Boost Your Search Engine Marketing Strategy

I am looking for a hands-on Google Ads expert to assist with the setup, QA, and launch readiness of 3 Google Ads accounts for hospitality venues.

The 3 Google Ads accounts represent three independently run locations of the same hospitality business. All locations are promoting the same event and require campaigns focused on driving bookings and website visits, while keeping accounts separate for billing, reporting, and location targeting.

This role is focused on technical setup, validation, and efficiency, not client communication or long-term management. I remain the account owner and strategist.

All campaigns must be created in a paused or draft state only. Final budgets, bidding strategies, conversion selection, and campaign launch will be handled by me.

Scope of work:
You will assist with the following tasks:

- Review Google Ads account structure across 3 separate accounts and assist with draft-only campaign builds (paused, no live spend)

- Support Search campaign builds only (no Display or Performance Max).
- Keyword research support, including negative keyword lists.
- Review and refine multiple ad copy variations.
- Validate GA4 → Google Ads conversion tracking.
- Confirm GTM tags and conversions are firing correctly.
- Review location extensions and assets.
- Complete a full QA pass before campaigns go live.
- Flag setup issues and improvement opportunities clearly.
- No campaigns are to be launched or enabled. No budget or billing changes are required as part of this task.

Access provided:
- Access via Google Ads Manager (MCC) account only.
- GA4, GTM, and Business Profile access as required
- Clear campaign goals, venue details, and direction supplied

What I am looking for:
- Proven experience setting up Google Ads from scratch
- Strong understanding of GA4 and Google Tag Manager
- Comfortable working inside Manager (MCC) accounts
- Able to self-manage tasks and communicate clearly in writing
- Detail-oriented and process-driven
- Nice to have
- Multi-location or venue-based campaign experience
- Hospitality, tourism, or retail background
- Experience auditing existing tracking setups

Deliverables:
- Campaigns confirmed as launch-ready
- Confirmation of tracking accuracy
Short written QA summary outlining:
- What was checked
- Any issues found
- Recommended improvements

Timeline:
- Immediate start
- Estimated effort: 5–6 hours

One-off job, with potential for future work

• When checking GA4 - Google Ads conversion tracking, what are the first three things you verify before launch? Describe a common GTM or conversion tracking issue you frequently see and how you diagnose it.

I’m looking for professional support to finalize the technical formatting of my book for Amazon KDP.

The manuscript is complete. I need help specifically with:
– Correct margins and layout according to KDP requirements
– Interior PDF formatting for Paperback and Kindle
– Ensuring the files pass KDP review without errors

This is a technical task only. Content and text are already finalized.

I’m looking for someone with proven experience and references in Amazon KDP publishing. Please include examples of similar books you’ve worked on, your estimated timeline, and your fee.

Thank you.

Independent Google Ads expert needed for a forensic audit / 2nd opinion of our ecommerce account (BlanksBoutique.com). We spend ~$5,000/month and run Performance Max + Shopping (and Search). I want to evaluate whether our current agency is running the account correctly and specifically detect/stop brand query leakage (brand cannibalization).

Scope must include:

Brand Leakage / Cannibalization Report: pull search terms for last 30 + last 90 days, build a brand term list (company name, domain, misspellings, abbreviations like “BB”), and deliver a pivot by Campaign showing brand queries served by non-brand campaigns with Campaign, Match Type, Clicks, Impr, Cost, Conversions, Conv Value/ROAS.

Brand Protection Plan: negatives + match strategy to prevent brand bleed across Search and Shopping/PMax as much as platform allows (and explain PMax limitations + mitigations).

Structure Review: campaign taxonomy (Brand/Nonbrand/Competitor/Shopping/PMax), keyword/match hygiene, negatives, budgets, bidding strategy, targeting settings (geo/device/daypart/audiences).

PMax + Shopping checks: PMax vs Shopping role definition, Merchant Center/feed health (disapprovals, GTIN/MPN, shipping/tax), and segmentation recommendations.

Conversion integrity: confirm primary conversions, remove duplicates, verify attribution/GA4 imports/revenue accuracy (and enhanced conversions status if applicable).

Agency scorecard + roadmap: what’s right/wrong and a prioritized action plan (Now 1–7 days / Next 2–4 weeks / Later 1–3 months).

Deliverables:

Google Sheet/Excel with the brand leakage pivot + recommended negatives + proposed campaign map.

Written summary (2–6 pages) with findings + prioritized roadmap.

30–60 minute walkthrough call.

Access: start with read-only Google Ads + Merchant Center. No changes without written approval.

Necesito un especialista en tracking analytics y Meta Ads para profesionalizar las campañas de nuestros eventos corporativos.
Alcance del proyecto:
Fase 1 - Setup Inicial (una vez):

Configuración completa de Google Tag Manager (GTM)
Implementación de Google Analytics 4 (GA4)
Instalación de Meta Pixel + Conversions API
Configuración de eventos personalizados (vistas, clicks agenda, compra, formularios)
Testing y validación
Documentación del setup

Fase 2 - Etiquetado de Landings:
Implementación de tracking en landings WordPress de eventos (aprox. 4)
Landings muy sencillas con: página de aterrizaje, agenda, compra, pequeñas bios de ponentes
Fase 3 - Gestión Mensual de Campañas Meta (opcional):

Estrategia y configuración de campañas en Instagram/Facebook
Creación de audiencias segmentadas y lookalikes
Copys publicitarios (3 variantes/campaña)
Optimización diaria
A/B testing
Remarketing
Busco:

Experiencia demostrable en GTM, GA4 y Meta Pixel
Portfolio con eventos/landings similares
Buen nivel de español (para copys de ads)

Who We Are

We are the first AI-informed Google Ads automation platform built specifically for the addiction treatment industry.

We turn complex Google Ads management into a simple, subscription-based experience for treatment facilities that want to grow without paying high agency fees.

Our software handles a lot of the heavy lifting. We are building a lean team around it to make sure campaigns stay healthy, compliant, and performing as expected.


What We Need

We are looking for an experienced Google Ads professional to monitor active campaigns across multiple accounts.

This role is not about building campaigns from scratch or owning high level strategy. It is about day-to-day oversight, catching issues early, and making clean, consistent optimizations inside a defined process.


What You Will Be Doing

- Monitoring Google Ads accounts daily
- Catching issues like CPC spikes, performance anomalies in certain geographies, drops in conversions or impression share, budget pacing problems, or disapproved ads
- Making routine adjustments to bids, budgets, and ad status
- Watching for policy or compliance risks and escalating when needed
- Documenting processes and creating checklists
- Keeping clear notes and communicating issues to the internal team


Ideal Candidate Profile

This role is a good fit if you:

- Have at least 4 years of hands-on Google Ads experience
- Have worked on lead generation campaigns
- Understand cost control practices in higher CPC environments
- Understand Google Ads policies and account health
- Are insanely detail-oriented and proactive
- Communicate clearly in written and spoken English
- Are comfortable working as a remote contractor

Nice to have:

- Experience in regulated or sensitive industries like healthcare, legal, or finance
- Experience in monitoring or optimizing accounts rather than building everything from scratch
- Familiarity with SaaS or subscription-based products


What’s In It for You

- Fully remote contractor role
- Ongoing work with stable expectations
- No sales or client-facing responsibilities
- Clear scope and defined responsibilities
- Opportunity to work with AI-driven advertising technology
- Room to grow as the company scales

Compensation will be competitive and based on experience and location. Details will be discussed during the interview process.

I’m looking for a Google Ads Specialist to perform a one-time fix for Google Ads conversion tracking. Conversions are not being recorded, and the tracking tag appears to be incorrectly configured. The task involves identifying the issue, correcting the setup, and ensuring conversions are tracked properly.

• Describe your recent experience with similar projects

I am NOT looking to run Google ads. This is not a PPC job. Please do NOT send me proposals to run Google ads.

Google Shopping:
I only want you to look at the (3) medical products I have listed, analyze them, conduct KW research based on the competition, make professional recommendations on text and pics, and optimize the listings so they are easily found organically.

We are a U.S.-based nonfiction book publishing company with strong reviews and a growing catalog of books for girls and women, including topics such as growing-up, body confidence, wellness, and healthy aging.

We are hiring an experienced Pinterest Manager to get our Pinterest account off the ground and scale it strategically. This role will begin as a paid trial and may convert into a long-term monthly contract.

This is not a beginner role, not a training opportunity, and not a template-based Pinterest package. You must already understand Pinterest deeply and be able to execute independently with minimal direction.

Pinterest is a search engine first, not a social media platform. We are looking for someone who understands Pinterest SEO, keyword intent, and long-term organic growth. You must be confident in Pinterest keyword research and search-based strategy, optimizing profiles, bios, boards, board descriptions, pin titles, and pin descriptions for discoverability.

You should understand how Pinterest content compounds over time and how to build boards and pins that align with search intent, not trends.

You will be responsible for creating clean, elegant, and high-performing Pinterest pins that are visually strong, on brand, and conversion-focused. You should be highly proficient in Canva and familiar with professional workflows using tools such as Tailwind, Pin Generator, and native Pinterest scheduling. You must understand Pinterest best practices, ethical growth methods, and how to scale pin volume without triggering spam signals or quality loss.

This role includes pin creation, SEO optimization, scheduling, and strategic scaling. We will start at approximately 2–3 pins per day and increase over time to 15–25 pins per day. You must be comfortable producing and managing this volume consistently and sustainably. Bonus (not required but strongly preferred): the ability to assist with SEO-friendly blog content using AI to increase pin inventory and maximize content leverage.

To be considered, your proposal must clearly include the following: your years of Pinterest management experience and the types of accounts you have managed; a concise explanation of how you approach Pinterest SEO and keyword research; how many pins you can personally create and schedule per day; confirmation that you can scale to 20–25 pins per day; links to Pinterest accounts you have managed; 3–5 examples of pins you personally designed (not a team member’s unless clearly disclosed); your monthly rate and exactly how many pins it includes; what is included beyond pin creation (SEO, board optimization, scheduling, analytics, etc.); the tools you actively use; whether you personally do the work or outsource any portion; and how many clients you are currently managing.

We do not work with engagement pods, purchased traffic, spam tactics, recycled templates, or misrepresented experience. Transparency, consistency, and long-term growth matter to us.
.
To confirm that you read this post carefully and are detail-oriented, start your proposal with the exact phrase: “Pinterest is a search engine, not a social media platform.” Proposals that do not include this phrase or fail to address all required points will not be reviewed.

Google Ads, Tracking, Merchant Center & Publisher Specialist

Luxury Watches & Bespoke Dial Design (GCC Focus)

Job Overview

We are seeking a highly experienced Google Ads, Tracking, Merchant Center & Publisher Specialist to manage and optimise Google-led performance for a live luxury watches and bespoke dial design website.

This role is hands-on, accountability-driven, and conversion-focused. You will own the entire Google ecosystem — from Performance Max and Search to Merchant Center, GA4, Tag Manager, Publisher Center, and Reader Revenue Manager.

This is not a setup-only role. Campaigns, tracking, and infrastructure already exist. We require someone who can audit, optimise, troubleshoot, and continuously improve performance, with a strong understanding of luxury customer journeys, particularly in the Middle East.

⸻

Core Responsibilities

1. Tracking, Attribution & Customer Journey Ownership

You are fully responsible for ensuring accurate end-to-end tracking across the website.
• Google Tag Manager setup, auditing, debugging, and maintenance
• Google Analytics 4 configuration, validation, and conversion mapping
• Full customer journey tracking (entry → engagement → enquiry → conversion)
• Conversion tracking for:
• Contact / enquiry forms
• WhatsApp clicks
• Call clicks
• High-intent page interactions
• Debugging and validation using GTM Preview, GA4 DebugView, and Google Ads tools
• Ability to work directly in WordPress (including light coding) to ensure all tags fire correctly

If tracking breaks or data is inaccurate, you are expected to identify the issue, fix it, and report it proactively.

⸻

2. Google Ads & Performance Max Management
• Manage and optimise existing Google Ads campaigns
• Performance Max campaigns focused on GCC markets
• Search campaigns built around high-intent luxury and bespoke keywords
• Budget efficiency optimisation and waste reduction
• Creative, copy, and landing-page alignment
• Ongoing testing to improve enquiry quality and conversion rates

Current Daily Budgets
• Performance Max (GCC): £2/day
• Search campaigns: £10/day

Low budgets require precision, structure, and disciplined optimisation.

⸻

3. Google Merchant Center (Critical Responsibility)

You will fully manage and maintain Google Merchant Center.
• Ensure Merchant Center is correctly connected to Google Ads
• Monitor, diagnose, and resolve feed errors and disapprovals
• Optimise product feeds (titles, descriptions, images, categorisation)
• Maintain compliance without diluting luxury positioning
• Control product eligibility for Performance Max campaigns
• Monitor product-level performance and feed quality

Merchant Center must remain clean, compliant, and conversion-ready at all times.

⸻

4. Google Publisher Center & Reader Revenue Manager

You will manage article distribution and audience capture.
• Set up and maintain Google Publisher Center
• Publish website articles via RSS feeds or section URLs
• Define and manage content sections (e.g. Bespoke Dials, Art & Time, Editorial)
• Ensure articles are indexed and distributed correctly
• Set up and manage Reader Revenue Manager (RRM)
• Implement newsletter / registration prompts where appropriate
• Ensure RRM is tracked correctly via GA4 and GTM
• Connect content performance with ads and audience building

This role requires understanding how content supports conversion, authority, and first-party data, not just traffic.

⸻

5. Regional & Luxury Market Focus

Strong understanding of luxury buyer behaviour, especially in the Middle East.

Primary Markets
• UAE (Dubai, Abu Dhabi)
• Saudi Arabia (Riyadh, Jeddah)
• Qatar (Doha)

Secondary Markets
• Kuwait (Kuwait City)
• Bahrain (Manama)

Cost-efficient awareness market
• Oman (Muscat)

You should be comfortable localising messaging, creatives, and content for GCC audiences.

⸻

6. Creative & Asset Awareness
• Basic graphic and editing skills (cropping, resizing, light optimisation)
• Ability to choose or adapt the right image, video, or article per region
• Understanding of luxury visual standards and brand positioning

⸻

What Success Looks Like
• Accurate, fully firing tracking and attribution
• Clean, compliant, optimised Merchant Center
• Clear visibility of customer behaviour and intent
• Improved enquiry quality (not just traffic volume)
• Proactive optimisation without micromanagement
• Clear weekly insights: what’s working, what isn’t, and what’s next

⸻

Required Experience
• Proven experience marketing luxury watches or high-value bespoke products
• Strong working knowledge of:
• Google Ads
• Performance Max
• Google Merchant Center
• Google Analytics 4
• Google Tag Manager
• Google Publisher Center
• Reader Revenue Manager
• Experience working efficiently with low daily budgets
• Comfortable working independently with accountability
• Clear, structured communication and reporting

⸻

Deliverables & Reporting
• Verified tracking across all key user actions
• Merchant Center audit and ongoing optimisation
• Performance Max and Search campaign optimisation
• Publisher Center and RRM functioning correctly
• Weekly summary covering:
• Performance insights
• Tracking issues (if any)
• Optimisation actions taken
• Next-step recommendations

⸻

To Apply

Please include:
1. Examples of luxury or high-value campaigns you have worked on
2. Your experience with Performance Max and Google Merchant Center
3. Confirmation you have worked with GA4 + GTM at an advanced level
4. Confirmation that you can work proactively without micromanagement
5. Your availability, working hours, and time zone

Applications without relevant experience will not be considered.

We’re running Google Ads campaigns targeting B2B companies in the medical, dental, and healthtech industries — specifically for product development, prototyping, and manufacturing.

Our business (https://kii.am) specializes in turning complex ideas into real-world devices. We already have an active Search campaign with long-tail keywords, sitelinks, and extensions — but we want a Google Ads expert to audit, refine, and optimize it for high-quality lead generation.

🔍 Your Tasks Will Include:

Audit our Google Search campaign and keyword strategy

Recommend improvements to:

Keyword targeting & match types

Negative keywords

Ad copy & extensions

Bidding strategy and budget allocation

Identify opportunities to improve CTR and conversion quality

Make sure we’re aligned with B2B lead intent (not job seekers or general traffic)

✅ Ideal Background:

Google Ads certified

Experience with Search campaigns for B2B, hardware, medtech or dental sectors

Excellent grasp of long-tail keyword strategy

Familiar with conversion tracking and retargeting setup

Able to deliver a fast, high-quality audit with practical action steps

📦 Deliverables:

1-time audit and optimization (can lead to ongoing work if successful)

Short written summary of changes, issues, and recommendations

I am looking for a Google Ads specialist that is also able to set up the entire tracking in GTM etc.

We are an established local electrical & HVAC company in Madison, WI. Our Google Ads campaigns that were previously managed by agencies.
We are transitioning away from agency management and are looking for an experienced Google Ads freelancer to help us:
Restart our Google Ads advertising.
Verify / fix Google Tag Manager and GA4 setup.
Ensure Google Ads conversion tracking is accurate and complete.
Confirm call and form conversions are properly firing and set as Primary.
Prepare the account for scalable, AI-driven campaigns (Search + Performance Max)
Must-have experience:
Google Ads for local service businesses (electric, HVAC, etc.)
GA4 + GTM implementation and debugging
Conversion tracking (calls + forms)
Experience inheriting and fixing agency-managed accounts

Timeline:
Immediate start. Initial cleanup phase: 1–2 weeks.

• Have you taken over Google Ads accounts previously managed by agencies?
• What are the first 3 things you check when campaigns aren’t delivering?
• Describe your recent experience with similar projects
• Please list any certifications related to this project
• How do you use metrics to inform your strategy?

We are seeking an experienced Google Ads & Google Shopping contractor to manage, optimize, and grow our paid search presence. This is a long-term opportunity for someone who wants to become deeply familiar with our products, brand, and promotional style.

Key Responsibilities:

Lead the transition away from our current Google Ads agency
Manage and optimize Google Ads & Google Shopping campaigns
Troubleshoot issues (example: product is not showing on our Google Shopping feed or Google search, etc.)
Perform weekly performance reviews to identify trends, issues, or opportunities
Monitor for unusual spikes, drops, or performance changes and act quickly
Reseat and restructure campaigns to improve efficiency and ROI
Collaborate on new product launches and promotional campaigns
Provide clear reporting and actionable insights


What We’re Looking For:

Proven experience managing Google Ads & Google Shopping accounts
Strong analytical skills with attention to detail
Proactive communicator who flags issues before they become problems
Comfortable working independently as a contractor
Interested in a long-term partnership rather than short-term project work - someone who can get to know our products and work with the us on how to best promote them

We’re a boutique performance marketing consultancy working with international clients across lead generation (B2B & high-ticket services) and selected e-commerce / retail accounts.
We’re looking for a reliable, hands-on Google Ads media buyer who knows how to build, manage, and optimize accounts end-to-end, and who actually enjoys taking ownership of performance.

Most accounts are English-language, with some German accounts (German skills are a strong plus, not a hard requirement).

This is a long-term collaboration, not a one-off gig.

What you’ll be responsible for
- Building and managing Google Ads accounts (Search, Performance Max, Display, YouTube where relevant)
- Structuring lead gen campaigns (B2B, services, local & national)
- Keyword research, match type strategy, negatives
- Writing and testing ad copy that matches search intent
- Smart budget pacing & bid strategy selection
- Ongoing optimization (search terms, creatives, audiences, asset groups)
- Reviewing conversion tracking setups (GA4 / GTM awareness is important)
- Clear communication around performance, learnings, and next steps

You won’t just “execute tasks” — you’ll be expected to think like a media owner.

What we’re looking for
- 3+ years hands-on experience managing Google Ads accounts
- Strong experience with lead generation (forms, calls, booked calls)
- Solid understanding of Performance Max (when to use it — and when not to)
- Comfortable working independently and responsibly
- Proactive, structured, and detail-oriented

Fluent in English

German language skills = big bonus (not mandatory)

We are on the lookout for a talented copywriter to join our team and help craft newsletters that resonate with our diverse audience. Our goal is to communicate effectively in English, making sure our content is not only informative but also relatable to a global audience.

Responsibilities:
1. Craft Engaging Content:
-Develop compelling and engaging content for newsletters that capture the attention of our readers.
-Ensure the content is not overly salesy but focuses on being informative and relatable.
2. Efficient English Communication:
-Emphasize the importance of clear and efficient English communication in all written materials.
-Edit and refine content to maintain a high standard of language proficiency.
3. Understand Diverse Audiences:
-Tailor content to resonate with a diverse, international audience.
-Research cultural nuances to create content that appeals to different regions and demographics.

Requirements:
1. Proven Experience:
-Demonstrated experience as a copywriter with a portfolio showcasing previous work.
-Experience in creating content for newsletters or similar platforms.
2. Exceptional English Proficiency:
-Native or near-native English proficiency is essential.
-Strong attention to Canadian grammar, punctuation, and overall language quality.
3. Creativity and Adaptability:
-Ability to think creatively and adapt writing style to different topics and audiences.
-Openness to feedback and a collaborative mindset.

How to Apply:
-If you're passionate about creating content that speaks to a global audience and can seamlessly blend information with relatability, we want to hear from you! Please submit your Upwork proposal with the following:
1. A brief introduction about yourself and your experience.
2. Examples of previous newsletter or content writing work.
3. Your approach to creating content that is both informative and relatable.

Join us in making a meaningful impact through effective and engaging communication. We look forward to reviewing your applications!