rank - Risky

Payment method not verified
1 open job
no reviews
Registered at: 24/07/2024
US United States
Risky
Scope of project will be determined after the first meeting. This is a "Draft."

Scope of Project:

Website Content Revision/Creation:
Review and revise existing content for clarity, engagement, and SEO.
Create new content as needed for various pages and sections.

Social Media Development/Management:
Develop a content strategy and calendar for social media platforms.
Manage and schedule posts, engage with followers, and analyze performance metrics.

Press Release:
Draft, edit, and distribute press releases to relevant media outlets.
Ensure the press release aligns with overall brand messaging.

Event Launch:
Plan and execute event-related activities including promotion, logistics, and coordination.
Develop event materials and manage invitations and follow-ups.

Overall Brand Strategy:
Assess and refine brand positioning, messaging, and visual identity.
Create a comprehensive brand strategy that aligns with business goals and target audience.

Deliverables:
Updated website content
Social media content calendar and posts
Press release drafts and distribution
Event launch plan and materials
Brand strategy document

Timeline: TBD

Budget: TBD
Budget: not specified
6 hours ago
Job Title: Brand Strategist Needed for Storytelling, Mission, and Values Development
4 - 10 USD
7 hours ago
Client Rank - Good

Payment method verified
$448 total spent
9 hires , 2 active
6 jobs posted
100% hire rate, 1 open job
8.00 /hr avg hourly rate paid
5 hours
4.91 of 6 reviews
Registered at: 19/10/2023
US United States
Good
I am seeking a talented and experienced Brand Strategist to help me articulate my company’s story, mission, and values. I am in the early stages of building my brand and need someone who can craft compelling narratives and develop a strong brand identity. The ideal candidate will have a proven track record in brand strategy and exceptional writing skills.

**Responsibilities:**

- Develop a clear and compelling brand story that resonates with my target audience
- Define and articulate my company’s mission and values
- Collaborate with me to ensure the brand strategy aligns with my business goals
- Provide guidance on brand positioning and messaging

**Requirements:**

- Proven experience as a Brand Strategist, Brand Consultant, or similar role
- Exceptional writing and communication skills
- Ability to understand and translate business goals into a cohesive brand strategy
- Creative thinking and attention to detail
- Experience with start-ups or new businesses is a plus
Hourly rate: 4 - 10 USD
7 hours ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
Virtual Assistant with High Attention to Detail Needed for E-Commerce
not specified 15 hours ago
Client Rank - Excellent

Payment method verified
$55'413 total spent
48 hires , 17 active
59 jobs posted
81% hire rate, 2 open job
26.41 /hr avg hourly rate paid
1692 hours
4.26 of 27 reviews
Registered at: 05/07/2013
US United States
Excellent
Growing e-commerce/direct-to-consumer company specializing in outdoor goods is looking for an experienced and self-motivated virtual assistant to help with a variety of tasks:

Expanding our product offering:
Through creating new product listing pages (acquiring, editing, optimizing images, creating proper alt tags, and writing product descriptions & bullet points, along with associated SEO tags/markup.) General SEO knowledge is a must.

Helping with various account reconciliations during month end. Accounting & analysis skills are needed here.

Market Research: on various competitor offerings, pricing, brand positioning, and potential opportunities we can capitalize on.

Analyzing various performance reports in the business on an as needed business.

A high attention to detail, along with excellent written English is a must.

If you've read this far and are interested in joining our growing team please write in the top line of your submission:
"I'm a self starter, and want to join a team that's going to the next level."

Thank you for your time and interest.
Budget: not specified
15 hours ago
5 Year Business Plan for New Project
not specified 18 hours ago
Client Rank - Risky

Payment method not verified
1 open job
US United States
Risky
Describe what you need

We are seeking a skilled and experienced business strategist to create a comprehensive 5-year business plan for our new venture distributing Gold Collagen in the United States. Our target market includes exclusive spas and high-end retail stores, and we aim to establish a strong presence and reputation within this niche.

Expectations and Deliverables:
- Develop a detailed 5-year business plan that outlines market analysis, competitive landscape, marketing strategies, sales projections, and financial forecasts.
- Identify key opportunities and challenges in the US market for Gold Collagen distribution.
- Propose actionable strategies to penetrate and expand within high-end retail and spa channels.
- Create a robust marketing plan that highlights brand positioning and promotional tactics.
- Include milestones, timelines, and measurable objectives to track progress and success.
- Provide a comprehensive risk assessment and mitigation plan.

What We’re Looking For:
- Proven experience in creating successful business plans, would be of benefit if has previous experience within the beauty and wellness industry.
- Strong analytical skills with the ability to translate market research into strategic insights.
- Excellent communication skills and the ability to collaborate effectively with our team.
- A proactive and innovative mindset to identify unique opportunities in the market.
- Attention to detail and a commitment to delivering high-quality work.

Why You’ll Love Working With Us:
- We are passionate about our products and are dedicated to bringing innovative beauty solutions to our clients.
- Our team is collaborative, supportive, and values creative input.
- We offer a flexible working environment and are committed to fostering a positive and motivating atmosphere.
- You will have the opportunity to play a key role in a new and exciting project with significant growth potential.

Join us in this exciting journey to revolutionize the beauty and wellness industry with Gold Collagen!
Budget: not specified
18 hours ago
  • Upwork.com
  • Sales & Marketing, Lead Generation & Telemarketing
Online Brand Statement Consultancy for company in the Arts, Culture, and Public Art Industry
22 - 83 USD
20 hours ago
Client Rank - Good

Payment method verified
$3'824 total spent
12 hires , 2 active
26 jobs posted
46% hire rate, 4 open job
8.76 /hr avg hourly rate paid
118 hours
4.35 of 9 reviews
Registered at: 27/09/2018
IN India
Good

Description:
We are seeking an experienced brand consultant with a strong background in the arts, culture, and public art industry to help us evaluate and refine our brand positioning and strategy. Our goal is to ensure that our brand statement aligns with industry standards and effectively communicates our unique value proposition within the creative sector.

Responsibilities:
• Review and analyze our current brand statement.
• Provide feedback on the clarity, coherence, and alignment of our brand statement with arts, culture, and public art industry standards.
• Offer strategic insights into our brand positioning within the creative and public art industry.
• Suggest improvements or alternatives to enhance our brand identity and market positioning.
• Deliver a concise report summarizing your findings and recommendations.

Current Brand Statement:

"[ At Dezart Public Art Agency, we believe in the power of creativity to solve problems and provoke thought. Our name, a fusion of “Design” and “Arts,” reflects this philosophy. We seamlessly integrate practical solutions with artistic expression to create inspiring urban spaces.
Since our journey began in 2013, Dezart has been proud to be the first established company in the UAE specializing in public art management and production. Inspired by a visit to the Berlin Wall, where our founder witnessed how what once was a symbol of division and suffering was transformed into a beacon of creativity, hope, and unity through art, we understand the profound impact of public art.
Dezart is dedicated to creating culturally rich urban environments, recognizing that culture is the foundation for building creative and sustainable communities. Our approach includes culturally relevant public artworks and community engagement, all enriched by site-specific contemporary designs.
We collaborate with a diverse array of creative talents—including muralists, sculptors, urban designers, architects, graphic designers, cultural strategists, and more—to bring artistic vibrancy to cityscapes. By partnering with local and international artists, we blend diverse perspectives to weave public artworks into the urban fabric, enriching communities, fostering cultural appreciation, and creating spaces that invite connection and reflection.
We believe in the power of collaboration and partnership. Together, we can understand your vision to bring innovative solutions to urban spaces. Let’s work together to transform our public spaces into extraordinary public museums.
Join us in this journey. Dezart Public Art Agency—where design meets art.]"


Requirements:
• Proven experience in brand consultancy, particularly within the arts, culture, and public art industry.
• Strong understanding of brand positioning, strategy, and market trends in the creative sector.
• Ability to provide clear, actionable feedback and recommendations.
• Excellent communication skills, both written and verbal.
• Portfolio or examples of previous brand consultancy work in the arts and culture industry.

Preferred Qualifications:
• Experience working with public art projects or organizations.
• Knowledge of the latest trends and standards in the arts, culture, and public art industry.
• Ability to deliver insights within a short timeframe.


Application Instructions: Please submit your proposal along with:

• A brief overview of your experience and qualifications.
• Examples of previous work or case studies related to the arts, culture, and public art industry.
• Your approach to evaluating and refining brand statements.
Hourly rate: 22 - 83 USD
20 hours ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
Brand Development Specialist for Luxury Jewelry Brand
4,500 USD 1 day ago
Client Rank - Medium

Payment method verified
1 open job
AE United Arab Emirates
Medium
We are launching a bespoke luxury jewelry business based in Dubai, building on a 76-year family legacy in jewelry manufacturing and retail. We seek a highly skilled Brand Development Specialist to craft and refine our brand strategy, visual identity, and marketing collateral to position our brand as a leader in the luxury market.

1. Comprehensive Brand Strategy:

Brand Positioning: Develop a clear brand positioning statement that highlights the unique selling points such as heritage, craftsmanship, exclusivity, and innovation.

Brand Messaging: Craft consistent and compelling messaging that aligns with our values and appeals to our target audience.

2. Visual Identity:

Logo Design: Create a sophisticated and timeless logo that reflects the company’s luxury status.

Color Palette: Develop a rich color palette that evokes luxury.
Typography: Select elegant and classic fonts that convey sophistication and quality.

3. Marketing Collateral:

Product Catalog: Develop brochures, catalogs, and other printed materials that showcase the product catalog and brand story.

4. eCommerce Website Development:

Website Theme and Artifacts: Develop an eCommerce website theme and artifacts that match the brand positioning and visual identity.

Shopify Collaboration: Collaborate with technical specialists on Shopify-based website development to ensure that the website launch portrays the brand in the right light.

Requirements:
1. Proven experience in brand development and luxury branding.
2. Strong portfolio showcasing previous work in brand strategy, visual identity, and marketing collateral for luxury brands.
3. Experience in developing eCommerce website themes and collaborating with technical teams, particularly on Shopify.
4. Excellent understanding of luxury market trends and consumer behavior.
5. Ability to create visually appealing and high-quality designs that resonate with high-net-worth individuals.
6. Exceptional communication and project management skills.
Fixed budget: 4,500 USD
1 day ago
Graphic Designer for redesign of website, brand identity and logo
33 - 55 USD
1 day ago
Client Rank - Medium

Payment method verified
1 jobs posted
1 open job
no reviews
Registered at: 06/02/2024
US United States
Medium
A vintage retailer that wants to elevate and streamline its branding. The current logo and collateral was made in 2020 using Canva. I'm in my fourth year with my small business and I need a higher end and streamlined branded design for the entire business, from a complete overhaul of my website, collateral, branding template, and an updated logo. I need it all!

Task Breakdown for Salama Vintage Brand Redesign

Brand Identity and Logo Design
- Brand Identity Exploration: Conduct in-depth research on target audience, competitors, and industry trends.
- Mood Board Creation: Develop a visual mood board to define the desired aesthetic for the Salama Vintage brand.
- Logo Concept Development: Create multiple logo concepts that align with the defined brand identity and target audience.
- Logo Refinement: Refine selected logo concepts based on feedback and incorporate necessary adjustments.
- Logo Variations: Develop logo variations for different applications (print, digital, social media).
- Brand Guidelines: Create comprehensive brand guidelines outlining logo usage, color palette, typography, and imagery.

Website Redesign
- Website Audit: Conduct a thorough analysis of the existing website, identifying strengths, weaknesses, and areas for improvement.
- User Experience (UX) Mapping: Create user flow diagrams to optimize the website navigation and user experience.
- Website Structure: Develop a clear website structure and information architecture.
- Design Concepts: Create multiple design concepts for the website homepage and internal pages.
- Responsive Design: Ensure the website design is responsive and adapts to different screen sizes.
- Website Development: Collaborate with a web developer to implement the designed website.

Overall Brand Strategy
- Brand Positioning: Define the unique selling proposition (USP) for Salama Vintage.
- Target Audience Analysis: Identify and define the target audience for the rebranded store.
- Brand Story Development: Create a compelling brand story that resonates with the target audience.
- Visual Identity: Develop a cohesive visual identity that includes color palette, typography, imagery, and overall aesthetic.
- Brand Voice and Tone: Define the brand's personality and communication style.

Additional Considerations
- Product Photography: Coordinate product photography to align with the new brand aesthetic.
- Social Media Graphics: Design social media templates and graphics that reflect the rebranded image.
- Packaging Design: Develop packaging designs for products that align with the brand's elevated positioning.
- In-Store Design Elements: Create design concepts for in-store signage, displays, and overall atmosphere.
Hourly rate: 33 - 55 USD
1 day ago
Digital Marketing Manager
not specified 1 day ago
Client Rank - Medium

Payment method verified
$780 total spent
3 hires , 1 active
7 jobs posted
43% hire rate, 1 open job
40.00 /hr avg hourly rate paid
8 hours
no reviews
Registered at: 14/06/2021
US United States
Medium

Job Description:
As the Lead Digital Marketing Manager, you will be responsible for overseeing all digital marketing efforts to drive brand awareness, engagement, and conversions. You will lead a team of marketing professionals, collaborate with cross-functional teams, and directly manage and execute digital marketing campaigns. Your ability to multitask, attention to detail, and hands-on approach will be crucial to your success in this role.

Key Responsibilities:

• Campaign Design and Execution:
• Develop and implement comprehensive digital marketing strategies and campaigns across various channels (e.g., social media, email, SEO, PPC).
• Oversee the creation of engaging and compelling content for digital campaigns.
• Monitor and analyze campaign performance, making data-driven adjustments to optimize results.
• Brand Development:
• Lead brand positioning and messaging initiatives to ensure consistent and impactful brand representation.
• Collaborate with creative teams to develop and maintain brand guidelines.
• Drive brand awareness and loyalty through innovative digital marketing techniques.
• Project Management:
• Manage multiple digital marketing projects simultaneously, ensuring timely delivery and alignment with business objectives.
• Coordinate with internal and external stakeholders to ensure project success.
• Utilize project management tools to track progress, deadlines, and deliverables.
• Team Leadership:
• Mentor and lead a team of digital marketing professionals, fostering a collaborative and high-performance culture.
• Provide guidance and support to team members, promoting professional development and growth.
• Set clear performance goals and conduct regular performance reviews.
• Analytics and Reporting:
• Utilize analytics tools to track, measure, and report on the effectiveness of digital marketing campaigns.
• Provide actionable insights and recommendations based on data analysis.
• Present campaign performance reports to senior management and stakeholders.
• Continuous Improvement:
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Identify opportunities for innovation and improvement in digital marketing strategies.
• Implement new tools and technologies to enhance marketing efficiency and effectiveness.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 5+ years of experience in digital marketing, with a focus on campaign design, brand development, and project management.
• Proven ability to manage and execute multiple projects simultaneously.
• Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot).
• Excellent leadership and team management skills.
• Exceptional written and verbal communication skills.
• Creative thinker with a keen eye for detail.
• Proficiency in digital marketing tools and platforms (e.g., social media management tools, email marketing software, CMS).
Budget: not specified
1 day ago
LinkedIn Profile Makeover for Crypto Entrepreneur Launching a Decentralized Launchpad Platform
not specified 2 days ago
Client Rank - Medium

Payment method verified
19 jobs posted
11% hire rate, 3 open job
no reviews
Registered at: 27/09/2023
Medium
I am seeking an experienced LinkedIn profile optimization specialist to help create a compelling and professional LinkedIn profile from scratch. The goal is to build a strong personal brand that will attract potential investors and team members for my new project, a decentralized launchpad platform for crypto projects (working title).

Goals:
Create a professional LinkedIn profile that highlights my entrepreneurial journey and transferable skills.
Showcase my passion for the launchpad project and the blockchain industry.
Build credibility and attract potential investors and collaborators.
Tasks:

Profile Development:

Craft a concise and impactful LinkedIn summary that highlights my key accomplishments and vision for the project.
Emphasize my experience in running various businesses in different fields, including commerce, agriculture, and car rental.
Craft a professional headline that captures my role as the founder of the launchpad and the essence of the project.
Develop detailed descriptions of my past roles and achievements, showcasing my business management skills and entrepreneurial spirit.
Brand Positioning:

Position me as a credible and forward-thinking entrepreneur in the crypto and DeFi space.
Highlight the mission, vision, and potential impact of the decentralized launchpad platform.
Showcase my thought leadership on industry trends and innovation.
Include relevant keywords and industry-specific terms to optimize searchability.
Content Creation:

Create a series of engaging LinkedIn posts that introduce the launchpad, share insights about the DeFi space, and highlight key milestones.
Develop a content calendar for regular updates and thought leadership posts.
Visual Enhancements:

Advise on or design a professional profile photo and background image that align with my brand.
Ensure all visual elements are consistent and professional.
Network Building:

Provide strategies for building a relevant and engaged LinkedIn network.
Identify key groups, influencers, and connections in the crypto and DeFi space.
Required Skills and Experience:

Proven experience in creating and optimizing LinkedIn profiles, especially for entrepreneurs and professionals in the crypto or tech industry.
Excellent writing and storytelling skills.
Strong understanding of personal branding and digital marketing.
Strong understanding of the unique challenges and opportunities faced by entrepreneurs in the crypto space.
Familiarity with the crypto and DeFi space is a plus.
Ability to create visually appealing and professional LinkedIn profiles.
Preferred Qualifications:

Experience working with startup founders or entrepreneurs.
Knowledge of SEO and keyword optimization for LinkedIn profiles.
Background in marketing or communications.
Budget: not specified
2 days ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
Brand Identity Design & Strategy Needed for Consulting Service
1,700 USD 2 days ago
Client Rank - Medium

Payment method verified
1 open job
no reviews
Registered at: 20/07/2024
US United States
Medium
We are seeking a talented Brand Identity Designer to develop a compelling and cohesive brand strategy for our new consulting service. The ideal candidate will have a strong portfolio showcasing their expertise in brand development, visual identity design, and strategic thinking. We are looking for someone who can create a unique and memorable brand identity that resonates with our target audience and aligns with our business goals.

Key Responsibilities:

- Conduct brand discovery sessions to understand our business, target audience, and goals.
- Develop a comprehensive brand strategy, including brand positioning, messaging, and voice.
- Design a visually appealing and cohesive brand identity, including logo, color palette, typography, and other visual elements.
- Create brand guidelines to ensure consistency across all marketing materials and touchpoints.
- Collaborate with our other contractors to ensure the brand identity aligns with our overall business strategy.

Requirements:

- Proven experience in brand identity design and strategy.
- Strong portfolio showcasing successful brand identity projects.
- Excellent communication skills and the ability to work collaboratively.
- Attention to detail and a commitment to delivering high-quality work on time.

Preferred Qualifications:

- Experience with graphic design tools (e.g. Figma, Adobe Creative, Sketch).
- Familiarity with market research and analysis to inform brand strategy.
- Ability to create compelling brand narratives and messaging.
- Previous experience working with startups or consulting services.

Project Details:

Type: Freelance/Contract
Duration: Will vary based on integrating with current design ideas. Possible to complete this within a week.
Budget: Negotiable based on experience and scope of work

How to Apply:

Please submit your portfolio, a brief introduction, and any relevant case studies or client testimonials.
We look forward to working with a creative and dedicated designer who can help us establish a strong and memorable brand identity.
Fixed budget: 1,700 USD
2 days ago
Branding Strategy Consultant for AI Company
100 USD 2 days ago
Client Rank - Excellent

Payment method verified
$6'352 total spent
56 hires
181 jobs posted
31% hire rate, 3 open job
7.37 /hr avg hourly rate paid
584 hours
4.69 of 50 reviews
US United States
Excellent
We are seeking a skilled branding strategy consultant to develop a comprehensive brand strategy for our AI company. The consultant will work closely with our team to understand our company's vision, target market, and unique value proposition. Responsibilities include conducting market research, identifying brand positioning, developing brand guidelines, and creating a compelling brand story. The ideal candidate should have a solid background in branding, preferably in the technology industry. Excellent communication and analytical skills are a must. This is a great opportunity to make a significant impact on our company's brand identity and market presence.

A great portfolio project for branding experts looking to build their client base. Open to revenue sharing options relevant to scope and comp band scenarios.
Fixed budget: 100 USD
2 days ago
Advertising Officer - Paid Ads Management - Google - Bing - Pinterest
15 - 25 USD
2 days ago
Client Rank - Excellent

Payment method verified
$15'227 total spent
217 hires , 10 active
668 jobs posted
32% hire rate, 12 open job
5.58 /hr avg hourly rate paid
1863 hours
4.91 of 204 reviews
JO Jordan
Excellent
Our company is a provider of steel structures, committed to delivering high-quality solutions to our B2C and B2B clients. We are expanding our team and are looking for a dynamic Ads Officer with a strong background in SEO, and paid ads management to join us.

Job Description:
You will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services. You will enhance brand awareness, drive website traffic, and acquire leads/customers. This role demands a creative and analytical mindset to manage SEO strategies, paid advertising campaigns, and overall brand positioning.

Key Responsibilities:
- Develop and execute comprehensive marketing plans that align with business goals.
- Manage SEO strategies to improve organic search rankings and drive traffic.
- Oversee paid advertising campaigns (Google Ads, social media ads) to ensure optimal performance.
- Track and analyze key performance indicators (KPIs) such as CTR, conversion rates, CPC, CPA, campaign spend, ROI, bounce rate, average session duration, page views per session, heatmaps performance, page load time, mobile friendliness, and technical errors.
- Analyze geographic performance to optimize CPC by location.
- Monitor website metrics including traffic, conversion rates by channel, and overall performance.
- Manage email marketing campaigns focusing on metrics like the number of emails sent, open rates, CTR, and effectiveness.
- Oversee referral programs, tracking metrics such as program registrants, engagement rates, number of referrals, conversion rates, referral revenue, incentives, ROI, participant satisfaction, and growth rates.
- Collaborate with the sales team to align marketing strategies with sales objectives.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in brand management, SEO, and paid ads management.
- Strong analytical skills with the ability to interpret data and trends.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Hotjar, Crazy Egg).
- Experience with email marketing platforms and CRM systems.
- Excellent communication and project management skills.
- Ability to work independently and as part of a team.
- Creative thinker with a results-driven approach.
Hourly rate: 15 - 25 USD
2 days ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
Strategy for US Market Entry
250 USD 2 days ago
Client Rank - Good

Payment method verified
$1'909 total spent
7 hires , 1 active
21 jobs posted
33% hire rate, 1 open job
15.00 /hr avg hourly rate paid
45 hours
5.00 of 6 reviews
IE Ireland
Good
We are seeking a skilled Marketing Strategist to develop a comprehensive strategy for launching and establishing a contemporary artist's brand in the US market. The artist, known for vibrant, abstract art, has experienced significant success in the Irish market, with a strong following among women aged 25-65. The product range includes original art pieces, prints, and apparel, which have gained traction through Instagram and collaborations with Irish influencers.

Responsibilities:

Market Research & Analysis:

Conduct in-depth market research to understand the US contemporary art scene, consumer preferences, and competitive landscape.
Identify potential target demographics, key trends, and niche opportunities for the artist's work in the US.
Marketing Strategy Development:

Develop a tailored marketing strategy that includes both online and offline components to build brand awareness and drive sales.
Suggest digital marketing tactics such as SEO, social media marketing, influencer partnerships, and paid advertising campaigns.
Create a plan for leveraging existing traction from the Irish market to establish credibility and brand identity in the US.
Channel Strategy:

Evaluate the best online sales platforms for prints and apparel, considering factors like shipping logistics, cost, and market reach.
Etsy Platform Evaluation: Assess the potential of Etsy as a primary sales channel, given its success with similar artists. Analyze market positioning, listing optimization, pricing strategies, and promotional opportunities on the platform.
Explore opportunities for collaboration with US-based influencers, galleries, and boutique shops.
Provide insights into navigating the challenges of entering major US department stores and suggest alternative retail strategies.
Brand Positioning & Messaging:

Develop compelling messaging and brand positioning that resonates with the US target market.
Ensure consistency in brand communication across all channels, highlighting the unique aspects of the artist's work and its appeal to the target demographic.
Implementation & Monitoring:

Create an actionable implementation plan with clear timelines and measurable objectives.
Develop metrics and KPIs to monitor the effectiveness of the marketing strategy and adjust tactics as needed.
Requirements:

Proven experience in developing and executing marketing strategies, preferably in the art, fashion, or lifestyle sectors.
Strong understanding of the US market dynamics, particularly in relation to art and lifestyle products.
Experience in digital marketing, including social media, SEO, influencer marketing, and online sales channels.
Familiarity with Etsy, including market positioning, listing optimization, and promotional tools.
Excellent communication and project management skills.
Creative thinking and a passion for contemporary art are highly desirable.
To Apply:

Please provide a brief proposal outlining your approach to this project, relevant experience, and any case studies of similar work, particularly involving Etsy or similar platforms. Include a timeline and estimated budget for your services. We look forward to your creative and strategic insights to help bring this vibrant artist's work to the US audience!
Fixed budget: 250 USD
2 days ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
Online Brand Statement Consultancy for company in the Arts, Culture, and Public Art Industry
100 USD 2 days ago
Client Rank - Good

Payment method verified
$1'721 total spent
12 hires , 2 active
24 jobs posted
50% hire rate, 3 open job
8.83 /hr avg hourly rate paid
51 hours
4.35 of 9 reviews
IN India
Good

Description:
We are seeking an experienced brand consultant with a strong background in the arts, culture, and public art industry to help us evaluate and refine our brand positioning and strategy. Our goal is to ensure that our brand statement aligns with industry standards and effectively communicates our unique value proposition within the creative sector.

Responsibilities:
• Review and analyze our current brand statement.
• Provide feedback on the clarity, coherence, and alignment of our brand statement with arts, culture, and public art industry standards.
• Offer strategic insights into our brand positioning within the creative and public art industry.
• Suggest improvements or alternatives to enhance our brand identity and market positioning.
• Deliver a concise report summarizing your findings and recommendations.

Current Brand Statement:

"[ At Dezart Public Art Agency, we believe in the power of creativity to solve problems and provoke thought. Our name, a fusion of “Design” and “Arts,” reflects this philosophy. We seamlessly integrate practical solutions with artistic expression to create inspiring urban spaces.
Since our journey began in 2013, Dezart has been proud to be the first established company in the UAE specializing in public art management and production. Inspired by a visit to the Berlin Wall, where our founder witnessed how what once was a symbol of division and suffering was transformed into a beacon of creativity, hope, and unity through art, we understand the profound impact of public art.
Dezart is dedicated to creating culturally rich urban environments, recognizing that culture is the foundation for building creative and sustainable communities. Our approach includes culturally relevant public artworks and community engagement, all enriched by site-specific contemporary designs.
We collaborate with a diverse array of creative talents—including muralists, sculptors, urban designers, architects, graphic designers, cultural strategists, and more—to bring artistic vibrancy to cityscapes. By partnering with local and international artists, we blend diverse perspectives to weave public artworks into the urban fabric, enriching communities, fostering cultural appreciation, and creating spaces that invite connection and reflection.
We believe in the power of collaboration and partnership. Together, we can understand your vision to bring innovative solutions to urban spaces. Let’s work together to transform our public spaces into extraordinary public museums.
Join us in this journey. Dezart Public Art Agency—where design meets art.]"


Requirements:
• Proven experience in brand consultancy, particularly within the arts, culture, and public art industry.
• Strong understanding of brand positioning, strategy, and market trends in the creative sector.
• Ability to provide clear, actionable feedback and recommendations.
• Excellent communication skills, both written and verbal.
• Portfolio or examples of previous brand consultancy work in the arts and culture industry.

Preferred Qualifications:
• Experience working with public art projects or organizations.
• Knowledge of the latest trends and standards in the arts, culture, and public art industry.
• Ability to deliver insights within a short timeframe.


Application Instructions: Please submit your proposal along with:

• A brief overview of your experience and qualifications.
• Examples of previous work or case studies related to the arts, culture, and public art industry.
• Your approach to evaluating and refining brand statements.
Fixed budget: 100 USD
2 days ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
PR Freelancer for US Expansion
2,000 USD 2 days ago
Client Rank - Risky

Payment method not verified
1 open job
FR France
Risky
Be Dandy is seeking a PR freelancer to assist with their US expansion efforts. The freelancer will be responsible for developing a comprehensive PR strategy to increase brand awareness and drive media coverage. Key tasks include crafting compelling press releases, building relationships with media outlets, and pitching stories that highlight the company's unique value and vision. The ideal candidate should have a strong background in PR and a proven track record of securing high-quality media placements. Excellent written and verbal communication skills are essential.
Relevant skills:
- PR strategy development
- Press release writing
- Media relationship building
- Story pitching
- Brand positioning
- Excellent communication skills
Fixed budget: 2,000 USD
2 days ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
PR Freelancer for US Expansion
2,000 USD 2 days ago
Client Rank - Risky

Payment method not verified
1 open job
FR France
Risky
Be Dandy is seeking a PR freelancer to assist with their US expansion efforts. The freelancer will be responsible for developing a comprehensive PR strategy to increase brand awareness and drive media coverage. Key tasks include crafting compelling press releases, building relationships with media outlets, and pitching stories that highlight the company's unique value and vision. The ideal candidate should have a strong background in PR and a proven track record of securing high-quality media placements. Excellent written and verbal communication skills are essential.
Relevant skills:
- PR strategy development
- Press release writing
- Media relationship building
- Story pitching
- Brand positioning
- Excellent communication skills
Fixed budget: 2,000 USD
2 days ago
  • Upwork.com
  • Sales & Marketing, Marketing, PR & Brand Strategy
Creative Director needed for a US based brand
10 - 20 USD
4 months ago
Client Rank - Excellent

Payment method verified
$45'286 total spent
68 hires , 54 active
106 jobs posted
64% hire rate, 7 open job
7.30 /hr avg hourly rate paid
5565 hours
4.35 of 25 reviews
Registered at: 22/12/2020
NL Netherlands
Excellent
We are looking for a Native English speaker to join us and assist us in connecting with our creative talents.

As a Creative Director on our team, you'll be the driving force behind conducting interviews, engaging in lively chats, and ensuring our newly launched supplement reaches its full potential.

If you have previous experience as a Creative Director in a professional setting, we encourage you to apply.

Additionally, we kindly request applicants to submit a brief video introducing yourself, sharing your relevant experience, and outlining how you can contribute to our team.

Thank you for considering this opportunity.

We look forward to receiving your application.
Skills: Video Commercial, Ad Campaign, Creative Brief, Digital Ad Campaign, Brand Identity, Creative Strategy, Branding, Brand Positioning, Brand Guidelines, Brand Strategy
Hourly rate: 10 - 20 USD
4 months ago
  • Upwork.com
  • Design & Creative, Graphic, Editorial & Presentation Design
Related freelance jobs queries: